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  • TeachingInterests

MBA Elective Curriculum-- Competing Through Business Models

By: Ramon Casadesus-Masanell

The  words  “business  model”  are  inescapable  in  our  daily  fare of  business  news.  These  two ubiquitous words seemed to effortlessly rise up to prominence during the dot-com boom of the late 1990s. When businesspeople, journalists, academics, and other... View Details

  • January 2016
  • Case

Haiti Hope: Innovating the Mango Value Chain

By: Amy C. Edmondson and Jean-François Harvey
This case study examines a market-based approach to economic development through the eyes of NGO TechnoServe's project manager, implementing a US$9.5 million five-year public-private partnership between Coca-Cola, IDB, and USAID. The case ends at the beginning of the... View Details
Keywords: Sustainability; Economic Development; Corporate Social Responsibility; Emerging Country; Teaming; Public-private Partnership; Inter-organizational Relationships; Collaboration; Strategy Implementation; Agricultural Commodity; Plant-Based Agribusiness; Public Sector; Supply Chain Management; Customer Value and Value Chain; Corporate Social Responsibility and Impact; Learning; Partners and Partnerships; Private Sector; Developing Countries and Economies; Social Enterprise; Food and Beverage Industry; Agriculture and Agribusiness Industry; Haiti
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  • 01 May 2019
  • What Do You Think?

What Should the Leadership of YouTube Do?

they don't want to see, publishers can attract the audiences they want, and commercial activity can grow accordingly.” Can YouTube’s users help the company deal with its “moral” problem? What do you think? *For the record, Susan Wojcicki... View Details
Keywords: by James Heskett; Entertainment & Recreation; Media & Broadcasting
  • 11 Jan 2010
  • Research & Ideas

Mixing Open Source and Proprietary Software Strategies

strategies that managers can take into consideration when setting the course for their own firms. A Q&A with Llanes follows. Julia Hanna: How did you come to be interested in this particular area of research? Gaston Llanes: We started to look at this topic because... View Details
Keywords: by Julia Hanna; Web Services
  • May 2022
  • Case

Rawbank's Illico Cash: Can 'Fast Money' Overcome Cash Dependency in the DRC?

By: Lauren Cohen and Grace Headinger
Thomas de Dreux-Brézé, the Head of Strategy and Project Management at Rawbank Congo in the Democratic Republic of the Congo (DRC), was perplexed as he reviewed annual adoption rates for the bank’s launch of Illico Cash 2.0. As the bank’s mobile money app, Illico Cash... View Details
Keywords: Fintech; Inflation; Deflation; Rural; Urban; Emerging Market; Mobile Technology; Finance; Money; Inflation and Deflation; Business Growth and Maturation; Decision Choices and Conditions; Demographics; Developing Countries and Economies; Corporate Entrepreneurship; Behavioral Finance; Currency; Banks and Banking; Commercial Banking; Financial Strategy; Rural Scope; Urban Scope; Innovation Strategy; Emerging Markets; Network Effects; Consumer Behavior; Mobile and Wireless Technology; Technology Adoption; Banking Industry; Financial Services Industry; Technology Industry; Congo, Democratic Republic of the
Related
  • 13 Apr 2016
  • Research & Ideas

Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)

only player, but it should try to become the first player that comes to mind when customers, analysts, or the media think about the new market category. McDonald points to recent examples such as SpaceX in commercial space flight and... View Details
Keywords: by Roberta Holland; Aerospace; Food & Beverage; Retail
  • Web

2024 Reunion Presentations - Alumni

to many different types of stimuli ranging from exercise to microbiome manipulation to factors circulating in blood. Professors Lee Rubin and Amy Wagers will describe some of this work along with its commercial implications. Generative AI... View Details
  • 17 Dec 2008
  • Lessons from the Classroom

‘Ted Levitt Changed My Life’

writing." Levitt deployed that power again and again in his books and numerous HBR articles, including "The Globalization of Markets." In it, he described "a new commercial reality—the emergence of global markets for... View Details
Keywords: by Julia Hanna; Education; Retail
  • 20 Jan 2023
  • News

Free Spirits

for a year, first with commercial formulators, and ultimately finalized the recipes in Woods’s Cambridge kitchen. Each of their launch products—the Eden, Lacewing, and Tandem—satisfies one of three major flavor profiles (fruity, herbal,... View Details
Keywords: Jen McFarland Flint; Food Services and Drinking Places; Hospitality
  • 06 Feb 2014
  • HBS Seminar

Karthik Ramanna, Harvard Business School

  • February 2002
  • Case

Rafael Development Corporation -- Converting Military Technology to Civilian Technology in Israel

Describes an Israeli joint venture company, created to convert military technology to civilian uses. Also documents the explosive growth of the Israeli high-technology sector in the 1990s. View Details
Keywords: Technology; Commercialization; Technology Industry; Israel
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  • October 2010 (Revised June 2015)
  • Teaching Note

MINTing Innovation at NewYork-Presbyterian (A) and (B)

By: Richard G. Hamermesh and David Kiron
Teaching Note for 810004 and 815113. View Details
Keywords: Commercialization; Technological Innovation; Health Industry
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  • 1999
  • Chapter

Retail Banking

By: F. Frei, P. Harker and L. Hunter
Keywords: Commercial Banking; Banking Industry
Related
  • December 1998 (Revised May 1999)
  • Case

PlaceWare: Issues in Structuring a Xerox Technology Spinout

Xerox has established a process to spin out technologies it develops that do not fit with its current business needs. To structure these "spinouts," a number of issues arise on how to treat people and intellectual property. PlaceWare is the first technology to go... View Details
Keywords: Technology; Commercialization; Corporate Entrepreneurship; Intellectual Property
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  • Research Summary

Can Gambling Increase Savings? Empirical Evidence on Prize-linked Savings Accounts

This paper studies whether prize-linked savings (PLS) accounts, which offer random, lottery-like payouts to account holders in lieu of risk-free interest, can aid individuals in increasing savings levels by adding the chance to “win big.”  Using micro-level data from... View Details
Keywords: Lottery; Banking; Saving; Commercial Banking; Africa
  • November 1995 (Revised March 2000)
  • Case

Jurassic Park

By: John A. Quelch
Managers at MCA/Universal Merchandising are reviewing worldwide merchandising and licensing arrangements for the movie Jurassic Park. View Details
Keywords: Commercialization; Globalization; Film Entertainment; Brands and Branding; Entertainment and Recreation Industry
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  • April 2011
  • Module Note

How Customer Information Systems Drive Strategy: Customer Profitability

By: Francisco de Asis Martinez-Jerez
Keywords: Customers; Information Management; Marketing Strategy; Commercialization; Profit
Related
  • 2001
  • Casebook

Dos Casos Colombianos de Gerencia Social: La Corporacion de Accion Solidaria Corposol y La Compania de Financiamiento Comercial Finansol

By: James Austin, Enrique Ogliastri and Roberto Gutierrez
Keywords: Commercial Banking; Colombia
Related
  • 02 Aug 2016
  • Working Paper Summaries

Financial Regulation in a Quantitative Model of the Modern Banking System

Keywords: by Juliane Begenau and Tim Landvoigt; Banking; Financial Services
  • Fast Answer

Real estate finance

Where can I find analysis of developments in real estate finance? Real Capital Analytics (RCA): Records over $40 trillion in commercial property transactions tied to 200,000+ investor and lender profiles, spanning diverse property types... View Details