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- Faculty Publications (138)
Show Results For
- All HBS Web (478)
- Faculty Publications (138)
- September–October 2013
- Article
The Dynamic Advertising Effect of Collegiate Athletics
By: Doug J. Chung
I measure the spillover effect of intercollegiate athletics on the quantity and quality of applicants to institutions of higher education in the United States, popularly known as the "Flutie Effect." I treat athletic success as a stock of goodwill that decays over... View Details
Keywords: Choice Modeling; Entertainment Marketing; Heterogeneity; Panel Data; Structural Modeling; Rights; Analytics and Data Science; Higher Education; Ethics; Consumer Behavior; Advertising; Sports; Education Industry; Education Industry
Chung, Doug J. "The Dynamic Advertising Effect of Collegiate Athletics." Marketing Science 32, no. 5 (September–October 2013): 679–698. (Lead article. Featured in HBS Working Knowledge.)
- Web
California - Global
study writing on West Coast companies, with an emphasis on California, specifically the San Francisco Bay Area. Since its opening, the CRC has helped develop more than 250 cases, which are used in all academic units within the School's MBA and Executive View Details
- October 2003 (Revised January 2004)
- Case
ITC eChoupal Initiative, The
Soybean farmers in India have traditionally sold their product through ineffective and frequently dishonest physical marketplaces (mandi). Farmers are generally poor and often illiterate and are forced to be "price-takers" after an arduous journey to the mandi. They... View Details
Keywords: Plant-Based Agribusiness; Fairness; Internet and the Web; Supply Chain Management; Emerging Markets; Agriculture and Agribusiness Industry; India
Upton, David M., and Virginia Fuller. "ITC eChoupal Initiative, The." Harvard Business School Case 604-016, October 2003. (Revised January 2004.)
- Web
Standards of Conduct - Recruiting
the following recruiting standards of conduct to provide the foundation for a fair and ethical recruiting process. By using the HBS recruiting platform 12twenty to post jobs, host events, or access resume databases, you are considered a... View Details
- 02 May 2023
- What Do You Think?
How Should Artificial Intelligence Be Regulated—if at All?
US? Congress? It’s possibly the one group of individuals that knows less about AI than I do. Is it conceivable that AI is impossible to regulate in any meaningful way? If so, what are the alternatives, efforts such as more effective View Details
- 03 Aug 2009
- Research & Ideas
Corporate Social Responsibility in a Downturn
retained and grown." At HBS, Rangan serves as cochair of the Social Enterprise Initiative (with Herman B. "Dutch" Leonard) and as faculty chair of the Executive Education program Corporate Social Responsibility: Strategies... View Details
Keywords: by Martha Lagace
- Web
Online Business Courses & Certifications | HBS Online
hrs/week Pay by August 14 $1,850 Certificate Leadership, Ethics, and Corporate Accountability Professor Nien-he Hsieh Develop a toolkit for making tough leadership decisions with economic, legal, and ethical considerations. 6 weeks, 7-9... View Details
- Web
Leadership - Faculty & Research
approach these leadership roles to withstand the pressures that can divert behavior away from the espoused purposes and ethical standards of medicine? July–August 2014 Article How the Other Fukushima Plant Survived By: Ranjay Gulati ,... View Details
- Person Page
Full Biography
By: Rohit Deshpande
Rohit Deshpandé is Sebastian S. Kresge Professor of Marketing at Harvard Business Schoolwhere he currently teaches in the Owner/President Management Program and in other executive education offerings. He has also taught global branding, international marketing, and... View Details
- 18 Nov 2002
- Research & Ideas
Where Morals and Profits Meet: The Corporate Value Shift
with HBS Working Knowledge's Carla Tishler, Paine explains why this shift has occurred, and why now. Tishler: Your research on corporate values and ethics dates back to the 1980s, including much work done for Harvard Business School... View Details
Keywords: by Carla Tishler
- Web
Questioning, Listening & Responding - Christensen Center for Teaching & Learning
Material Providing Assessment & Feedback Sample Class “It would be hard to name a more valuable pedagogical accomplishment than the mastery of questioning, listening, and response: three teaching skills as linked, though distinct, as the panels of a triptych.” C.... View Details
- 01 Sep 2023
- News
Solving for Z
With nearly 20 years of experience as a senior human resources executive, Matthew Breitfelder (MBA 2002) has seen a lot of change in the corporate talent space. But what’s happening now looks like a tectonic generational shift. From his perch as global head of human... View Details
- 01 Sep 2023
- News
Money Does Grow on (Family) Trees
For 17 years, Andre Kearns (MBA 1999) has been tracing his family tree. One by one, he has added branches, grounding himself in a long and sometimes complicated lineage. Through family stories, forgotten heirlooms, and vital records, Kearns has traveled back through... View Details
- 01 Aug 2017
- First Look
First Look at New Research and Ideas, August 1
brand as well as when the brand with which consumers flirt is similar to their preferred brand. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53001 April 2017 Business Ethics Quarterly The Responsibilities and Role of... View Details
Keywords: Sean Silverthorne
- 2012
- Book
Teaming: How Organizations Learn, Innovate, and Compete in the Knowledge Economy
By: Amy C. Edmondson
Continuous improvement, understanding complex systems, and promoting innovation are all part of the landscape of learning challenges today's companies face. I show that organizations thrive, or fail to thrive, based on how well the small groups within those... View Details
Keywords: Change; Interpersonal Communication; Learning; Values and Beliefs; Innovation and Invention; Management; Performance Improvement; Groups and Teams; Research; Strategy; Complexity; Value
Edmondson, Amy C. Teaming: How Organizations Learn, Innovate, and Compete in the Knowledge Economy. Jossey-Bass, 2012.
- Web
Policies, Rules & Guidelines | About
Values The teaching of ethics here is explicit, not implicit, and our community values of respect, honesty, integrity, and accountability are reinforced every day. Conflict of Interest The policy is intended to increase awareness, provide... View Details
- Web
Human Behavior & Decision-Making - Faculty & Research
value to customers and improve their quality of life. Keywords: Small Business ; Change Management ; Decision Making ; Ethics ; Values and Beliefs ; Health ; Medical Specialties ; Leadership ; Health Industry ; United States Citation... View Details
- 04 Apr 2023
- Book
Two Centuries of Business Leaders Who Took a Stand on Social Issues
While shareholders still reign supreme at many companies, a widespread shift toward more responsible business practices is driving more leaders to take a stand on social and environmental issues today, says Harvard Business School Professor Geoffrey Jones. Jones... View Details
- Web
2023 Reunion Presentations - Alumni
Recording Leveraging HBS Online for Social Impact in the Education Sector Senior Lecturer Monique Burns Thompson (MBA 1993) + More Info – Less Info HBS and the Harvard Graduate School of Education have... View Details
- Web
Topics - HBS Working Knowledge
(6) Entertainment (21) Entrepreneurship (290) Environmental Accounting (8) Environmental Sustainability (180) Equality and Inequality (44) Equity (25) Ethics (172) Ethnicity (8) Executive Compensation (13) Executive View Details