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  • All HBS Web  (4,793)
    • People  (11)
    • News  (1,153)
    • Research  (2,932)
    • Events  (29)
    • Multimedia  (45)
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  • May 2018 (Revised December 2019)
  • Case

Apple Inc. in 2018

By: David B. Yoffie and Eric Baldwin
Many observers worried about what would happen to Apple when Steve Jobs died in 2011. But Apple had performed above everyone's expectations in Cook's six years as CEO. Apple's core business—the iPhone—continued to deliver spectacular results. In addition, Cook was... View Details
Keywords: Strategy; Information Technology; Competitive Strategy; Corporate Strategy; Technological Innovation; Competitive Advantage; Technology Industry; Technology Industry; Technology Industry
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Yoffie, David B., and Eric Baldwin. "Apple Inc. in 2018." Harvard Business School Case 718-439, May 2018. (Revised December 2019.)

    Bharat N. Anand

    Bharat N. Anand is the Vice Provost for Advances in Learning at Harvard University, and the Henry R. Byers Professor of Business Administration at Harvard Business School.

    Professor Anand is an expert in digital strategy, media and... View Details

    Keywords: broadcasting; entertainment; information; media; motion pictures; music; publishing industry; sports; television

      Christina R. Wing

      Christina Wing is a Senior Lecturer in the Technology and Operations Management Unit at Harvard Business School. Her research focuses on families in business, and she is the creator of Demystifying the Family Enterprise, a course that explores... View Details

      • February 2018 (Revised March 2018)
      • Case

      Artificial Intelligence and the Machine Learning Revolution in Finance: Cogent Labs and the Google Cloud Platform (GCP)

      By: Lauren Cohen, Christopher Malloy and William Powley
      This case examines the intersection of two firms (Cogent Labs—a machine learning software firm in Tokyo; and Google, the technology infrastructure giant) attempting to exploit the benefits of artificial intelligence and machine learning in the financial services... View Details
      Keywords: Technological Innovation; Finance; Growth and Development Strategy; Business Model; Applications and Software; Infrastructure; Technology Industry; Technology Industry
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      Cohen, Lauren, Christopher Malloy, and William Powley. "Artificial Intelligence and the Machine Learning Revolution in Finance: Cogent Labs and the Google Cloud Platform (GCP)." Harvard Business School Case 218-080, February 2018. (Revised March 2018.)
      • 08 Apr 2009
      • Research & Ideas

      Clayton Christensen on Disrupting Health Care

      lower-cost venues of care more capable that health care becomes affordable, not by expecting large hospitals to charge less. Q: Could you give an example of a technological innovation that you think will... View Details
      Keywords: by Deborah Blagg; Health
      • 11 Sep 2020
      • News

      Two Books Wonder: How Long Until You Fall in Love With a Robot?

      • November 2000
      • Case

      Geocast Network Systems, Inc.

      By: Thomas R. Eisenmann, Christina L. Darwall and Elizabeth Kind
      Geocast, a venture-backed start-up, had developed innovative technology for "datacasting" broadband information and entertainment content to an external hard drive, where it was cached for later retrieval by a Web-enabled PC. By using terrestrial TV, direct broadcast... View Details
      Keywords: Business Model; Customer Value and Value Chain; Entrepreneurship; Venture Capital; Information Management; Technological Innovation; Marketing Channels; Corporate Strategy; Entertainment and Recreation Industry; Web Services Industry
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      Eisenmann, Thomas R., Christina L. Darwall, and Elizabeth Kind. "Geocast Network Systems, Inc." Harvard Business School Case 801-211, November 2000.

        The Business of Entertainment, Media, and Sports

        In the business of entertainment, digital technologies are dramatically disrupting the way products are developed, marketed, and distributed. As a result of this paradigm shift, entertainment executives and content producers are challenged to effectively allocate... View Details
        • April 2025
        • Supplement

        Lisa Su and AMD (B)

        By: Joshua D. Margolis, Matthew Preble and Dave Habeeb
        This multimedia case study focuses on CEO Lisa Su’s turnaround and subsequent transformation of the technology company Advanced Micro Devices, Inc. (AMD). When Su accepted the top position in 2014, AMD was on the verge of collapse. Su focused on the company’s culture,... View Details
        Keywords: Turnaround; Leading Change; Transformation; AI and Machine Learning; Innovation Leadership; Innovation Strategy; Organizational Culture; Business and Stakeholder Relations; Business Strategy; Semiconductor Industry; Computer Industry; United States; California; Texas
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        Margolis, Joshua D., Matthew Preble, and Dave Habeeb. "Lisa Su and AMD (B)." Harvard Business School Supplement 425-705, April 2025.
        • August 2024
        • Case

        Cristina Ventura: The Career of a Catalyst

        By: Linda A. Hill, Allison J. Wigen and Ruth Page
        This multimedia case follows the career of Chief Catalyst Officer for the Lane Crawford Joyce Group (LCJG), Cristina Ventura. After beginning her career in luxury in Europe and Asia, Ventura was recruited in 2011 to open Apple’s flagship stores in Hong Kong and South... View Details
        Keywords: Innovation Leadership; Innovation Strategy; Technological Innovation; Leadership Style; Leading Change; Entrepreneurship; Luxury; Family Business; Personal Development and Career; Technology Industry; Technology Industry; Technology Industry; Asia; China; Hong Kong
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        Hill, Linda A., Allison J. Wigen, and Ruth Page. "Cristina Ventura: The Career of a Catalyst." Harvard Business School Multimedia/Video Case 425-708, August 2024.
        • May 1999 (Revised March 2001)
        • Case

        Marshall Industries

        By: Jeffrey F. Rayport
        Confounding predictions that the Internet would "disintermediate" commerce, making "middle man" companies all but obsolete, Marshall Industries, a leading electronics distributor, used the Internet and digital technologies to reinvent itself. Marshall continued to sell... View Details
        Keywords: Organizational Change and Adaptation; Digital Platforms; Internet and the Web; Supply Chain; Emerging Markets; Customer Focus and Relationships; Distribution Industry; Electronics Industry
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        Rayport, Jeffrey F., and Cathy Olofson. "Marshall Industries." Harvard Business School Case 899-239, May 1999. (Revised March 2001.)
        • 25 Sep 2018
        • First Look

        New Research and Ideas, September 25, 2018

        Taxation and Innovation in the 20th Century By: Akcigit, Ufuk, John Grigsby, Tom Nicholas, and Stefanie Stantcheva Abstract—This paper studies the effect of corporate and personal taxes on innovation in the... View Details
        Keywords: Dina Gerdeman
        • April 2010 (Revised July 2014)
        • Case

        Apple Inc. in 2010

        By: David B. Yoffie and Renee Kim
        On April 4, 2010, Apple Inc. launched the iPad, the company's third major innovation released over the last decade under its iconic CEO Steve Jobs. Apple's strategy of shifting its business into non-PC products had thrived so far, driven by the smashing success of the... View Details
        Keywords: Technological Innovation; Product Launch; Product Positioning; Competition; Corporate Strategy; Computer Industry; Electronics Industry
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        Yoffie, David B., and Renee Kim. "Apple Inc. in 2010." Harvard Business School Case 710-467, April 2010. (Revised July 2014.)
        • September 2017 (Revised November 2018)
        • Case

        Marriott International: The Next 90 Years

        By: Chiara Farronato and Gary Pisano
        The case examines how Marriott should respond to the potential threats from new home-sharing platforms and the rise of online travel agencies. In 2017 Marriott was the largest hotel chain, with more than one million rooms and 7% of worldwide room supply. In the... View Details
        Keywords: Airbnb; Competitiveness; Threats; Disruption; Lodging Industry; Long-term Growth; Loyalty Program; Marriot; Online Platforms; Online Travel Agencies; Digital Platforms; Disruptive Innovation; Competitive Strategy; Competition; Customer Focus and Relationships; Customer Satisfaction; Internet and the Web; Tourism Industry; Travel Industry; Accommodations Industry
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        Farronato, Chiara, and Gary Pisano. "Marriott International: The Next 90 Years." Harvard Business School Case 618-017, September 2017. (Revised November 2018.)
        • 27 Mar 2018
        • First Look

        First Look at New Research, March 27, 2018

        change incentives for entry into self-employment. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=51676 Digital Innovation with High Costs of Entry: Evidence from Software-Driven Medical Devices By: Foroughi,... View Details
        Keywords: Sean Silverthorne
        • April 2011 (Revised July 2014)
        • Case

        Hindustan Petroleum Corporation Ltd.: Driving Change Through Internal Communication

        By: Boris Groysberg and Michael Slind
        Hindustan Petroleum (HPCL), confronted in 2003 with an urgent need to change how it operated externally, adopted a highly innovative approach to communicating internally. This case, set in 2010, presents an overview of the new, more interactive model of employee... View Details
        Keywords: Communication Strategy; Interpersonal Communication; Employee Relationship Management; Innovation and Management; Leading Change; Management Practices and Processes; Organizational Change and Adaptation; Organizational Culture; Corporate Strategy; India
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        Groysberg, Boris, and Michael Slind. "Hindustan Petroleum Corporation Ltd.: Driving Change Through Internal Communication." Harvard Business School Case 411-077, April 2011. (Revised July 2014.)

          Martin A. Sinozich

          Martin Sinozich is a Senior Lecturer in the Entrepreneurial Management Unit at Harvard Business School, where he teaches in both MBA and Executive Education programs.  For first-year MBAs, Martin teaches in Field Global Immersion, a required course that... View Details

          • 06 Apr 2009
          • Research & Ideas

          Cheers to the American Consumer

          countries may be the most important of all enablers of entrepreneurship and innovation in America. Why is the American consumer more venturesome? Six factors come to mind. Wealth. The average American consumer has more disposable income... View Details
          Keywords: by John Quelch
          • May 2016 (Revised March 2020)
          • Teaching Note

          Cyberdyne: A Leap to the Future

          By: Doug J. Chung and Mayuka Yamazaki
          Cyberdyne Inc. was a Japanese technology venture founded in 2004 by scientist Yoshiyuki Sankai to commercialize a hybrid assistive limb (HAL). HAL was a robotic exoskeleton system for people who had difficulty walking due to nervous system disabilities resulting from... View Details
          Keywords: Health Disorders; Technological Innovation; Marketing Strategy; Decisions; Product Launch; Medical Devices and Supplies Industry
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          Chung, Doug J., and Mayuka Yamazaki. "Cyberdyne: A Leap to the Future." Harvard Business School Teaching Note 516-114, May 2016. (Revised March 2020.)
          • 14 Aug 2008
          • Working Paper Summaries

          The Agglomeration of U.S. Ethnic Inventors

          Keywords: by William R. Kerr; Technology
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