John A. Quelch - Publications - Faculty & Research

01 Dec 2000
News

The Rites of Autumn

up with John J. Burns (MBA 1955). Members of the Class of 1960 participated in a lively classroom discussion on "Changing Technology and the New Economy". The Class of 1955 made time for a tennis tournament. Hamming it up are 1965... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

01 Mar 2003
News

Three Appointed to Endowed Professorships

Paul A. Gompers, Roy and Elizabeth Simmons Professor of Business Administration Paul Gompers specializes in research on financial issues related to start-up, high growth, and newly public companies. A member of both the Finance and the... View Details

Keywords: fellowships; Colleges, Universities, and Professional Schools; Educational Services

June 1996 (Revised December 1996)
Case

SiteSpecific: www.sitespecific.com

By: John A. Deighton, John Barabino and Alison Berkley

Citation

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01 Sep 2013
News

Faculty Books

a small one. See hbswk.hbs.edu/item/7271.html. The Good Struggle: Responsible Leadership in an Unforgiving World by Joseph L. Badaracco (Harvard Business Review Press) Leading responsibly is crucial in today's uncertain world. Badaracco, the View Details

Keywords: Publishing Industries (except Internet); Information; Colleges, Universities, and Professional Schools; Educational Services

01 Mar 2023
News

Family Matters

ATTAINABLE READ MORE STORIES HBS established the Forward Fellowship in 2018 with the support of John C. Phelan (MBA 1990) to ensure that students such as Thompson-Woode could access the MBA Program. Donors who choose to support... View Details

Keywords: April White

Web

Diversity on Boards - Alumni

Highest Levels June 2013, Harvard Business Review. By: Boris Groysberg and Deborah Bell Papers Report on Racial Inclusion in the Boardroom: A Workshop Convened by Harvard Business School's Leadership Initiative and Board Leadership Project 2021, White Paper. By: James... View Details

Web

Online Harassment | About

Goldberg Interim Dean, Harvard Law School Hopi E. Hoekstra Edgerley Family Dean, Faculty of Arts and Sciences Rakesh Khurana Danoff Dean, Harvard College Nonie K. Lesaux Interim Dean, Harvard Graduate School of Education David C. Parkes Dean, Harvard View Details

01 Jun 2010
News

Alumni Books

A Vision for Venture Capital: Realizing the Promise of Global Venture Capital & Private Equity by Peter A. Brooke (MBA ’54) with Daniel Penrice (New Ventures) This book chronicles the career of Peter Brooke, who has been called “the... View Details

Keywords: mathematics; statistics; Finance

Web

Rock 100: The Summit - Entrepreneurship

Stevenson Professor of Business Administration Joseph B. Lassiter , Senator John Heinz Professor of Management Practice in Environmental Management Meredith L. McPherron , Director of the Arthur Rock Center for Entrepreneurship William... View Details

01 Dec 2005
News

Faculty Books

International Finance A Casebook by Mihir A. Desai (John Wiley & Sons) These case studies, by Associate Professor Desai, consider how major financial and investment decisions must adapt to the opportunities and obstacles in a rapidly... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Publishing Industries (except Internet); Information

01 Dec 2010
News

Faculty Books

Buy-In: Saving Your Good Idea from Being Shot Down by John P. Kotter and Lorne A. Whitehead (Harvard Business Review Press) Professor Emeritus Kotter and his coauthor reveal how to win the support ideas need... View Details

Keywords: business proposals; financial regulation

16 Jun 2003
Research & Ideas

Peeling Back the Global Brand

Corporate Brands Crossing Borders In the second presentation of the Global Brands session, HBS professor Douglas Holt described a work in progress that he is conducting with HBS professor John Quelch and... View Details

Keywords: by Martha Lagace; Consumer Products; Retail

1983
Book

Advertising and Promotion Management: A Manager's Guide to Theory & Practice

By: Paul W. Farris and J. A. Quelch

Citation

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01 Jun 2014
News

Faculty Q&A: The Cup Runneth Over

For marketers, how big is the World Cup? Its power can't be overstated. Some 3 billion people will watch the tournament, and marketers will spend hundreds of millions of dollars to engage their attention. FIFA, the governing body of international soccer, already has... View Details

Keywords: Garry Emmons

November 1977
Article

Nutrition and the American Consumer: A Survey of Interest Groups

By: J. Quelch and A. Clayton

Citation

01 Apr 2002
News

University Elections

beneficial relationship between Harvard University and its alumni. The main work of the association is carried out by standing committees of the Board of Directors, with each director serving on at least one committee. This year’s candidates are: Peter View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Government

01 Jun 2004
News

Greenhill Family Gift Enhances Global Research

new level,” said Dean Kim B. Clark. HBS professor John A. Quelch, senior associate dean for International Development, noted that the gift “sends a clear message to our faculty — that it is imperative that... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

01 Dec 2000
News

Opening Doors: Inside the World of Museum Management

operations of their complicated, not-for-profit institutions. "The job of running a museum is much bigger and broader than it once was," observes HBS marketing professor emeritus Stephen A. Greyser, an expert on nonprofit management who... View Details

Keywords: Susan Young; museums; marketing; management; nonprofits; education; facilities; Internet; Museums, Historical Sites, and Similar Institutions; Arts, Entertainment; Advertising, Public Relations, and Related Services; Professional Services

June 2019
Article

Learning to Become a Taste Expert

By: Kathryn A. Latour and John A. Deighton

Evidence suggests that consumers seek to become more expert about hedonic products to enhance their enjoyment of future consumption occasions. Current approaches to becoming expert center on cultivating an analytic mindset. In the present research the authors explore... View Details

Keywords: Learning; Experience and Expertise; Analysis; Perception

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