Show Results For
- All HBS Web
(4,659)
- Faculty Publications (1,216)
Show Results For
- All HBS Web
(4,659)
- Faculty Publications (1,216)
- September 1986 (Revised November 1994)
- Case
Lotus Development Corp. Channel Choice: Direct vs. Distribution
- March 1985
- Article
Experts as Negative Opinion Leaders in the Diffusion of a Technical Innovation
- June 1983
- Background Note
Note on the Paper Machinery Industry
- July 1981
- Background Note
Competitive Status of the U.S. Automobile Industry--1981: Crisis and Transition
- January 1980 (Revised August 1986)
- Case
General Electric vs. Westinghouse in Large Turbine Generators (A)
- September 1972 (Revised April 1984)
- Case
Crown Cork & Seal and the Metal Container Industry
- Research Summary
Branding in Digital and Social Media
- Research Summary
Building Small Business Utopia: How Artificial Intelligence and Big Data Can Increase Small Business Success
- Teaching Interest
Business Opportunties in Climate Adaptation
This is a Short Intensive Program or SIP at Harvard Business School. It’s an optional student offering prior to the formal start of the Spring semester the following week. SIPs tend to cover new material on current topics, to be less formal than the HBS Case Study... View Details
- Research Summary
Current Research
Professor John is a behavioral scientist who uses both laboratory and field experiments to investigate questions that are at the intersection of marketing, organizational behavior, and public policy.
Professor John’s work has been published in leading... View Details
- Research Summary
Digital Transformation
The fact that digital technology disrupts existing businesses is no longer news. We have seen and heard many case studies of incumbents struggling in the digital age as new and nimble players emerge with innovative business models. How should large established... View Details
- Teaching Interest
Driving Digital Strategy (DIGS)
- Forthcoming
- Article
Dynamic Silos: Increased Modularity and Decreased Stability in Intra-organizational Communication Networks During the COVID-19 Pandemic
- Research Summary
Energy, IT, real estate, and sustainability
Professor Henderson’s current research focuses on the energy, information technology, and real estate sectors and the challenges firms encounter as they attempt to act in more sustainable ways. This work is an outgrowth of her decade-long examination of the... View Details
- Research Summary
Evolution of firm structure in vertical specialized technology supply chains
- Teaching Interest
Harvard Business Analytics Program: Operations and Supply Chain Management
- Research Summary
Managing Product Development in Rapidly Changing Environments
- 2015
- Other Teaching and Training Material
Marketing Reading: Digital Marketing
- Teaching Interest
Overview
- Research Summary