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  • December 2015
  • Case

IDEO: Human-Centered Service Design

By: Ryan W. Buell and Andrew Otazo
The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape,... View Details
Keywords: Design Thinking; Innovation; Service Management; Service; Design; Service Delivery; Innovation and Management; Entertainment and Recreation Industry; Peru
Related

    Michael A. Wheeler

    Mike Wheeler joined the HBS faculty in 1993 and has taught extensively in its MBA, Executive, and distance learning programs. His highly interactive 8-week/40-hour HBS Online Negotiation... View Details

    Keywords: arts; construction; e-commerce industry; energy; federal government; green technology; internet; legal services; nonprofit industry; petroleum; pharmaceuticals; publishing industry; real estate; service industry; sports; state government; utilities
    • June 2024
    • Supplement

    Zeswitz Music (B)

    By: Richard S. Ruback and Royce Yudkoff
    Pre-Abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
    Abstract: In July of 2013, Randy Shayler (HBS, 2012) acquired Zeswitz Music, a musical instrument rental company based in Reading,... View Details
    Keywords: Acquisition; Customer Focus and Relationships; Business Strategy; Revenue; Marketing; Music Industry; Retail Industry
    Related
    • December 2016
    • Supplement

    Ron Johnson: A Career in Retail

    By: Ryan Raffaelli, Joshua D. Margolis and Das Narayandas
    This is a video supplement, to be used when teaching the Ron Johnson case. See abstract:

    In April 2013, Ron Johnson (HBS '84) stepped down after just 18 months as CEO of J.C. Penney. In his brief tenure, Johnson, an acclaimed retailer respected for his... View Details
    Keywords: Leadership; Leadership Development; Legal Industry; Procurement; Professional Service Firms; Pricing; Competition; Organizational Behavior; Change Management; Innovation Leadership; Situation or Environment; Failure; Management Teams; Brands and Branding; Retail Industry; United States
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    • August 2009 (Revised August 2010)
    • Case

    Slanket: Responding to Snuggie's Market Entry

    By: John A. Deighton and Leora Kornfeld
    How does a pioneer in a new product category deal with the runaway success of a follower? Can search engine marketing and social media help? In 2008 Slanket CEO, Gary Clegg, found that his product, a blanket with sleeves, had been eclipsed by The Snuggie, another... View Details
    Keywords: Digital Marketing; Brands and Branding; Product Launch; Market Entry and Exit; Social and Collaborative Networks; Internet and the Web
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    • February 2009 (Revised June 2010)
    • Case

    Mibanco: Meeting the Mainstreaming of Microfinance

    By: Michael Chu and Gustavo A. Herrero
    Mibanco, Peru's leading microfinance bank, faces intense competition as the banking industry rushes into low income segments. Companion video clips bring into the classroom the contemporary reality of a world-class microfinance institution, where the unpaved streets... View Details
    Keywords: Microfinance; Profit; Business History; Growth and Development Strategy; Management Analysis, Tools, and Techniques; Marketing Strategy; Service Operations; Performance; Competition; Banking Industry; Peru
    Related
    • 24 Apr 2015
    • News

    An Anti-Creativity Checklist for 2015

      The Flattened Firm--Not as Advertised

      For decades, management consultants and the popular business press have urged large firms to flatten their hierarchies. Flattening (or delayering, as it is also known) typically refers to the elimination of layers in a... View Details

      • July 2024
      • Supplement

      Fail Safe Testing, Inc. (B)

      By: Richard S. Ruback and Royce Yudkoff
      Pre-Abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
      Abstract: Fail Safe Testing, Inc., founded in 1988, was the leading provider of fire hose pressure testing, ground ladder and pump... View Details
      Keywords: Marketing Strategy; Business Plan; Acquisition; Customers
      Related
      • November 2018
      • Case

      Sportradar (A): From Data to Storytelling

      By: Ramon Casadesus-Masanell, Karen Elterman and Oliver Gassmann
      In 2013, the Swiss sports data company Sportradar debated whether to expand from its core business of data provision to bookmakers into sports media products. Sports data was becoming a commodity, and in the future, sports leagues might reduce their dependence on... View Details
      Keywords: Sports Data; Data; Sport; Sportradar; Football; Soccer; Gambling; Betting; Betting Markets; Statistics; Odds; Live Data; Bookmakers; Betradar; Visualization; Integrity; Monitoring; Gaming; Streaming; 2013; St.Gallen; Algorithm; Mathematical Modeling; Carsten Koerl; Betandwin; Bwin; Wagering; Probability; Sports; Analytics and Data Science; Mathematical Methods; Games, Gaming, and Gambling; Transition; Strategy; Media; Sports Industry; Technology Industry; Information Technology Industry; Media and Broadcasting Industry; Europe; Switzerland; Asia; Austria; Germany; England
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      • 07 Jan 2013
      • Video

      Harvard i-lab | 2012 Local Partners and Community Programs

        Karim R. Lakhani

        Karim R. Lakhani is the Dorothy & Michael Hintze Professor of Business Administration at the Harvard Business School. He specializes in technology management, innovation, digital transformation and artificial... View Details

        Keywords: video games; video games; video games; video games; video games; video games; video games; video games; video games; video games
        • 08 Aug 2011
        • News

        Summer Venture in Management Program Offers Insights into Harvard MBA Experience

        • June 2024
        • Supplement

        Zeswitz Music (A)

        By: Richard S. Ruback and Royce Yudkoff
        Pre-Abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
        Abstract: In July of 2013, Randy Shayler (HBS, 2012) acquired Zeswitz Music, a musical instrument rental company based in Reading,... View Details
        Keywords: Customer Focus and Relationships; Business Strategy; Acquisition; Revenue; Marketing; Music Industry; Retail Industry; Pennsylvania
        Related
        • November 2015 (Revised February 2020)
        • Teaching Note

        IDEO: Human-Centered Service Design

        By: Ryan W. Buell
        The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape,... View Details
        Keywords: Design Thinking; Innovation; Service Management; Service; Design; Service Delivery; Innovation and Management; Entertainment and Recreation Industry; Peru
        Related
        • 23 Jan 2017
        • Working Paper Summaries

        Overcoming Institutional Voids: A Reputation-Based View of Long Run Survival

        Keywords: by Cheng Gao, Tiona Zuzul, Geoffrey Jones, and Tarun Khanna
        • June 28, 2021
        • Article

        4 Imperatives for Managing in a Hybrid World

        By: Kalle Heikkinen, William R. Kerr, Mika Malin and Panu Routila
        As more and more companies turn to a hybrid model of work more than a year into the COVID-19 pandemic, what challenges are leaders likely to face when managing people both in the office and remotely? Interviews with 38 executives in Nordic countries point to four main... View Details
        Keywords: Hybrid Organizations; Organizational Structure; Management; Leadership
        Related
        • November 2000 (Revised October 2005)
        • Case

        TiVo

        TiVo is a digital video recorder that allows viewers to watch what they want, when they want to watch it. Fourteen months into the launch, sales are very disappointing. Brodie Keast, VP of marketing and sales, wants to combine a catchy communications campaign, product... View Details
        Keywords: Marketing Communications; Product Launch; Television Entertainment; Innovation and Invention; Electronics Industry
        Related
        • October 1996 (Revised April 1997)
        • Case

        Tweeter etc.

        By: John T. Gourville and George Wu
        In the early 1990s, Tweeter etc., a small regional retailer of higher-end audio and video equipment, faced increasing competitive pricing pressures from several large regional and national consumer electronics chains. In response, in 1993, they introduced "Automatic... View Details
        Keywords: Advertising; Customer Focus and Relationships; Price; Market Entry and Exit; Supply Chain Management; Competition; Electronics Industry; Retail Industry
        Related
        • June 2024 (Revised June 2025)
        • Case

        Dylan Mulvaney and Bud Light

        By: Jill Avery and Celine Chammas
        On April 1, 2023, social media content creator and influencer Dylan Mulvaney recorded a promotional post. It featured a video of herself drinking from a can of Bud Light beer, offering a virtual toast to her followers. Alongside the video, she posted a photograph of a... View Details
        Keywords: Brand Crises; Brand Management; Influencer Marketing; Boycott; Marketing Strategy; Marketing Communications; Brands and Branding; Consumer Behavior; Social Media; Advertising; Social Issues; Public Opinion; Consumer Products Industry; Food and Beverage Industry; United States
        Related