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  • All HBS Web  (18,436)
    • People  (25)
    • News  (3,473)
    • Research  (12,664)
    • Events  (105)
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← Page 7 of 18,436 Results →
  • September 2014
  • Module Note

The Development of the Markets for Natural, Organic, and Health Foods in the U.S.

By: Mukti Khaire and Eleanor Kenyon
Discourses on the links between eating, health, and social standing in America have deep roots. As mechanisms of food production, distribution and storage were developed in the nineteenth century, Americans began receiving information about what to and not-to eat, from... View Details
Keywords: Food Marketing; Food; Markets; Food and Beverage Industry; United States
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Khaire, Mukti, and Eleanor Kenyon. "The Development of the Markets for Natural, Organic, and Health Foods in the U.S." Harvard Business School Module Note 815-054, September 2014.
  • 2021
  • Working Paper

Closing Costs, Refinancing, and Inefficiencies in the Mortgage Market

By: David Hao Zhang
In the US, borrowers often finance the price of mortgage origination by agreeing to higher mortgage rates for a given principal amount. I show that for standard fixed-rate, prepayable mortgages this contractual feature has two consequences. First, it leads to increased... View Details
Keywords: Mortgage Market; Refinancing; Mortgages; Consumer Behavior
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Zhang, David Hao. "Closing Costs, Refinancing, and Inefficiencies in the Mortgage Market." Working Paper, November 2021. (Job Market Paper.)
  • December 2009
  • Teaching Note

TruEarth Healthy Foods: Market Research for a New Product Introduction (Brief Case)

By: V. Kasturi Rangan and Sunru Yong
Teaching Note for 4065. View Details
Keywords: Market Research; Consumer Marketing; Brands; Research; Marketing Channels; Brands and Branding
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Rangan, V. Kasturi, and Sunru Yong. "TruEarth Healthy Foods: Market Research for a New Product Introduction (Brief Case)." Harvard Business School Teaching Note 094-066, December 2009.
  • 2014
  • Other Teaching and Training Material

Marketing Reading: Global Marketing

By: Rohit Deshpandé
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Deshpandé, Rohit. "Marketing Reading: Global Marketing." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8182, 2014.
  • September 2005
  • Article

How Markets Help Marketers

By: Anita Elberse
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Elberse, Anita. "How Markets Help Marketers." Harvard Business Review 83, no. 9 (September 2005): 32–34.
  • 2022
  • Working Paper

Markups to Financial Intermediation in Foreign Exchange Markets

By: Jonathan Wallen
On average from 2013 to 2020, foreign asset managers in net sold forward 1.1 trillion U.S. dollars. This forward sale of dollars hedges the currency mismatch of foreign investment in U.S. dollar assets. By accommodating this demand, U.S. and European banks earn an... View Details
Keywords: Foreign Exchange; Financial Intermediation; Arbitrage; Market Power; Regulations; Currency; Assets; Interest Rates; Banking Industry
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Wallen, Jonathan. "Markups to Financial Intermediation in Foreign Exchange Markets." Working Paper, March 2022.
  • Research Summary

Job Market Page

Job Market Page View Details
  • 2022
  • Working Paper

Many Markets Make Good Neighbors: Multimarket Contact and Deposit Banking

By: John William Hatfield and Jonathan Wallen
We investigate the relationship between the interest rates offered to consumers in a deposit banking market and the contact that banks in that market have with each other in other markets. We show, in a simple theoretical model, that such overlapping relationships... View Details
Keywords: Antitrust; Deposit Banking; Market Power; Multimarket Contact; Banks and Banking; Markets; Competition
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Hatfield, John William, and Jonathan Wallen. "Many Markets Make Good Neighbors: Multimarket Contact and Deposit Banking." Working Paper, January 2022.
  • Web

New Markets

In today's business environment, every organization faces pressure to deliver sustained growth and profitability. Yet technological advances shorten product life cycles, business models change, and unanticipated competition surfaces from outside the sector. Drive... View Details
  • 2005
  • Book

Marketing Management

By: R. Lal, J. Quelch and V. K. Rangan
Keywords: Marketing; Management
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Lal, R., J. Quelch, and V. K. Rangan. Marketing Management. New York: McGraw-Hill, 2005.
  • August 1987 (Revised December 1998)
  • Background Note

Capital Market Myopia

By: William A. Sahlman and Howard H. Stevenson
Focuses attention on a phenomenon we call capital market myopia, a situation in which participants in the capital markets ignore the logical implications of their individual investment decisions. Viewed in isolation, each decision seems to make sense. When taken... View Details
Keywords: Capital Markets
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Sahlman, William A., and Howard H. Stevenson. "Capital Market Myopia." Harvard Business School Background Note 288-005, August 1987. (Revised December 1998.)
  • 2024
  • Working Paper

Deregulation, Market Power, and Prices: Evidence from the Electricity Sector

By: Alexander MacKay and Ignacia Mercadal
We construct a novel dataset on electricity generation, wholesale transactions, and retail sales to assess the shift from cost-of-service regulation to deregulated, market-based prices in the context of the U.S. electricity sector. Consistent with earlier studies, we... View Details
Keywords: Deregulation; Market Power; Markups; Prices; Electricity; Energy; Markets; Governing Rules, Regulations, and Reforms; Price; Utilities Industry
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MacKay, Alexander, and Ignacia Mercadal. "Do Markets Reduce Prices? Evidence from the Electricity Sector." Harvard Business School Working Paper, No. 21-095, February 2021. (Revised March 2024. Direct download.)
  • October 1993 (Revised September 1994)
  • Case

Catalina Marketing Corp.

By: David E. Bell, Walter J. Salmon and Dinny Starr
Catalina Marketing is a very successful marketing service firm. Their current customers include major supermarket retailers and consumer products manufacturers nation-wide. Catalina provides a unique way for these clients to distribute coupons for their products via... View Details
Keywords: Advertising; Information Management; Expansion; Product; Salesforce Management; Information Technology; Growth and Development Strategy; Customer Value and Value Chain; Advertising Industry
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Bell, David E., Walter J. Salmon, and Dinny Starr. "Catalina Marketing Corp." Harvard Business School Case 594-026, October 1993. (Revised September 1994.)
  • June 2017 (Revised July 2020)
  • Teaching Note

Casper Sleep Inc.: Marketing the 'One Perfect Mattress for Everyone'

By: Robert J. Dolan
Teaching Note for HBS No. 517-042. View Details
Keywords: Marketing; Commercials; Mattress
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Dolan, Robert J. "Casper Sleep Inc.: Marketing the 'One Perfect Mattress for Everyone'." Harvard Business School Teaching Note 517-130, June 2017. (Revised July 2020.)
  • July 1989 (Revised November 1992)
  • Background Note

Marketing Strategy Formulation

Identifies the elements of marketing strategy and introduces frameworks for strategic marketing decisions. The frameworks deal with market definition and selection, positioning and differentiation, and market entry/exit decisions. Other topics discussed include... View Details
Keywords: Marketing Strategy; Decision Choices and Conditions
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Drumwright, Minette E., and Thomas J. Kosnik. "Marketing Strategy Formulation." Harvard Business School Background Note 590-001, July 1989. (Revised November 1992.)
  • 2025
  • Working Paper

Government-Brokerage Analysts and Market Stabilization: Evidence from China

By: Sheng Cao, Xianjie He, Charles C.Y. Wang and Huifang Yin
We show analysts at government-controlled brokerage firms serve as a market stabilization tool in China. Using earnings forecasts from 2005–2019, we find government-brokerage analysts issue relatively more optimistic—yet less accurate and timely—forecasts during... View Details
Keywords: Sell-side Analysts; Forecast Optimism; Forecast Accuracy; Government Incentives; Market Stabilization; Government Ownership; Coordinated Economies; Stocks; Forecasting and Prediction; Business and Government Relations; Emerging Markets
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Cao, Sheng, Xianjie He, Charles C.Y. Wang, and Huifang Yin. "Government-Brokerage Analysts and Market Stabilization: Evidence from China." Harvard Business School Working Paper, No. 18-095, March 2018. (Revised March 2025.)
  • August 2004 (Revised August 2005)
  • Background Note

Online Auction Markets

eBay, Yahoo!, and Amazon.com entered the online auction market within four years of one another, along with a host of smaller Web sites. Five years later, eBay clearly outstripped its competitors, despite the fact that Yahoo! and Amazon both had a huge installed base... View Details
Keywords: Internet and the Web; Auctions; Network Effects
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Yin, Pai-Ling. "Online Auction Markets." Harvard Business School Background Note 705-411, August 2004. (Revised August 2005.)
  • September 2014 (Revised February 2015)
  • Case

Pfizer and AstraZeneca: Marketing an Acquisition (A)

By: John A. Quelch and James Weber
In 2014, Pfizer proposed a friendly acquisition of AstraZeneca, but the AstraZeneca board resisted over price and strategy concerns. Was this good for pharmaceutical consumers? Pfizer, like pharmaceutical companies in general, faced difficulties in growing sales due to... View Details
Keywords: Health Care Policy; Mergers And Acquisitions; Marketing; Government Relations; Crisis Management; Decision Making; Growth and Development; Management; Markets; Strategy; Pharmaceutical Industry; United Kingdom; United States
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Quelch, John A., and James Weber. "Pfizer and AstraZeneca: Marketing an Acquisition (A)." Harvard Business School Case 515-007, September 2014. (Revised February 2015.)
  • February 2018
  • Article

Financial Disclosure and Market Transparency with Costly Information Processing

By: Marco Di Maggio and Marco Pagano
We study a model where some investors (“hedgers”) are bad at information processing, while others (“speculators”) have superior information-processing ability and trade purely to exploit it. The disclosure of financial information induces a trade externality: if... View Details
Keywords: Financial Disclosure; Information Processing; Liquidity; Market Transparency; Rational Inattention; Information; Financial Liquidity; Knowledge Use and Leverage; Corporate Disclosure; Financial Markets; Investment
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Di Maggio, Marco, and Marco Pagano. "Financial Disclosure and Market Transparency with Costly Information Processing." Review of Finance 22, no. 1 (February 2018): 117–153.
  • June 1974 (Revised April 1983)
  • Background Note

Note on Marketing Arithmetic and Related Marketing Terms

By: James L. Heskett and Theodore Levitt
A basic note to be used at the beginning of the introductory marketing course to familiarize students with the arithmetic techniques, concepts, and terms that are typically employed in the analysis of a first year marketing case. View Details
Keywords: Marketing
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Heskett, James L., and Theodore Levitt. "Note on Marketing Arithmetic and Related Marketing Terms." Harvard Business School Background Note 574-082, June 1974. (Revised April 1983.)
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