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Show Results For
- All HBS Web
(5,068)
- People (18)
- News (1,366)
- Research (2,422)
- Events (12)
- Multimedia (87)
- Faculty Publications (1,571)
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- 12 Jul 2011
- News
Phone Fun
have included gangster elf-themed holiday wrapping paper and a Valentine’s Day condom giveaway. “I tell my team that ideas are key and if those ideas are good, I'll reallocate budgets to make them happen,” Braterman said in the June 3 edition View Details
- 01 Mar 2015
- News
Cracking Conferences
New York’s World Business Forum? Margaret Molloy (MBA 2000), frequent conference-goer and global chief marketing officer and head of business development at Siegel+Gale, a global strategic branding firm, has... View Details
- 01 Jun 2017
- News
Supercharged
who intends to focus on the Chinese market at first, has every intention of eventually coming to the United States. Chinese penetration of foreign markets could take a variety View Details
- 01 Dec 2012
- News
From Where We Stand
my unique White House role in the 1970s, President Nixon's goal was to double the number of women in governmental policymaking jobs in one year. I was to find, recruit, and place these women. I had never... View Details
- 06 Dec 2018
- News
Cold Call Horror Stories
might’ve been something like Competition and Strategy, and it was kind of an open session where the case was on branding, and this company was actually trying to brand lobsters. And I guess for a while they... View Details
- 01 Sep 2024
- News
Alumni Books
Edited by Margie Kelley Alumni Books 20+ Years of Urban Rebuilding: Lessons from the Revival of Lower Manhattan after 9/11 By Patrice Derrington (MBA 1991) and Rosemary Scanlon (PMD 42, 1981) Routledge Following the destruction of the World Trade Center and the... View Details
- 01 Sep 2005
- News
One-on-One with Thomas Riley
Illustration by ROBERTO PARADA On the day after the White House asked Thomas T. Riley (MBA ’75) to be the next ambassador to Morocco, a dozen suicide bombers struck in Casablanca, killing and injuring more than 100 people. As Riley... View Details
- 18 Jan 2022
- News
HBS Alumni Mentor Students; Shanghai Club Hosts Entrepreneurship Conference
homeless and getting support through the Covenant House of Georgia for their education. Others are adults who are juggling jobs and families, as well as the challenges of the... View Details
Keywords: Margie Kelley
- 01 Apr 1999
- News
Spirit at Work
the worlds of business, government, and education. A former top executive at McKinsey and Bendix, between 1977 and 1981 McDonald was an ambassador, an assistant to President Jimmy Carter, and a White House... View Details
Keywords: Marguerite Rigoglioso
- 01 Jun 2006
- News
India Arrives
the leadership talent and expertise required to build an organization. “There is a worldwide acceptance of Indian goods and services,” he remarks. “The challenge is to think big and achieve scale. We need global Indians who have been... View Details
Keywords: Julia Hanna
- 01 Jan 2005
- News
Judith R. Haberkorn, 111th AMP, 1992
and brand change to MCI. Her involvement coincided with the company's emergence from bankruptcy, as the board worked to install new leadership and restore stability. "To me, most of what we do on boards is... View Details
- 01 Dec 2019
- News
Turning Point: Living History
alongside my day job. But as we talked to people, it became clear that there was support, and in 2016, the government of the Indian state of Punjab offered a building to house... View Details
- 01 Sep 2017
- News
Case Study: Confidence Builder
we create a category?” How they answered the question: “It’s a question that’s still top of mind,” says Rose. The company has focused on defining its brand as one that provides “wonder, emotion, and... View Details
- 01 Jun 2020
- News
Keeping the Beat
privilege of her education to elevate feminine voices in the music industry. Gandhi has released two albums of her own since graduating from HBS and is working on her third. She is also a public speaker and... View Details
- 01 Mar 2017
- News
Case Study: Moment in the Sun
Above: The Ario Lamp parallels the sun’s schedule. (Courtesy Ario) Ario is a smart lighting company in the Bay Area whose lamp changes light direction and color dynamically throughout the day, promoting better health. The shifts in lighting mirror the patterns and... View Details
Keywords: Dan Morrell
- 01 Jun 2016
- News
Case Study: On the Table
infrastructure may be an unexpected burden, but it represents a strong opportunity to build entry barriers for future competitors. This is the story of Sabritas (Frito-Lay Mexico), Bimbo, and other power View Details
- 15 Jun 2021
- News
Alumni Achievement Awards 2021
being denied on-campus housing because of his race. Fitzhugh hoped to go into sales and marketing, but companies at the time had little interest in hiring an African American. While working as an independent... View Details
- 01 Jun 2024
- News
Case Study: Ready for an Upgrade
Illustration by Alvaro Dominguez The Los Angeles–based startup Stell was borne of a pain point almost as old as recorded history itself: paperwork. One of Stell’s cofounders, Malory McLemore (MBA 2022), had... View Details
- 19 May 2022
- News
Leading to Salvation
He had passed away. His wife wanted to keep his legacy alive. It was very important to her. And so she actually mortgaged her house and put all that money in the funeral chapel. She owed the IRS a lot of... View Details
- 01 Feb 2000
- News
The Future Is Now: 21st-Century Business Pondered at HBS Forum
site, but building a persistent brand is a difficult and expensive proposition. "Online customers clamor for attention to be paid to them," she said. "They expect a high degree of customization and... View Details