Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (5,634) Arrow Down
Filter Results: (5,634) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (5,634)
    • People  (24)
    • News  (1,693)
    • Research  (2,621)
    • Events  (46)
    • Multimedia  (69)
  • Faculty Publications  (1,680)

Show Results For

  • All HBS Web  (5,634)
    • People  (24)
    • News  (1,693)
    • Research  (2,621)
    • Events  (46)
    • Multimedia  (69)
  • Faculty Publications  (1,680)
← Page 7 of 5,634 Results →
  • 28 Mar 2018
  • HBS Seminar

Tim O’Reilly, O’Reilly Media

  • December 2009
  • Article

Media Markets and Localism: Does Local News en Español Boost Hispanic Voter Turnout?

By: Felix Oberholzer-Gee and Joel Waldfogel
Since the dawn of broadcasting, and especially in the past decade, Americans have turned their attention from local to more distant sources of news and entertainment. While the integration of media markets will raise the private welfare of many consumers, critics of a... View Details
Keywords: Voting; Ethnicity; Behavior; Local Range; Journalism and News Industry; Journalism and News Industry; United States
Citation
Find at Harvard
Related
Oberholzer-Gee, Felix, and Joel Waldfogel. "Media Markets and Localism: Does Local News en Español Boost Hispanic Voter Turnout?" American Economic Review 99, no. 5 (December 2009).
  • October 2019 (Revised February 2023)
  • Supplement

Gupta Media Supplement: Governors Ball Overview and Promotional Materials

By: V. Kasturi Rangan and Courtney Han
Citation
Purchase
Related
Rangan, V. Kasturi, and Courtney Han. "Gupta Media Supplement: Governors Ball Overview and Promotional Materials." Harvard Business School Supplement 520-039, October 2019. (Revised February 2023.)
  • 04 Aug 2014
  • Video

Claire Friedman describes her passion for entertainment and media

  • December 2010
  • Supplement

Ad Classification at Right Media — slide supplement

By: Benjamin Edelman
Right Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse... View Details
Keywords: Media; Digital Marketing; Market Participation; Negotiation Tactics; Marketing Communications; Communication; Media and Broadcasting Industry; Media and Broadcasting Industry
Citation
Purchase
Related
Edelman, Benjamin. "Ad Classification at Right Media — slide supplement." Harvard Business School PowerPoint Supplement 911-038, December 2010.
  • 15 Aug 2014
  • News

Sales Still Matters More than Social Media

  • July 13, 2023
  • Article

Threads Foreshadows a Big—and Surprising—Shift in Social Media

By: Scott Duke Kominers and Liang Wu
Threads, Meta’s Twitter competitor, has become the fastest downloaded app in history. One of the reasons for this is because it allows users to port over their profiles and follows from the already popular social media platform Instagram, also owned by Meta—a feature... View Details
Keywords: Decentralization; Twitter; Facebook; Instagram; Crypto Economy; Blockchain; Network; Industrial Organization; Competition; Open Innovation; Open Platforms; Open Source Innovation; Social Networks; Social Media; Applications and Software; Information Technology Industry
Citation
Register to Read
Related
Kominers, Scott Duke, and Liang Wu. "Threads Foreshadows a Big—and Surprising—Shift in Social Media." Harvard Business Review Digital Articles (July 13, 2023).
  • 25 Jan 2025
  • News

Financial Advice on Social Media Is Growing. And Risky.

  • 27 Apr 2018
  • News

Books love the small: How indie stores and publishers fill the niches

  • May 2024
  • Supplement

GameStop: Social Media Finds a Cheat Code (B)

By: Joseph Pacelli and Sarah Mehta
This case accompanies “GameStop: Social Media Finds a Cheat Code (A),” no. 124-005. It provides an update on pertinent events from 2021 to 2023. View Details
Keywords: Finance; Markets; Value; Financial Services Industry; Video Game Industry; United States
Citation
Purchase
Related
Pacelli, Joseph, and Sarah Mehta. "GameStop: Social Media Finds a Cheat Code (B)." Harvard Business School Supplement 124-042, May 2024.
  • Web

Social Media Guidelines for Faculty and Staff | About

Social Media Guidelines for Faculty and Staff Faculty and staff members at the School use social media in a variety of capacities, including:... View Details
  • June 2010 (Revised January 2017)
  • Teaching Note

Continental Media Group: Business Highlights

By: Robert Simons
Teaching Note for 110087. View Details
Keywords: Execution; Management Control Systems; Performance Measurement; Informal Management; Emergent Strategy; Management; Profit; System; Opportunities; Strategy; Risk and Uncertainty; Media and Broadcasting Industry
Citation
Purchase
Related
Simons, Robert. "Continental Media Group: Business Highlights." Harvard Business School Teaching Note 110-090, June 2010. (Revised January 2017.)
  • 22 Jun 2014
  • News

Pension funds urged to publish climate risks

  • 22 Nov 2019
  • Blog Post

Avant Ski Makes Turns in Ski Media Objectivity

have a very supportive husband that said, ‘you know, you’re not getting any younger.’” And thus, Avant Ski was born. Reimaging Typical Ski Trip Prep Widman launched NYC-based media company Avant Ski in... View Details
  • 06 May 2016
  • Blog Post

Make Social Media Work For You Abroad

acquaintances. This vast network can be located all over the world, but social media has the potential to bring everyone together and help you in your international search. It’s a lot easier today to find... View Details
  • December 2020
  • Case

Tencent: Combining Technology and Culture

By: Elie Ofek, Billy Chan and Dawn H. Lau
Tencent, one of the largest Internet conglomerates in China, had a vision to become a "Tech+Culture" firm. With dominant market shares in online games and social networking, it had built a vast Internet-based entertainment ecosystem, and was now focused on cultural... View Details
Keywords: Media Franchise; Marketing; Market Entry and Exit; Product Launch; Strategy; Culture; China
Citation
Educators
Purchase
Related
Ofek, Elie, Billy Chan, and Dawn H. Lau. "Tencent: Combining Technology and Culture." Harvard Business School Case 521-066, December 2020.
  • Article

Discount Effects on Media Plans

By: Robert S. Kaplan and Allan Shocker
Citation
Find at Harvard
Related
Kaplan, Robert S., and Allan Shocker. "Discount Effects on Media Plans." Journal of Advertising Research 11, no. 3 (June 1971): 37–43.
  • 2014
  • Book

A Social Strategy: How We Profit from Social Media

By: Mikolaj Jan Piskorski
Almost no one had heard of social media a decade ago, but today websites such as Facebook, Twitter, and LinkedIn have more than 1 billion users and account for almost 25 percent of Internet use. Practically overnight, social media seems indispensable to our lives—from... View Details
Keywords: Internet and the Web; Web; Strategy; Marketing Strategy; Social Marketing
Citation
Find at Harvard
Purchase
Related
Piskorski, Mikolaj Jan. A Social Strategy: How We Profit from Social Media. Princeton University Press, 2014.
  • Aug 2010
  • Keynote Speech

Emerging Business Models in Media

By: Anita Elberse
Keywords: Media; Business Model; Media and Broadcasting Industry
Citation
Related
Elberse, Anita. "Emerging Business Models in Media." Time Warner, New York City, NY, August 2010.
  • 22 Feb 2011
  • News

Harvard B-School's Social Media Wizard

  • ←
  • 7
  • 8
  • …
  • 281
  • 282
  • →
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.