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      Entrepreneurial MarketingRemove Entrepreneurial Marketing →

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      • October 2011 (Revised June 2014)
      • Case

      inge watertechnologies, GmbH

      By: Ramana Nanda, Carin-Isabel Knoop and Markus Mittermaier
      Using the financing history and exit choices of a German clean-tech startup as a lens, this case explores the reasons why venture-backed entrepreneurship is much lower in Germany than the US, despite a robust SME sector and large-corporate innovation in Germany. It... View Details
      Keywords: Entrepreneurial Finance; Finance; Venture Capital; Negotiation; Entrepreneurship; Technology Industry; Germany
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      Nanda, Ramana, Carin-Isabel Knoop, and Markus Mittermaier. "inge watertechnologies, GmbH." Harvard Business School Case 812-002, October 2011. (Revised June 2014.)
      • September 2011
      • Article

      Global Capitalism at Risk: What Are You Doing About It?

      By: Joseph L. Bower, Herman B. Leonard and Lynn S. Paine
      Market capitalism, a system that has proven to be a remarkable engine of wealth creation, is poised for a breakdown. That sounds dire, and it is. Increasing income inequality, migration, weaknesses in the global financial system, environmental degradation, and... View Details
      Keywords: Disruption; Economic Systems; Globalization; Corporate Governance; Markets; Risk and Uncertainty
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      Bower, Joseph L., Herman B. Leonard, and Lynn S. Paine. "Global Capitalism at Risk: What Are You Doing About It?" Harvard Business Review 89, no. 9 (September 2011).
      • June 2011 (Revised November 2014)
      • Case

      Vehbi Koç and the Making of Turkey's Largest Business Group

      By: Asli M. Colpan and Geoffrey Jones
      The case describes the creation of Turkey's largest business group by Vehbi Koç. The foundation of this group in the interwar years, and its subsequent diversification into many industries, including automobiles, household goods, and services, is analysed. The case... View Details
      Keywords: Emerging Markets; Entrepreneurship; Globalization; Organizational Structure; Diversification; Manufacturing Industry; Turkey
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      Colpan, Asli M., and Geoffrey Jones. "Vehbi Koç and the Making of Turkey's Largest Business Group." Harvard Business School Case 811-081, June 2011. (Revised November 2014.)
      • March 2011 (Revised February 2012)
      • Case

      Innovation and Growth at Actelion Ltd.

      By: Gary P. Pisano, Daniela Beyersdorfer and Ruth Dittrich
      In late 2010, Jean-Paul Clozel, CEO of the Swiss biotech pharmaceuticals firm Actelion, looks back on a successful decade. The small venture that he had started with a few of his scientist colleagues in the late 1990s to discover novel medicine in a research-driven... View Details
      Keywords: Business Model; Talent and Talent Management; Innovation and Management; Leadership; Growth and Development Strategy; Product Development; Organizational Culture; Research and Development; Biotechnology Industry; Pharmaceutical Industry; Switzerland
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      Pisano, Gary P., Daniela Beyersdorfer, and Ruth Dittrich. "Innovation and Growth at Actelion Ltd." Harvard Business School Case 611-065, March 2011. (Revised February 2012.)
      • December 2010
      • Case

      Leadership, Culture, and Transition at lululemon

      By: Michael Tushman, Ruth Page and Tom Ryder
      The case examines leadership and organizational change within a strong culture context through a multimedia study of lululemon, a specialty retailer of high-end athletic apparel. Video segments trace the company's history from its founding in 1998 as a single retail... View Details
      Keywords: Leading Change; Organizational Culture; Organizational Change and Adaptation; Change Management; Transition; Growth Management; Management Teams; Organizational Structure; Governing and Advisory Boards; Apparel and Accessories Industry; Retail Industry; Vancouver; United States
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      Tushman, Michael, Ruth Page, and Tom Ryder. "Leadership, Culture, and Transition at lululemon." Harvard Business School Multimedia/Video Case 410-705, December 2010.
      • November 2010 (Revised May 2012)
      • Case

      Innovating into Active ETFs: Factor Funds Capital Management LLC

      By: Kenneth A. Froot, Lauren Cohen and Scott Waggoner
      Kishore Karunakaran, President and COO of FFCM, faces a variety of challenges in launching an innovative investment management business in the rapidly evolving ETF space. View Details
      Keywords: Investment Management; Institutional Investments; Entrepreneurial Finance; Financial Management; Innovation Strategy; Corporate Entrepreneurship; Capital Markets; Investment Funds; Financial Strategy; Management Teams; Financial Services Industry; Boston
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      Froot, Kenneth A., Lauren Cohen, and Scott Waggoner. "Innovating into Active ETFs: Factor Funds Capital Management LLC." Harvard Business School Case 211-031, November 2010. (Revised May 2012.)
      • 2010
      • Book

      International Differences in Entrepreneurship

      By: Josh Lerner and Antoinette Schoar
      Often considered one of the major forces behind economic growth and development, the entrepreneurial firm can accelerate the speed of innovation and dissemination of new technologies, thus increasing a country's competitive edge in the global market. As a result,... View Details
      Keywords: Developing Countries and Economies; Economic Growth; Entrepreneurship; Globalized Economies and Regions; Governing Rules, Regulations, and Reforms; Supply and Industry; Business and Government Relations
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      Lerner, Josh, and Antoinette Schoar, eds. International Differences in Entrepreneurship. National Bureau of Economic Research Conference Report. Chicago: University of Chicago Press, 2010.
      • March 2010 (Revised September 2010)
      • Case

      TeamLease: Putting India to Work (Il) Legally

      By: Tarun Khanna and Anjali Raina
      This case focuses on the growth dilemmas facing Manish Sabharwal, co-founder, TeamLease Services Pvt. Ltd. TeamLease is a human resource outsourcing and temp staffing company located in India, which has grown rapidly from 2002 to 2009. Set in the context of the highly... View Details
      Keywords: Entrepreneurship; Employment; Human Capital; Lawfulness; Leadership; Growth and Development Strategy; Demand and Consumers; Power and Influence; Employment Industry; India
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      Khanna, Tarun, and Anjali Raina. "TeamLease: Putting India to Work (Il) Legally." Harvard Business School Case 710-402, March 2010. (Revised September 2010.)
      • January 2010
      • Article

      Clusters of Entrepreneurship

      By: Edward L. Glaeser, William R. Kerr and Giacomo A.M. Ponzetto
      Employment growth is strongly predicted by smaller average establishment size, both across cities and across industries within cities, but there is little consensus on why this relationship exists. Traditional economic explanations emphasize factors that reduce entry... View Details
      Keywords: Economic Growth; Entrepreneurship; Cost; Employment; Market Entry and Exit
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      Glaeser, Edward L., William R. Kerr, and Giacomo A.M. Ponzetto. "Clusters of Entrepreneurship." Journal of Urban Economics 67, no. 1 (January 2010): 150–168.
      • 2009
      • Book

      Boulevard of Broken Dreams: Why Public Efforts to Boost Entrepreneurship and Venture Capital Have Failed and What to Do About It

      By: Josh Lerner
      In response to the financial crisis, governments are being far more aggressive in intervening to promote economic activity, a trend that shows little tendency of alleviating. This book looks at the experiences of governments in encouraging entrepreneurs and venture... View Details
      Keywords: Economic Growth; Financial Crisis; Entrepreneurship; Venture Capital; Policy; Business and Government Relations
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      Lerner, Josh. Boulevard of Broken Dreams: Why Public Efforts to Boost Entrepreneurship and Venture Capital Have Failed and What to Do About It. Princeton University Press, 2009. (Winner of Axiom Business Book Award. Gold Medal in Entrepreneurship presented by Jenkins Group Inc. Winner of PROSE Award for Excellence in Business, Finance & Management “For Professional and Scholarly Excellence” presented by Association of American Publishers.)
      • 2009
      • Working Paper

      Clusters of Entrepreneurship

      By: Edward L. Glaeser, William R. Kerr and Giacomo A.M. Ponzetto
      Employment growth is strongly predicted by smaller average establishment size, both across cities and across industries within cities, but there is little consensus on why this relationship exists. Traditional economic explanations emphasize factors that reduce entry... View Details
      Keywords: Economic Growth; Entrepreneurship; Cost; Employment; Market Entry and Exit
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      Glaeser, Edward L., William R. Kerr, and Giacomo A.M. Ponzetto. "Clusters of Entrepreneurship." Harvard Business School Working Paper, No. 10-019, September 2009.
      • Article

      Local Industrial Conditions and Entrepreneurship: How Much of the Spatial Distribution Can We Explain?

      By: Edward L. Glaeser and William R. Kerr
      Why are some places more entrepreneurial than others? We use Census Bureau data to study local determinants of manufacturing startups across cities and industries. Demographics have limited explanatory power. Overall levels of local customers and suppliers are only... View Details
      Keywords: Business Startups; Entrepreneurship; Geographic Location; Employment; Market Entry and Exit; Supply Chain; Manufacturing Industry
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      Glaeser, Edward L., and William R. Kerr. "Local Industrial Conditions and Entrepreneurship: How Much of the Spatial Distribution Can We Explain?" Journal of Economics & Management Strategy 18, no. 3 (Fall 2009): 623–663.
      • May 2009 (Revised January 2011)
      • Case

      HubSpot: Inbound Marketing and Web 2.0

      By: Thomas J. Steenburgh, Jill Avery and Naseem Ashraf Dahod
      This case introduces the concept of inbound marketing, pulling customer prospects toward a business through the use of Web 2.0 tools and applications like blogging, search engine optimization, and social media. Students follow the growth of HubSpot, an entrepreneurial... View Details
      Keywords: Customer Relationship Management; Entrepreneurship; Price; Growth and Development Strategy; Marketing Communications; Social and Collaborative Networks; Segmentation; Web
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      Steenburgh, Thomas J., Jill Avery, and Naseem Ashraf Dahod. "HubSpot: Inbound Marketing and Web 2.0." Harvard Business School Case 509-049, May 2009. (Revised January 2011.)
      • 2009
      • Working Paper

      Don't Just Survive - Thrive: Leading Innovation in Good Times and Bad

      By: Lynda M. Applegate and J. Bruce Harreld
      Battered by contracting markets and frozen credit, many businesses today are fighting for survival. Indeed, the current global financial crisis provides a mandate for restructuring. But survival is not the end goal. In fact, cost cutting and restructuring are simply... View Details
      Keywords: Organizational Change and Adaptation; Risk Management; Leading Change; Innovation and Management; Crisis Management; Growth and Development Strategy
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      Applegate, Lynda M., and J. Bruce Harreld. "Don't Just Survive - Thrive: Leading Innovation in Good Times and Bad." Harvard Business School Working Paper, No. 09-127, April 2009. (Revised May 2009.)
      • March 2009
      • Journal Article

      Does Individual Performance Affect Entrepreneurial Mobility? Empirical Evidence from the Financial Analysis Market

      By: Boris Groysberg, Ashish Nanda and M. Julia Prats
      Our paper contributes to the studies on the relationship between workers' human capital and their decision to become self-employed as well as their probability to survive as entrepreneurs. Analysis from a panel data set of research analysts in investment banks over... View Details
      Keywords: Entrepreneurship; Investment Banking; Retention; Human Capital; Performance Effectiveness; Banking Industry
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      Groysberg, Boris, Ashish Nanda, and M. Julia Prats. "Does Individual Performance Affect Entrepreneurial Mobility? Empirical Evidence from the Financial Analysis Market." Journal of Financial Transformation 25 (March 2009): 95–106.
      • 2009
      • Other Unpublished Work

      When Does Industrial Policy Work? Evidence from the Brazilian Ethanol Fuel Industry

      By: Santiago Mingo and Tarun Khanna
      What is the impact of a state-led industrial policy program on entrepreneurial activity, industry evolution, and firm competitiveness? How and when is industrial policy an effective tool to spur the development of an emerging industry? To address these questions, we... View Details
      Keywords: Economic Growth; Entrepreneurship; Policy; Industry Growth; Business and Government Relations; Competition; Energy Industry; Brazil
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      Mingo, Santiago, and Tarun Khanna. "When Does Industrial Policy Work? Evidence from the Brazilian Ethanol Fuel Industry." 2009.
      • December 2008 (Revised January 2011)
      • Case

      Arcadia Biosciences: Seeds of Change

      By: Arthur A. Daemmrich, Forest L. Reinhardt and Mary Louise Shelman
      Arcadia Biosciences is an entrepreneurial California agricultural biotech company seeking to earn carbon credits by modifying commodity crops for use in China and India. Eric Rey, Arcadia's CEO, faced a strategic inflection point in early September 2008. The company... View Details
      Keywords: Business Startups; Entrepreneurship; Growth and Development Strategy; Environmental Sustainability; Science-Based Business; Climate Change; Agriculture and Agribusiness Industry; Biotechnology Industry; China; India; California
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      Daemmrich, Arthur A., Forest L. Reinhardt, and Mary Louise Shelman. "Arcadia Biosciences: Seeds of Change." Harvard Business School Case 709-019, December 2008. (Revised January 2011.)
      • December 2008
      • Article

      The Teaching of Strategy: From General Manager to Analyst and Back Again?

      By: Joseph L. Bower
      Courses in strategy are an outgrowth of the business policy course first taught at Harvard Business School in 1912. This article examines how the teaching of a course concerned with the development and implementation of the goals and policies of a firm changed during... View Details
      Keywords: Business Education; Curriculum and Courses; Teaching; Policy; Business History; Strategy; Competitive Strategy; Corporate Strategy
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      Bower, Joseph L. "The Teaching of Strategy: From General Manager to Analyst and Back Again?" Journal of Management Inquiry 17, no. 4 (December 2008).
      • November 2008 (Revised January 2010)
      • Case

      Stone Finch, Inc.: Young Division, Old Division

      By: Richard G. Hamermesh and Elizabeth Collins
      CEO Jim Billings wants to attract energetic, entrepreneurial talent to Stone Finch, Inc., which comprises an older division that fabricates products like piping and tanks for water and wastewater processing plants, and a much newer division that develops biochemical... View Details
      Keywords: Organizational Behavior; Human Resource Management; Motivation; Business Growth; Motivation and Incentives; Leadership; Business Subsidiaries; Innovation Strategy; Resource Allocation; Organizational Structure; Organizational Culture; Retention; Operations; Recruitment; Integration; Business Growth and Maturation; Mergers and Acquisitions; Growth and Development Strategy; Manufacturing Industry
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      Hamermesh, Richard G., and Elizabeth Collins. "Stone Finch, Inc.: Young Division, Old Division." Harvard Business School Brief Case 083-214, November 2008. (Revised January 2010.)
      • September 2008 (Revised July 2012)
      • Case

      Khosla Ventures: Biofuels Strategy

      By: Joseph B. Lassiter III, William A. Sahlman and Alison Berkley Wagonfeld
      By 2008, a number of the firm's early cleantech investments were showing promise, and the companies were starting to need significantly more money to create the massive scale required in the energy sector. As Khosla thought about the hundreds of millions of dollars... View Details
      Keywords: Entrepreneurial Marketing; Entrepreneurial Finance; New Product Development; Partnerships; Entrepreneurial Management; Venture Capital; Strategy; Partners and Partnerships; Renewable Energy; Entrepreneurship; Investment Funds; Environmental Sustainability; Product Development; Biotechnology Industry; Financial Services Industry
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      Lassiter, Joseph B., III, William A. Sahlman, and Alison Berkley Wagonfeld. "Khosla Ventures: Biofuels Strategy." Harvard Business School Case 809-004, September 2008. (Revised July 2012.)
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