Motion Pictures and Video Industry - Publications - Faculty & Research - Harvard Business School

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August 2005
Supplement

The Passion of the Christ: An Interview with Bob Berney, President of Newmarket Films

By: Anita Elberse and John A. Quelch

Keywords: Motion Pictures and Video Industry

July – August 2008
Article

Should You Invest in the Long Tail?

By: Anita Elberse

The blockbuster strategy is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will... View Details

Keywords: Demand and Consumers; Distribution Channels; Sales; Marketing Strategy; Online Technology; Motion Pictures and Video Industry; Motion Pictures and Video Industry; Motion Pictures and Video Industry

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September 2017
Supplement

Actera Group: Investing in Mars Cinema Group (A)

By: Victoria Ivashina and Eren Kuzucu

In summer of 2010, Murat Çavuşoğlu (HBS MBA 1994) led private equity firm Actera Group’s investment in Mars Cinema Group (Mars), the leading movie exhibitor in Turkey. Immediately after acquiring Mars and merging it with the second larger player in the market, AFM,... View Details

Keywords: Private Equity; Value Creation; Transformation; Valuation; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Turkey

September 2017 (Revised July 2019)
Case

Actera Group: Investing in Mars Cinema Group (A)

By: Victoria Ivashina and Eren Kuzucu

In summer of 2010, Murat Çavuşoğlu (HBS MBA 1994) led private equity firm Actera Group’s investment in Mars Cinema Group (Mars), the leading movie exhibitor in Turkey. Immediately after acquiring Mars and merging it with the second largest player in the market, AFM,... View Details

Keywords: Private Equity; Value Creation; Transformation; Valuation; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Turkey

July 2010
Teaching Note

Xanadu on Broadway

By: Anita Elberse

Teaching Note for 508062. View Details

Keywords: Leadership; Film Entertainment; Decision Choices and Conditions; Failure; Motion Pictures and Video Industry

August 2005
Teaching Note

Tax-Motivated Film Financing at Rexford Studios (TN)

By: Mihir A. Desai, Gabriel L. Loeb, Mark Veblen and Kathleen Luchs

Keywords: Taxation; Finance; Motion Pictures and Video Industry

January 2021
Case

Cinépolis

By: Joshua D. Margolis and Fernanda Miguel

Two weeks after Cinepolis released a documentary film about corruption, a judge ordered its provisional suspension, claiming it had to be edited before it continued to be shown, against Mexican cinematography laws. Cinépolis, Latin America’s largest movie theater chain... View Details

Keywords: Movies; Entertainment; Corruption; Risk Assessment; Communication Strategy; Crime and Corruption; Decision Making; Film Entertainment; Ethics; Leadership; Risk Management; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Mexico; Latin America; North and Central America

February 1995 (Revised May 1996)
Teaching Note

Arundel Partners: The Sequel Project (TN)

By: Timothy A. Luehrman

Teaching Note for (9-292-140). View Details

Keywords: Motion Pictures and Video Industry; California

March 2009 (Revised January 2010)
Case

DreamWorks SKG Inc.: To Distribute or Not to Distribute?

By: Juan Alcacer, David J. Collis and Mary Furey

Keywords: Film Entertainment; Distribution; Strategy; Motion Pictures and Video Industry

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16 Aug 2016
First Look

August 16, 2016

objectives. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=50797 Harvard Business School Case 516-117 Legendary Entertainment: Moneyball for Motion Pictures Legendary, the Hollywood... View Details

Keywords: Sean Silverthorne

August 2024 (Revised January 2025)
Case

Barbie: Reviving a Cultural Icon at Mattel

By: Elie Ofek, Ryann Noe and Sarah Mehta

The 2023 release of the live-action film Barbie, and its accompanying marketing blitz, incited a worldwide Barbie craze. Suddenly Barbie was everywhere, a celebrated icon reinstated at the forefront of cultural conversation. This goodwill stood in contrast to... View Details

Keywords: Brands and Branding; Media; Intellectual Property; Business Strategy; Entertainment; Gender; Public Opinion; Marketing Strategy; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; United States

September 1971 (Revised July 1976)
Case

American General Films

By: Steven C. Wheelwright

Keywords: Motion Pictures and Video Industry

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January 1990 (Revised January 1993)
Teaching Note

General Cinema Corp.--1987, Teaching Note

By: W. Carl Kester

Keywords: Motion Pictures and Video Industry

June 1995
Case

Bright Horizons: "Caring for Tomorrow" Videotape

By: Hugo Uyterhoeven

Keywords: Entertainment; Media; Technology; Motion Pictures and Video Industry; Motion Pictures and Video Industry

January 1976
Teaching Note

American General Films, Teaching Note

By: Steven C. Wheelwright

Keywords: Motion Pictures and Video Industry

November 1976 (Revised September 1986)
Case

General Cinema Corp. (A)

By: Hugo Uyterhoeven

Keywords: Motion Pictures and Video Industry

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October 1989 (Revised May 1996)
Teaching Note

Walt Disney Co.'s Yen Financing, Teaching Note

By: W. Carl Kester

Teaching Note for (9-287-058). View Details

Keywords: Finance; Motion Pictures and Video Industry

April 1984
Case

General Cinema Corp. (B)

By: Hugo Uyterhoeven

Keywords: Film Entertainment; Motion Pictures and Video Industry

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October 2014
Case

MCA Matsushita (A)

By: Andrew Wasynczuk and Karen Huang

Keywords: Music Corporation Of America; Matsushita Electric Industra; Negotiation; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States; Japan

April 2023 (Revised April 2024)
Teaching Note

Netflix's Culture: Binge or Cringe?

By: Hubert Joly, Leonard A. Schlesinger, James Barnett and Stacy Straaberg

Teaching Note for HBS Case No. 522-096. View Details

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