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Show Results For
- All HBS Web
(1,841)
- People (2)
- News (340)
- Research (1,385)
- Events (11)
- Multimedia (3)
- Faculty Publications (830)
- 01 Jun 2024
- News
Decoding the Promise and Perils of Generative AI
ChatGPT burst into the public consciousness on November 30, 2022. Within two months, the generative artificial intelligence (GenAI) software, which leverages a large language model (LLM) to produce human-like, text-based conversations, had reached an estimated 100... View Details
Keywords: April White
- 01 Jun 2008
- News
Immersion Program Digs Deep
“It was case teaching in real time,” she says, describing how students were divided into teams and sent out into Shanghai with Chinese translators to complete a variety of one-day field projects with the goal of identifying business... View Details
- March 1998 (Revised November 1999)
- Case
USA TODAY Online
By: John A. Deighton and Anthony St. George
How should USA TODAY use its brand franchise to build a publishing business on the World Wide Web? Advertising Age described the first steps as "a case study in how not to do it," but by the end of 1997 USA TODAY Online is the most visited news site on the Web. Now the... View Details
Keywords: Digital Marketing; Design; Profit; Revenue; Brands and Branding; Marketing Strategy; Internet and the Web; Information Industry
Deighton, John A., and Anthony St. George. "USA TODAY Online." Harvard Business School Case 598-133, March 1998. (Revised November 1999.) (request a courtesy copy.)
- 20 Mar 2005
- Research & Ideas
Lessons of Successful Entrepreneurs
CEO of Silk Road Technologies. For the true entrepreneur, he continued, reality is the superior teacher; and school is an excuse to delay failure. Although their topic was "Post Boom Internet Opportunities," panelists spent most... View Details
Keywords: by Sean Silverthorne
- 2004
- Book
Introduction to e-Commerce
By: Jeffrey F. Rayport and Bernard J. Jaworski
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Service Delivery; Marketing
Rayport, Jeffrey F., and Bernard J. Jaworski. Introduction to e-Commerce. 2nd ed. Boston, MA: McGraw-Hill/Irwin marketspaceU, 2004.
- 09 Jun 2017
- News
Curating the Cuisine of Southwest China
no market differentiation, no tailored, in-depth experience into China. So I thought, well, no one could access China better than I could, in a way, because I speak the language, I grew up there, and I could appreciate the View Details
- June 2011
- Case
CA Technologies: Bringing the Cloud to Earth
By: Marco Iansiti and Kerry Herman
Adam Famularo, general manager, Cloud Computing business, CA Technologies, and David Dobson, WVP and group executive, Customer Solutions Group, were preparing for a presentation on communicating and positioning CA Technologies' new strategy for cloud computing.... View Details
Keywords: Disruptive Innovation; Product Positioning; Expansion; Internet and the Web; Technology Adoption
Iansiti, Marco, and Kerry Herman. "CA Technologies: Bringing the Cloud to Earth." Harvard Business School Case 611-047, June 2011.
- 05 Sep 2000
- What Do You Think?
Whither the Information Economy?
the Internet "is the result of a product based society." All of this is notwithstanding the fact that manufacturing in our "product based society" represents less than 20% of U.S. gross domestic product these days.... View Details
Keywords: by James Heskett
- 04 Mar 2014
- First Look
First Look: March 4
in Large Markets By: Kojima, Fuhito, Parag A. Pathak, and Alvin E. Roth Abstract—Accommodating couples has been a long-standing issue in the design of centralized labor market clearinghouses for doctors and... View Details
Keywords: Sean Silverthorne
- 03 Mar 2014
- Research & Ideas
Facebook’s Future
people use various online social platforms, makes some predictions. In the first decade of its existence, Facebook, aided by the broad adoption of mobile devices and fast internet connections, emerged as a virtual Cheers bar where people... View Details
Keywords: by Mikolaj Piskorski
- 01 Jun 1996
- News
1996 Global Alumni Conference Probes "Information Revolution"
Warnock, cofounder, chairman, and CEO of Adobe Systems, and Alan Taffel, vice president for marketing and sales at UUNET Technologies, discussed some of the most sweeping implications of today's information technology at a plenary session... View Details
Keywords: Daniel Penrice
- 01 Jun 1997
- News
Sorting Myth from Reality at Hong Kong Conference
history. The excitement traditionally generated by these annual events was further heightened this year as participants gathered in Hong Kong, the gateway city to China, which on July 1 will revert from British rule to Chinese... View Details
Keywords: Alejandro Reyes
- Profile
Patrick Akl
careers.” Variety of practical experiences In his FIELD 2 international immersion, Patrick once again went somewhere new to him, China, where he and his colleagues helped a shoe manufacturer prepare its first marketing strategy targeting... View Details
- 01 Dec 2010
- News
How to Survive Past Start-up
— a common experience that might bind the entrepreneurs I wrote about and give the reader some focus. Serendipitously, I came across an article from Fortune, written in 1999 at the height of the Internet bubble. “For new MBAs at Harvard... View Details
- June 2018
- Case
The Grommet in 2018
By: Lynda M. Applegate, Karen Gordon Mills and Lena Goldberg
The Grommet, an online product launch platform, was at the brink of scaling its business. The Grommet's daily launch and sale of innovative consumer products, using personal videos created by product makers, had led to its initial success. In 2014, the company launched... View Details
Keywords: Retail; Value Capture; Internet and the Web; Entrepreneurship; Product Launch; Value; Retail Industry
Applegate, Lynda M., Karen Gordon Mills, and Lena Goldberg. "The Grommet in 2018." Harvard Business School Case 818-132, June 2018.
- 01 Feb 2001
- News
Classic Lines
attracting some fifteen million viewers weekly. Enter Dekkers Davidson (MBA '82), CEO of Antiques America, an online company (antiquesamerica.com) that brings together buyers and sellers in this $25 billion market and wants to be the... View Details
- January 2009
- Teaching Note
Obama versus Clinton: The YouTube Primary (TN)
By: John A. Deighton and Leora Kornfeld
Teaching Note for [509032]. View Details
- 01 Mar 2007
- News
Microsoft’s Ballmer Makes His Pitch
BALLMER: Microsoft plans to remain on the cutting edge of digital media technology. If you think that the last decade produced a torrent of consumer high-tech innovation — notably personal computers, broadband Internet access, cell... View Details
- 01 Oct 2001
- News
HBS Press Books in Brief
Reichheld, maintains that it isn't new market forces that make loyalty so elusive in the digital arena — it's faulty leadership. Applying his breakthrough loyalty theories to the digital economy, the author shows that the Web can actually... View Details
- 01 Feb 1998
- News
New Global Research Site Announced in Hong Kong
written. The new operation is intended to support and enrich this activity, making it possible for HBS faculty to develop research in areas such as equity markets in emerging economies, entrepreneurship in the overseas View Details
Keywords: Audrey Snee; photographs by Graham Uden