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- 01 Jun 2023
- News
Action Plan: Net Proceeds
than 1,500 jobs and became a movement the locals nicknamed ramase lajan (“picking up money” in Haitian Creole), as they came to see plastic as a resource instead of garbage. Not surprisingly, Goodwin learned that demand from brands and... View Details
- 01 Jun 2020
- News
Lesson Plans
consuming stories, whether it be Netflix or a video game. So you associate sitting down and looking at a screen with entertainment. That said, it can be a slippery slope; we want to make sure we’re not making “edutainment.” But humans... View Details
Keywords: Jen Mele
- 08 Jan 2016
- News
Investing in Sustainability
the car—but with collective action, these small changes could have a big impact, Tiller says. The organization also wants consumers to understand the connection between food and fuel: nearly 50 percent of the country’s corn crop is turned... View Details
- 01 Dec 2008
- News
Back to the Future
Regarding a proper role for government, Reinhardt believes that a fuel tax would make the externalities involved and the cost of driving directly visible, with consumers demanding more fuel-efficient cars as... View Details
- 01 Dec 2013
- News
Faculty Q&A: Playing the Hits
is one of the key reasons why I wrote my book. Back in 2006, Chris Anderson [author of the The Long Tail] got people thinking that new technology would change what consumers would be choosing and, therefore, what content producers should... View Details
- 01 Sep 2020
- News
Good Odds
altitude. Imperfect Foods sold 40,000 of them. The company was founded with the goal of narrowing the yawning gap between supply and demand in the American food industry. The space is defined by two data points that, taken together, make... View Details
- 25 Apr 2023
- News
Class of 2022 Startups Sweep Alumni New Venture Competition
elevated” for an adult nondrinker. “We started brainstorming about what we’d want that product to look like,” Wood recalls. “That’s really where it started. We didn’t know at that point if this was a good business idea or if there was larger View Details
Keywords: Margie Kelley
- 01 Sep 2009
- News
Professor, Historian, and Storyteller
portion of the book is devoted to the demand side, if you will, of history: to working and consuming and how Americans have spent their leisure. Toward the end of the book, I spend some time considering not... View Details
- 10 Mar 2021
- News
In My Humble Opinion: A Timely Tension
a successful business and doing the right thing for the planet is a source of immense innovation for Patagonia,” Thoren observes. Among the initiatives she’ll be involved with is the retailer’s long-standing work to convince consumers to... View Details
Keywords: April White
- 30 Sep 2024
- News
The Making of a Streaming Sensation
consumer demand with the industry supply in a sustainable way. AW: What do you anticipate is next for TV and for streaming? JN: There are a couple forces at work. As I mentioned earlier, I think there's... View Details
- 01 Dec 2005
- News
Buy the Book
as a sublime integration of operations and marketing,” says Deighton, who taught the case to MBAs for the first time this fall in the elective course Consumer Marketing. “Patterson understands that if you want shelf space you need to... View Details
- 01 Oct 2002
- News
What's Cookin'
chocolate-chip cookies. Fox, who owns Community Bakery in Little Rock, Arkansas, says he never imagined he'd one day make his living absorbed in the business of food and its many challenges, including long hours, the unending demand for... View Details
Keywords: Hanna, Julia
- 01 Sep 2016
- News
The Taxi Wars of Jakarta
also debuted Go-Car, a four-wheeled competitor to Grab and Uber, last spring and closed a $550 million funding round in August. To date, the only clear winners in this on- demand battle are consumers like... View Details
- 21 May 2019
- News
Confronting the Future of Climate Change in the Midwest
predictions, some in the business community are optimistic. In a second panel, Professor Alvarez moderated a discussion that focused on the current snapshot of how the business community is dealing with the demands of climate change,... View Details
Keywords: Agriculture
- 15 Nov 2020
- News
Global Outposts Expand HBS’s Intellectual Footprint
in the report Restarting Under Uncertainty. “We learned how firms are approaching tremendous uncertainty. This crisis has created an opportunity for many companies to renew their commitment to customers, suppliers, and employees. Others have discovered unmet View Details
- 01 Jun 2008
- News
A Binary Formula
buildings, this emphasis on science will affect HBS. The unique challenges of managing and leading science-based businesses — certain to be a driver of this century’s new economy — demand new management paradigms. For a core group of HBS... View Details
- 01 Mar 2006
- News
The Producers
can rack up U.S. box office receipts of just over $380 million (not including consumer product tie-ins), and unexpected hits like Mel Gibson’s The Passion of the Christ grossed $370 million in 2004, earning a respectable third-place... View Details
- 22 Feb 2022
- News
Brand New
meeting unprecedented demand: The furniture industry, used to 2 percent to 4 percent annual growth, Sundy says, has seen that climb to between 30 percent and 40 percent. “The question now is, How do you manage a business through the volatility that we’re seeing from a... View Details
- 22 Feb 2022
- News
March 2022 Alumni and Faculty Books
Edited by Margie Kelley Alumni Books The Metail Economy: 6 Strategies for Transforming Your Business to Thrive in the Me-Centric Consumer Revolution By Joel Bines (MBA 1999) McGraw-Hill Armed with computers, tablets, smartphones, and... View Details
- 20 Mar 2019
- News
Reimagining Capitalism in a World on Fire
and electric vehicles, and ride sharing. They also spoke in favor of smart agriculture and plant-heavy diets. Beef consumption is especially challenging, they said, as demand for protein to feed the world’s rapidly growing population will... View Details