Publications

August 2011 (Revised July 2014)
Case

Amil and the Health Care System in Brazil

By: Regina E. Herzlinger and Ricardo Reisen de Pinho

Dr. Edson Bueno created Amil, Brazil's largest health insurer. Unlike many others, it is vertically integrated. Dr. Bueno has two opportunities for growth. Which, if any, should he pursue? View Details

Keywords: Health Care and Treatment; Innovation and Invention; Opportunities; Insurance; Vertical Integration; Insurance Industry; Brazil

June 2011 (Revised June 2011)
Teaching Note

Volkswagen do Brasil: Driving Strategy with the Balanced Scorecard (TN)

By: Robert S. Kaplan

Teaching Note for 111-049. View Details

Keywords: Auto Industry; Germany; Brazil

March 2011
Teaching Note

ABB: 'In China, for China' (TN)

By: J. Gunnar Trumbull

Teaching Note for 711044. View Details

Keywords: Industrial Products Industry; China; India; Brazil

February 2011
Supplement

Volkswagen do Brasil Case Supplement: Employee Recognition Awards Ceremony (Video)

By: Robert S. Kaplan

Keywords: Employees; Auto Industry; Brazil

December 2010
Teaching Note

Cresud S.A., Farmer or Real Estate Developer? (TN)

By: Arthur I Segel and Andrew Pierson Terris

Teaching Note for 211-011. View Details

Keywords: Agribusiness; Decision Choices and Conditions; Risk Management; Competition; Motivation and Incentives; Corporate Strategy; Opportunities; Decisions; Performance Effectiveness; Agriculture and Agribusiness Industry; Argentina; Bolivia; Brazil; Paraguay

November 2010 (Revised December 2012)
Case

ABB: 'In China, for China'

By: J. Gunnar Trumbull, Elena Corsi and Elisa Farri

ABB, a power and automation Swiss engineering company had to decide if they wanted to be even more integrated into the Chinese economy, ABB's biggest market, or if they should instead increase their presence in other emerging markets such as India and Brazil. View Details

Keywords: History; Multinational Firms and Management; Engineering; Problems and Challenges; Competitive Strategy; Emerging Markets; Global Strategy; Growth and Development Strategy; Industrial Products Industry; China; India; Brazil

October 2010 (Revised June 2014)
Case

Volkswagen do Brasil: Driving Strategy with the Balanced Scorecard

By: Robert S. Kaplan and Ricardo Reisen de Pinho

A new management team at VW do Brazil develops and deploys a strategy map and Balanced Scorecard to accomplish a turnaround and cultural change after eight consecutive years of financial losses and market share declines. The team uses the strategy map to align... View Details

Keywords: Business Cycles; Developing Countries and Economies; Management Teams; Leadership; Balanced Scorecard; Strategic Planning; Balance and Stability; Motivation and Incentives; Communication Strategy; Competitive Advantage; Auto Industry; Brazil; Germany

April 2010 (Revised October 2010)
Case

Vale: Global Expansion in the Challenging World of Mining

By: Tarun Khanna, Aldo Musacchio and Ricardo Reisen de Pinho

In 2009 the management of Vale, a Brazilian diversified mining company and the largest iron ore producer in the world, was under pressure from at least two fronts. First, the emergence of China as the most important consumer of iron ore in the last few years had... View Details

Keywords: Financial Crisis; Investment; Global Strategy; Risk Management; Market Entry and Exit; Business and Government Relations; Competitive Strategy; Mining Industry; Brazil

April 2010 (Revised May 2010)
Teaching Note

Codevasf (TN)

By: David E. Bell and Natalie Kindred

Teaching Note for 510042. View Details

Keywords: Agriculture and Agribusiness Industry; Brazil

February 2010
Case

Amyris Biotechnologies: Commercializing Biofuel

By: Gary P. Pisano and Alison Berkley Wagonfeld

In 2009, Amyris Biotechnologies was building a plant in Brazil that used synthetic biology to convert sugarcane into both renewable fuels and renewable chemicals. The Amyris' marketing team was investigating the commercial interest for both types of products, while the... View Details

Keywords: Renewable Energy; Chemicals; Risk Management; Product Marketing; Product Development; Production; Environmental Sustainability; Commercialization; Biotechnology Industry; Brazil

January 2010 (Revised October 2010)
Case

Colombia: Strong Fundamentals, Global Risk

By: Aldo Musacchio, Richard H. K. Vietor, Jonathan Schlefer and Carolina Camacho

By mid-2009 Colombian President Alvaro Uribe had ended decades of virtual civil war and strengthened the business climate, but he faced tough economic challenges. Though he had instituted prominent market reforms and brought inflation down sharply, Colombia seemed... View Details

Keywords: Developing Countries and Economies; Economic Growth; Macroeconomics; Trade; Global Strategy; Infrastructure; Business and Government Relations; Colombia

Article

Recent Advances in the Empirics of Organizational Economics

By: Nicholas Bloom, Raffaella Sadun and John Van Reenen

We present a survey of recent contributions in empirical organizational economics, focusing on management practices and decentralization. Productivity dispersion between firms and countries has motivated the improved measurement of firm organization across industries... View Details

Keywords: Economics; Management Practices and Processes; Performance Productivity; Geographic Location; Motivation and Incentives; Factories, Labs, and Plants; Competition; Human Capital; Markets; Governing Rules, Regulations, and Reforms; Multinational Firms and Management; India; Brazil; United States

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December 2009 (Revised May 2010)
Case

Codevasf

By: David E. Bell, Marcos Fava Neves, Luciano Thome e Castro and Natalie Kindred

With many countries facing scarcity of freshwater and farmable land, Brazil decided to leverage its wealth of both resources to attract global agribusiness players to the historically poor Sao Francisco Valley (SFV) in the country's northeast. To do so, Brazil was... View Details

Keywords: Agribusiness; Resource Allocation; Bids and Bidding; Infrastructure; Supply Chain; Business and Government Relations; Natural Environment; Agriculture and Agribusiness Industry; Brazil

1 Dec 2009
Other Presentation

Value-Based Health Care Delivery

By: Michael E. Porter

This presentation draws on Michael E. Porter and Elizabeth Olmsted Teisberg: Redefining Health Care: Creating Value-Based Competition on Results, Harvard Business School Press, May 2006, and ―How Physicians Can Change the Future of Health Care, Journal of the American... View Details

Keywords: Health Care and Treatment; Brazil

Read Now

October 2009 (Revised October 2010)
Case

Cosan: Thinking Outside the Barrel

By: Forest L. Reinhardt, Noel Maurer and Ricardo Reisen de Pinho

The Cosan case introduces students and executive education participants to political economy and business strategy in the biofuels industry. Cosan, based in Brazil, is the largest grower and processor of sugarcane in the world and the largest sugar and ethanol producer... View Details

Keywords: Renewable Energy; Global Strategy; Governing Rules, Regulations, and Reforms; Industry Structures; Business and Government Relations; Business Strategy; Vertical Integration; Agriculture and Agribusiness Industry; Energy Industry; Brazil

May 2009
Teaching Note

Equity International: The Second Act (TN)

By: Nicolas P. Retsinas and Ben Creo

Teaching Note for [209110]. View Details

Keywords: Private Equity; Investment; Alignment; Leadership Style; Experience and Expertise; Globalization; Interests; Brazil; Mexico

April 2009 (Revised December 2010)
Case

Equity International: The Second Act

By: Nicolas P. Retsinas, Ben Creo and Ricardo Reisen de Pinho

Thomas McDonald, senior vice president of Equity International (EI), is weighing an investment in the Brazilian homebuilder Gafisa. Was this the right country? The right company? The right co-investor? The right time? McDonald would be investing alongside a Brazilian... View Details

Keywords: Private Equity; Investment; Emerging Markets; Partners and Partnerships; Interests; Brazil

April 2009
Teaching Note

Satelite Distribuidora de Petroleo (TN)

By: Lynda M. Applegate and Andrea Minardi

Teaching Note for [808062]. View Details

Keywords: Natural Environment; Opportunities; Private Equity; Financing and Loans; Business Model; Energy Industry; Brazil