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Show Results For
- All HBS Web
(3,916)
- People (12)
- News (537)
- Research (2,872)
- Events (33)
- Multimedia (24)
- Faculty Publications (2,048)
- Research Summary
Overview
By: Shikhar Ghosh
I am focused on exploring the human side of developing early stage entrepreneurial ventures. These enterprises are characterized by the pursuit of opportunity, shortage of resources to pursue their goals and uncertainty at every step of the journey. Some of the... View Details
- April 2025
- Article
Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile
By: Shunyuan Zhang, Elizabeth Friedman, Kannan Srinivasan, Ravi Dhar and Xupin Zhang
Non-informational cues, such as facial expressions, can significantly influence judgments and interpersonal impressions. While past research has explored how smiling affects business outcomes in offline or in-store contexts, relatively less is known about how smiling... View Details
Keywords: Sharing Economy; Airbnb; Image Feature Extraction; Machine Learning; Facial Expressions; Prejudice and Bias; Nonverbal Communication; E-commerce; Consumer Behavior; Perception
Zhang, Shunyuan, Elizabeth Friedman, Kannan Srinivasan, Ravi Dhar, and Xupin Zhang. "Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile." Journal of Consumer Research 51, no. 6 (April 2025): 1073–1097.
- April 2022
- Article
Consumers Value Effort over Ease When Caring for Close Others
By: Ximena Garcia-Rada, Mary Steffel, Elanor F. Williams and Michael I. Norton
Many products and services are designed to make caregiving easier, from premade meals for feeding families to robo-cribs that automatically rock babies to sleep. Yet, using these products may come with a cost: consumers may feel they have not exerted enough effort.... View Details
Keywords: Effor; Caregiving; Close Relationships; Symbolic Meaning; Signaling; Relationships; Consumer Behavior; Perception
Garcia-Rada, Ximena, Mary Steffel, Elanor F. Williams, and Michael I. Norton. "Consumers Value Effort over Ease When Caring for Close Others." Journal of Consumer Research 48, no. 6 (April 2022): 970–990.
- Article
Build It, Buy It, or Both? Rethinking the Sourcing of Advertising Services
By: Alvin J. Silk and Marta M. Stiglin
This paper provides an update on the current state of in-house agencies. Whereas traditional consideration of internalizing advertising services was framed as a binary choice of build or buy, today's advertisers frequently pursue hybrid policies of build and buy to... View Details
Silk, Alvin J., and Marta M. Stiglin. "Build It, Buy It, or Both? Rethinking the Sourcing of Advertising Services." International Journal of Marketing Studies 8, no. 1 (February 2016).
- September 2012 (Revised September 2014)
- Case
Doing Business in Malaysia
By: C. Fritz Foley, Michael Shih-Ta Chen and Keith Chi-Ho Wong
This case focuses on the current business environment in Malaysia as of 2012 by introducing the main economic, political and cultural aspects of the country for those interested in doing business there. The advantages and challenges of investing and doing business in... View Details
- December 2008 (Revised January 2011)
- Case
Arcadia Biosciences: Seeds of Change
By: Arthur A. Daemmrich, Forest L. Reinhardt and Mary Louise Shelman
Arcadia Biosciences is an entrepreneurial California agricultural biotech company seeking to earn carbon credits by modifying commodity crops for use in China and India. Eric Rey, Arcadia's CEO, faced a strategic inflection point in early September 2008. The company... View Details
Keywords: Business Startups; Entrepreneurship; Growth and Development Strategy; Environmental Sustainability; Science-Based Business; Climate Change; Agriculture and Agribusiness Industry; Biotechnology Industry; China; India; California
Daemmrich, Arthur A., Forest L. Reinhardt, and Mary Louise Shelman. "Arcadia Biosciences: Seeds of Change." Harvard Business School Case 709-019, December 2008. (Revised January 2011.)
- 14 May 2019
- HBS Seminar
Patti Williams, Wharton, University of Pennsylvania
- 26 Jan 2018
- HBS Seminar
John Helveston, Boston University
- 12 Apr 2022
- Research & Ideas
Swiping Right: How Data Helped This Online Dating Site Make More Matches
The modern world is fueled by matchmaking. Going out on the town? Uber pairs you with a driver you can choose based on ratings, proximity, and even car model. Craving a vacation? Simply filter getaways based on locale and price through Airbnb. These matches are purely... View Details
Keywords: by Kara Baskin
- 2023
- Working Paper
Where Strategy Matters: Evidence from a Global Startup Field Study
By: Nataliya Langburd Wright
The role of strategy for innovative startups is theoretically ambiguous and much debated among
practitioners. I interviewed executives of 253 scaling software ventures from 34 countries and
scored the alignment of their market and organizational choices to detect... View Details
Keywords: Entrepreneurship And Strategy; Scaling Technology Ventures; Global Contextual Intelligence; Strategy; Entrepreneurship; Global Strategy; Growth and Development Strategy
Wright, Nataliya Langburd. "Where Strategy Matters: Evidence from a Global Startup Field Study." Harvard Business School Working Paper, No. 23-041, January 2023. (Revised July 2023.)
- November 2017
- Supplement
Merging American Airlines and US Airways (B)
By: David G. Fubini, David A. Garvin and Carin-Isabel Knoop
Exhibit to Merging American Airlines and US Airways (A) case. In February 2013, US Airways announced that it would merge with American Airlines to create the world’s largest airline. Doug Parker, the CEO of US Airways, would become CEO of the new American Airlines... View Details
Keywords: Airlines; Merger; Takeover; Integration Strategy; Merger Integration; Mergers and Acquisitions; Decision Making; Governance; Management Teams; Operations; Organizational Culture; Air Transportation Industry; United States
Fubini, David G., David A. Garvin, and Carin-Isabel Knoop. "Merging American Airlines and US Airways (B)." Harvard Business School Supplement 418-036, November 2017.
- 2010
- Working Paper
Mixed Source
By: Ramon Casadesus-Masanell and Gaston Llanes
We study competitive interaction between a profit-maximizing firm that sells software and complementary services and a free open source competitor. We examine the firm's choice of business model between the proprietary model (where all software modules are... View Details
Keywords: Business Model; Duopoly and Oligopoly; Monopoly; Open Source Distribution; Quality; Competition; Information Technology Industry
Casadesus-Masanell, Ramon, and Gaston Llanes. "Mixed Source." Harvard Business School Working Paper, No. 10-022, September 2009. (Revised October 2010.)
- August 2008 (Revised July 2009)
- Case
Gazprom (A): Energy and Strategy in Russian History
By: Rawi E. Abdelal, Sogomon Tarontsi and Alexander Jorov
Critics have accused Gazprom, the world's largest natural gas producer, of eschewing market principles in favor of the foreign policy priorities of the Russian government, ever since the energy giant cut off the supply to Ukraine in January of 2006. The purported... View Details
Keywords: History; International Relations; Trade; Energy Industry; Russia; Soviet Union; Ukraine; Europe
Abdelal, Rawi E., Sogomon Tarontsi, and Alexander Jorov. "Gazprom (A): Energy and Strategy in Russian History." Harvard Business School Case 709-008, August 2008. (Revised July 2009.)
- 27 May 2021
- News
Facebook-backed report calls Apple privacy features anticompetitive
- 08 Dec 2022
- HBS Case
The War in Ukraine and Nestlé’s Moral Dilemma: Stay or Leave Russia?
Nestlé, the world’s largest food and beverage company, faced a difficult choice last February as Russian tanks rolled across Ukraine, and the 24/7 news and social media cycle amplified the company’s every move. CEO Mark Schneider was... View Details
- 26 Aug 2002
- Research & Ideas
High-Stakes Decision Making: The Lessons of Mount Everest
of seemingly minor choices about how the teams were structured that had an enormous impact on people's perceptions of their roles, status, and relationships with other climbers. Ultimately, these perceptions and beliefs constrained the... View Details
Keywords: by Michael A. Roberto
- 07 Jul 2010
- First Look
First Look: July 7
PublicationsRaise Your Prices! Authors:Frank V. Cespedes, Elliot Ross, and Benson P. Shapiro Publication:The Wall Street Journal, May 24, 2010 An abstract is unavailable at this time. Integrated Reports Voluntary Filing Authors:Robert G. Eccles and Mervyn King... View Details
Keywords: Martha Lagace
- 24 Oct 2008
- Working Paper Summaries
Signaling Firm Performance Through Financial Statement Presentation: An Analysis Using Special Items
Keywords: by Edward J. Riedl & Suraj Srinivasan