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  • October 1990
  • Case

Manufacturers Hanover Corp.: Customer Profitability Report

By: Robert S. Kaplan
Banking company noting declining profitability from its traditional lending activities has started to measure the total profitability of its lending relationships. A loan pricing model estimates the profit and return-on-equity from commercial loans. Additional work was... View Details
Keywords: Investment Return; Revenue; Commercial Banking; Banks and Banking; Customer Value and Value Chain; Banking Industry
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  • April 2002
  • Case

Contingent Workforce Planning at Motorola, Inc.

Details the rationale for and design of a unique organizational response by Motorola to the challenges of contingent staffing at its semiconductor facility in Austin, Texas. The new outsourcing strategy is built on principles of supply chain management and business... View Details
Keywords: Selection and Staffing; Semiconductor Industry; Texas
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  • June 2021
  • Case

HelloSelf: Search

By: John R. Wells and Benjamin Weinstock
In August 2018, after nearly six months of searching, Charles Wells was convinced that he should found HelloSelf to help people improve their sense of mental wellbeing. Those feeling mentally unwell would receive support from fully qualified clinical psychotherapists,... View Details
Keywords: Mental Health; Health Care and Treatment; Internet and the Web; Business Model; Product Launch
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  • October 1998
  • Case

Excite, Inc.--1998

By: Stephen P. Bradley and Kelley Porter
Reviews recent trends and the evolution of the emerging portal industry, highlighting the competitive position of the industry's major participants. The business model of Excite, Inc., and its major competitors are presented. In addition, the case looks at the new... View Details
Keywords: Competitive Strategy; Business Model; Emerging Markets; Transformation; Market Entry and Exit; Industry Structures; Web Services Industry
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  • April 2020
  • Teaching Note

Tailor Brands: Artificial Intelligence-Driven Branding

By: Jill Avery
Using proprietary artificial intelligence technology, startup Tailor Brands set out to democratize branding by allowing small businesses to create their brand identities by automatically generating logos in just minutes at minimal cost with no branding or design skills... View Details
Keywords: Marketing; Brands and Branding; Marketing Strategy; Advertising Industry; Technology Industry; United States; North America
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  • December 2019 (Revised November 2021)
  • Course Overview Note

The Entrepreneurial Manager: Spring 2022

By: Mitchell Weiss and Benjamin Henkes
This is the course overview note for “The Entrepreneurial Manager,” taught in the first year at Harvard Business School. Students will learn how to be opportunity-driven managers and how to lead under uncertainty. They'll learn how to identify opportunities, how to... View Details
Keywords: Entrepreneurial Management; Entrepreneurship; Management
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  • February 2010
  • Case

Shurgard Self-Storage: Expansion to Europe (Abridged)

By: Richard G. Hamermesh
Shurgard, a U.S.-based firm that rents storage facilities to consumers and small businesses, is considering financing options for rapid expansion of its European operations. Five years after entering Europe, Shurgard Europe has opened 17 facilities in Belgium, France,... View Details
Keywords: Business Model; Business Growth and Maturation; Multinational Firms and Management; Logistics; Corporate Entrepreneurship; Trade; Equity; Corporate Finance; United States; Europe
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    Roy D. Shapiro

    Roy D. Shapiro is the Philip Caldwell Professor of Business Administration at the Harvard University Graduate School of Business Administration.  He is currently the faculty co-chair of the School's Technology and Operations Management Unit... View Details

    • October 2015
    • Article

    How Smart, Connected Products Are Transforming Companies

    By: Michael E. Porter and James E. Heppelmann
    The evolution of products into intelligent, connected devices is revolutionizing business. In a November 2014 article, "How Smart, Connected Products Are Transforming Competition," Harvard Business School professor Michael Porter and PTC president and CEO James... View Details
    Keywords: Organizational Change and Adaptation; Technological Innovation; Information Technology; Organizational Structure; Operations; Business Strategy
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    • March 2010 (Revised May 2011)
    • Case

    Dubai in Crisis

    By: Noel Maurer
    On November 25, 2009, the small city-state of Dubai shook financial markets across the world when the Dubai World holding companies announced that it would ask its creditors to standstill its debts. After three decades of phenomenal growth, something had gone off the... View Details
    Keywords: Business Model; Development Economics; Financial Crisis; Borrowing and Debt; Business History; Business and Government Relations; Dubai
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    • December 2021
    • Case

    Burning Glass Technologies: From Data to Product

    By: Suraj Srinivasan and Amy Klopfenstein
    In May 2021, Matt Sigelman, CEO of Burning Glass Technologies, a company that provided labor market analytics for a variety of markets, navigates his company’s transition from data company to product company. Burning Glass originated as a service that used artificial... View Details
    Keywords: Information Technology; Applications and Software; Digital Platforms; Internet and the Web; Strategy; Expansion; Business Strategy; Labor; Employment; Human Capital; Jobs and Positions; Job Design and Levels; Job Search; Human Resources; Selection and Staffing; Recruitment; Employees; Retention; Competency and Skills; Experience and Expertise; Talent and Talent Management; Analytics and Data Science; Business Model; Technology Industry; North and Central America; United States
    Related
    • 2022
    • White Paper

    The American Opportunity Index: A Corporate Scorecard of Worker Advancement

    By: Matt Sigelman, Joseph Fuller, Nik Dawson and Gad Levanon
    The American Opportunity Index: A Corporate Scorecard of Worker Advancement is a new effort to give companies and other stakeholders a set of robust tools that measure how well major employers are doing in fostering economic mobility for workers and how they could do... View Details
    Keywords: Upward Mobility; Career Advancement; Personal Development and Career; Compensation and Benefits; Employees; Wages; Human Capital; Recruitment
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    • December 2005 (Revised January 2007)
    • Case

    Ben & Jerry's: Preserving Mission & Brand within Unilever

    By: James E. Austin and James Quinn
    In the months after Ben & Jerry's was acquired by Unilever, Ben & Jerry's head social mission faces challenges and opportunities unique in the company's history, including: how to manage employee morale; whether to include synthetic ingredients to meet consumer... View Details
    Keywords: Brands and Branding; Problems and Challenges; Mergers and Acquisitions; Mission and Purpose; Social Enterprise; Management Teams; Governing and Advisory Boards; Value Creation; Corporate Governance; Employee Relationship Management; Food and Beverage Industry; Agriculture and Agribusiness Industry; Retail Industry; United States
    Related
    • May 2023 (Revised June 2023)
    • Supplement

    Novartis (C): Reimagining Medicine

    By: Ramon Casadesus-Masanell, Claudio Feser, Karolin Frankenberger and David Redaschi
    This case unfolds around the first-ever approved personalized cancer treatment, how Novartis wrapped it into a new business model design, and how Novartis scaled it. Novartis — one of the largest pharmaceutical companies in the world — is, among other ventures,... View Details
    Keywords: Health Testing and Trials; Health Care and Treatment; Business Model; Problems and Challenges; Pharmaceutical Industry; Switzerland
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    • 31 Dec 2014
    • News

    People We Lost in 2014

    • October 2001 (Revised April 2002)
    • Case

    America Online, Inc.: Disclosure Strategy

    By: Amy P. Hutton and David Lane
    Since going public, AOL had disclosed on a quarterly basis supplemental metrics meant to give analysts and investors a way of tracking growth in its subscriber base and the value created through its marketing efforts. These metrics gave management's conversations with... View Details
    Keywords: Business Model; Internet and the Web; Change Management; Internet and the Web; Corporate Disclosure; Media; Digital Marketing; Information Technology Industry; Media and Broadcasting Industry
    Related
    • 27 Aug 2007
    • Op-Ed

    Mattel: Getting a Toy Recall Right

    Harvard Business School professor John Quelch is debuting a blog on marketing issues at Harvard Business Online. HBS Working Knowledge is reprinting his first entry, which looks at the Mattel toy... View Details
    Keywords: by John Quelch; Consumer Products
    • December 2007 (Revised April 2008)
    • Case

    Alltech...naturally

    By: David E. Bell and Mary L. Shelman
    Entrepreneur Pearse Lyons had built Alltech into the fastest growing company in the global animal health industry through innovative technology, creative marketing, and strong branding. Sel-Plex, a proprietary Alltech product, had shown important health benefits for... View Details
    Keywords: Brands and Branding; Leadership Development; Customer Focus and Relationships; Expansion; Technological Innovation; Intellectual Property; Sales; Value Creation; Business Model; Growth and Development Strategy; Health Industry
    Related
    • July 2020 (Revised November 2020)
    • Case

    Pricing at Netflix

    By: Elie Ofek, Marco Bertini, Oded Koenigsberg and Amy Klopfenstein
    Since its launch in 1998 as “the Amazon.com of DVDs,” Netflix had evolved from a DVD rental company to a video streaming platform and producer of original films and television shows. As the company matured, it regularly increased prices and adjusted its product... View Details
    Keywords: Pricing; Marketing; Marketing Strategy; Entertainment; Film Entertainment; Television Entertainment; Finance; Price; Strategy; Competition; Competitive Strategy; Business Strategy; Adaptation; Information Technology; Internet and the Web; Digital Platforms; Customers; Customer Satisfaction; Customer Value and Value Chain; Entertainment and Recreation Industry; North and Central America; United States
    Related
    • Research Summary

    The Individualized Corporation

    By: Christopher A. Bartlett
    Christopher A. Bartlett has recently concluded (with Sumantra Ghoshal of the London Business School) a study of changing organizational processes and management roles in twenty diverse companies in various stages of corporate transformation. The research is expected... View Details