Publications

March 1998 (Revised October 2015)
Case

Hamptonshire Express

By: V. G. Narayanan and Ananth Raman

Presents a series of problems that face a newspaper publisher, including inventory level, effort level, subsidy for unsold inventory, and commission for sales. Each problem is accompanied by one or more spreadsheets. Students must make various operational decisions. View Details

Keywords: Marketing Channels; Motivation and Incentives; Performance; Operations; Problems and Challenges; Decision Making; Sales; Demand and Consumers; Media and Broadcasting Industry; Media and Broadcasting Industry; United States

01 Jun 2005
News

Power Couple

Richard Sarnoff (MBA ’87), a group president at Random House, is one forward-looking media exec who has some impressive links to the industry’s past: His great-uncle, former RCA chairman David Sarnoff, was instrumental in developing the... View Details

Keywords: Arts, Entertainment; Broadcasting (except Internet); Information; News, Library, Internet, and Other Services; Information; Publishing Industries (except Internet); Information

01 Apr 2000
News

Student "Treks" Lead to Jobs and Opportunities

one-third of the HBS student body -- traveled to San Francisco and Silicon Valley as participants in the fifth annual WesTrek, an event organized by members of the High Tech and New Media Club in coordination with the School's Career... View Details

03 Oct 2005
Research & Ideas

The Box Office Power of Stars

event study to analyze HSX traders' response to those announcements. In an extension of the study, to examine the impact on movie companies' profitability, I also analyzed whether those announcements affected the valuation of movie studios (or the View Details

Keywords: by Sarah Jane Gilbert; Entertainment & Recreation; Motion Pictures & Video

March 2020
Case

Hotstar

By: Krishna G. Palepu and Kairavi Dey

Hotstar was an online video streaming platform owned by Star India Private Limited, a wholly owned subsidiary of the Walt Disney Corporation. Since its launch in 2015, the platform had grown to offer over 100,000 hours of TV content, movies in nine Indian languages... View Details

Keywords: Corporate Entrepreneurship; Television Entertainment; Disruption; Business Strategy; Media and Broadcasting Industry; Media and Broadcasting Industry; India; Mumbai

April 2019 (Revised October 2019)
Case

Sanjeev Kapoor: The Recipe for Success

By: Boris Groysberg and Mahima Rao-Kachroo

India's most recognized celebrity chef Sanjeev Kapoor has been an integral part of the country's food industry since 1993. As a celebrity chef, Kapoor enjoyed a 17-year run of his hit TV cooking show “Khana Khazana,” published more than 100 cookbook titles in multiple... View Details

Keywords: Advertising; Business Ventures; Change; Decision Making; Entrepreneurship; Food; Leadership; Management; Markets; Media; Organizations; Ownership; Problems and Challenges; Quality; Relationships; Technology; Food and Beverage Industry; India; South Asia

Web

Ellen Desmarais | About

Ellen Desmarais Bio Ellen Desmarais is Co-President of Harvard Business Publishing (HBP), a not-for-profit independent 501(3) corporation that is an affiliate of Harvard Business School. HBP bridges academia, enterprise learning, and View Details

22 Sep 2022
News

The Beauty Guide

herself, in ELC’s Reverse Mentorship Program, in which earlier-career employees mentor their leaders. Freyre’s own young, Latina mentor has taught her more about social media and trends among the next generation—how it is feeling about... View Details

Keywords: Maureen Harmon

29 Feb 2024
Blog Post

African American Student Union Spotlight on Social Enterprise

leading figures in various fields. This includes socially impactful alumni leaders like Kwame Owusu-Kesse of the Harlem Children Zone and media leaders like Oprah, who openly share their personal and professional lessons with us. I’ve... View Details

04 Nov 2010
What Do You Think?

Why Do We Chase Stars?

Their skill-set is wrong." We chase stars for a number of reasons: " corporations and the media encourage stardom and discourage team work" (Nauman Lodhi); "It is the expectation that some 'miracle worker' or 'hot... View Details

Keywords: by Jim Heskett

October 2009 (Revised June 2010)
Case

Hulu: An Evil Plot to Destroy the World?

By: Anita Elberse and Sunil Gupta

In July 2009, Jason Kilar, the chief executive officer of Hulu, is debating whether the online video aggregator should move away from a purely advertising-supported model, and whether it should participate in an industry-wide initiative to develop and test... View Details

Keywords: Advertising; Business Model; Television Entertainment; Distribution Channels; Service Operations; Internet and the Web; Media and Broadcasting Industry; Media and Broadcasting Industry

2009
Chapter

Creating Superior Customer Value in a Connected World

By: Ranjay Gulati

"In the early twenty-first century, customers are more demanding than ever, and difficult economic times make them all the more so. As customers tighten their wallets and increase their demands, firms face greater pressure to provide superior customer value. Reducing... View Details

Keywords: Customer Satisfaction; Customer Value and Value Chain; Consumer Behavior; Product Design; Social and Collaborative Networks; Value Creation

September 2017
Case

Tencent

By: John R. Wells and Gabriel Ellsworth

Tencent had undergone many transformations since it was founded in 1998 as a simple messaging service. In 2017, it was the largest online games provider in China with a wide range of game types, China’s largest social networking service provider with several of the... View Details

Blog

Is the Digital Transformation Certificate Right for You?

It's no secret that digital technologies have transformed—and continue to transform—entire industries. The ability to grasp the implications of shifting technologies, from mobile devices to social media to machine learning, is critical... View Details

January 2019 (Revised February 2020)
Case

World Wrestling Entertainment, Inc.

By: Anita Elberse and Melissa Rodman

World Wrestling Entertainment, Inc. (WWE) develops and presents scripted hero-versus-villain storylines featuring its wrestlers at hundreds of live events—on several weekly television shows, on its own over-the-top streaming service, and on social media—to millions of... View Details

Keywords: Superstars; Talent; Talent Development; Labor Economics; General Management; Entertainment; Sports; Media; Talent and Talent Management; Contracts; Marketing; Strategy