Business Engagement - Publications - Faculty & Research

March 2024 (Revised May 2024)
Case

Amperity: First-Party Data at a Crossroads

By: Elie Ofek, Hema Yoganarasimhan and Alexis Lefort

In the summer of 2023, Amperity management was facing a critical decision on its future direction. Given the dramatic changes occurring within the digital advertising ecosystem, as concerns over consumer privacy placed limits on the ability to engage in third-party... View Details

Keywords: AI and Machine Learning; Technology Adoption; Business Strategy; Digital Marketing; Price; Product; Business or Company Management; Advertising Industry

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08 Mar 2017
Blog Post

Education Sector Opportunities at HBS

there). However, there’s a lively and robust education sector community within Harvard Business School and you can learn a valuable set of skills and perspectives to take into the education field. For example, what do Boston Public... View Details

06 Mar 2006
Research & Ideas

Winners and Losers at the Olympics

glory on the slopes or on the ice are looking for endorsement opportunities that will lead to a post-Olympics pot of gold. In short, the Olympic Games are big business. Harvard Business School professor emeritus Stephen A. Greyser has... View Details

Keywords: Re: Stephen A. Greyser; Consumer Products; Entertainment & Recreation; Sports

20 Apr 2016
Research & Ideas

When CEOs Become Activists

business community was swift and dramatic. Deutsche Bank froze the creation of 250 jobs in Cary. More than 100 business leaders, many from well-known companies, signed a letter to Gov. McCrory opposing the... View Details

Keywords: by Carmen Nobel; Technology; Publishing

25 Feb 2025
Blog Post

Making a Broader Impact with Multiple Disciplines: Santosh Iyer (MBA 2020)

getting the business model right. Over time, Moonshot has grown beyond the core high school focus (in partnership with HMS MEDScience @ Harvard Medical School) to engage participants across all levels.... View Details

29 Aug 2017
Blog Post

3 Insights from My First Year at HBS

business leaders and former heads of state I successfully completed one consulting engagement with an egg manufacturer in Tanzania during my FIELD Global Immersion As I look back, some of the most meaningful... View Details

10 Sep 2007
Research & Ideas

High Note: Managing the Medici String Quartet

Why would a business school professor want to write a case study about a string quartet? The answer was easy for Robert Austin, a scholar with research expertise in the management of innovation. While attending an academic workshop near... View Details

Keywords: by Martha Lagace; Music

10 Jan 2020
Blog Post

PRIDE in the HBS Community

PRIDE is HBS's home for lesbian, gay, bisexual, transgender, queer, and questioning MBA students and their partners. PRIDE builds community through dedicated social and advocacy programming, and in doing so create a supportive environment for emerging leaders to View Details

02 May 2011
Research & Ideas

Casino Payoff: Hands-Off Management Works Best

customers if they think it will result in more business down the line. You can see this in lots of different settings." Though Campbell, Martinez-Jerez, and Epstein found that tightly monitoring employees significantly reduces the amount... View Details

Keywords: by Dennis Fisher; Entertainment & Recreation

15 Sep 2022
Research & Ideas

Looking For a Job? Some LinkedIn Connections Matter More Than Others

advancement—especially important in a hot labor market at a time of economic uncertainty. “Your digital network can have lasting implications on how your career progresses, not just over the next year, but over your whole life,” says Iavor Bojinov, assistant professor... View Details

Keywords: by Michael Blanding

Web

Health Care Curriculum - Institute For Strategy And Competitiveness

Health Care Curriculum Health Care Curriculum Value-Based Health Care Delivery (VBHCD) is a distinctive curriculum developed at Harvard Business School by Professor Michael Porter and a team of colleagues. The VBHCD curriculum, designed... View Details

30 Oct 2017
Research & Ideas

Asking Questions Can Get You a Better Job or a Second Date

conversation partners,” says Alison Wood Brooks, assistant professor and Hellman Faculty Fellow at Harvard Business School. “This strategy does both. It’s an easy-to-deploy strategy anyone can use to not only be perceived as more... View Details

Keywords: by Rachel Layne

09 Feb 2015
Research & Ideas

Professional Networking Makes People Feel Dirty

Editor’s note: Concerns about data falsification and fabrication in a study conducted by Francesca Gino as part of this article have been shared by Harvard Business School with the publishing journal’s editor, along with a request that... View Details

Keywords: by Carmen Nobel

01 Jul 2020
Blog Post

How SVMP Helped Me Take My Next Steps (2+2) and Find Myself

Spain, I was forwarded an email about the HBS Summer Venture in Management Program (SVMP) with the commentary, “You might be interested in this.” After learning more about the program, I definitely was. I had never considered business... View Details

March 2024 (Revised April 2024)
Case

Angel City Football Club: Scoring a New Model

By: Jeffrey F. Rayport, Jennifer Fonstad and Nicole Tempest Keller

In January 2024, Kara Nortman, Julie Uhrman, and Natalie Portman, the founders of Angel City Football Club (ACFC) were developing the club’s first three-year strategic plan. Founded in 2020, ACFC had a star-studded investor group, including Portman and celebrities such... View Details

Keywords: Sports; Entertainment; Entrepreneurship; Brands and Branding; Venture Capital; Business Model; Corporate Strategy; Digital Marketing; Sports Industry; Entertainment and Recreation Industry; United States; California; Los Angeles

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16 Oct 2015
Blog Post

HBS and the Arts

philanthropists. After three years in finance I was ready to come to HBS to build a more holistic skillset. At work, it is easy to fall into a given professional function, or limit your engagement to thinking only about the performance... View Details

13 Jun 2005
Research & Ideas

Rescuing Products with Stealth Positioning

bodies, without using a complicated handheld controller. EyeToy: Play was an enormous success, selling more than 2.5 million units in its first seven months on the European market. More significant, it succeeded in engaging mothers and... View Details

Keywords: by Youngme Moon

Web

For Recruiters - Health Care

For Recruiters For Recruiters Companies benefit from hiring HBS graduates who are prepared to be leaders at any level, yet are comfortable in the team-based learning environment that mirrors the current business world. Our students are... View Details

10 Mar 2021
Blog Post

COVID Killed the Traditional Workplace

again? Should companies do away with Zoom and return the workplace to its pre-COVID ways? The answer, in a word: No. At least that’s not the future of work envisioned by several members of the Harvard Business School faculty—all of whom... View Details

Keywords: All Industries

Web

Negotiation Course Online | HBS Online

course as a uniquely high-quality, fully engaging learning experience. Shane Sabine, International Business & Communications Consultant Read more learner stories * Source: 2022 surveys and course data All... View Details

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