Publications

John Gourville is the Albert J. Weatherhead, Jr. Professor of Business Administration at the Harvard Business School. He joined the HBS Marketing Unit in 1995 after receiving his Ph.D. at the University of Chicago in marketing and behavioral research. His most... View Details

Keywords: agribusiness; biotechnology; consumer products; health care; high technology; medical supplies; pharmaceuticals; retailing

December 2008 (Revised October 2013)
Case

Amylin Pharmaceuticals: Diabetes and Beyond (A)

By: Richard G. Hamermesh and Rachel Gordon

Ginger Graham, CEO of Amylin Pharmaceuticals, joined the company with the expectation of taking the company's signature drug, Symlin, to market. However, unforeseen regulatory challenges have put the approval process in jeopardy. At the same time, the company has a... View Details

Keywords: Regulations; Drug Regulations; Symlin; Negotiation; Governing Rules, Regulations, and Reforms; Resource Allocation; Negotiation Deal; Product Development; Research and Development; Commercialization; Pharmaceutical Industry; United States

October 13, 2021
Editorial

How Companies Can Improve Employee Engagement Right Now

By: Daniel Stein, Nick Hobson, Jon M. Jachimowicz and Ashley Whillans

A year and a half into the pandemic, employees’ mental “surge capacity” is likely diminished. Managers must take proactive steps to increase employee engagement, or risk losing their workforce. Engaged employees perform better, experience less burnout, and stay in... View Details

Keywords: Employee Retention; Employee Engagement; Employee Relationship Management; Work-Life Balance

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January 1994 (Revised March 1995)
Case

De Passe Entertainment and Creative Partners

By: Linda A. Hill

After 24 years at Motown Industries, Hollywood executive Suzanne de Passe has decided to go out on her own to start two new businesses. The case describes de Passe's career from her beginning as Berry Gordy's assistant at Motown Records to her presidency of Gordy/de... View Details

Keywords: Business Startups; Entrepreneurship; Partners and Partnerships; Business or Company Management; Entertainment; Personal Development and Career; Entertainment and Recreation Industry; Music Industry; California

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Teaching

Overview

I am interested in teaching topics related to supply chains and retail operations. At Harvard Business School, I have served as a Junior and Senior Teaching Fellow for the first year required Technology and Operations Management course. I have also served as an... View Details

01 Jan 2002
News

21 Oct 2011
News

Business School Students Agog over Gaga

Experimentation Matters: Unlocking the Potential of New Technologies for Innovation

Every company's ability to innovate depends on a process of experimentation whereby new products and services are created and existing ones improved. But the cost of experimentation is limiting. New technologies—including computer modeling and simulation—promise to... View Details

Research Summary

The Evolving Role of the CIO

The Internet 'bubble' magnified the ups and downs of IT managers' fortunes into a roller coaster ride. Post-crash, the role of senior IT management is uncertain in many companies, and in need of redefinition. This project aims to define a role for CIOs and IT managers... View Details

October 2000 (Revised July 2001)
Case

Avon Products (A)

By: Lynn S. Paine and Greg Rogers

The general manager of Avon Mexico, Fernando Lezama, must decide whether to promote a woman to the position of vice president of sales. If appointed, the candidate would be the first female in all of Latin America to hold an executive position and one of the first... View Details

Keywords: Business or Company Management; Leading Change; Salesforce Management; Organizational Culture; Job Design and Levels; Gender; Management Teams; Cross-Cultural and Cross-Border Issues; Mexico

October 1979 (Revised January 1983)
Background Note

IBM Corp., Background Note

Describes some aspects of how the senior managers of IBM conducted its affairs. Much of this note is a factual description of the design of the organization and of the formal process by which members of the organization worked together. Also contains excerpts from... View Details

Keywords: Management Style; Organizational Design; Organizational Structure; Management Teams; Computer Industry; United States

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16 Apr 2013
News

New Guidelines to Help Companies Report on Sustainability Issues

04 Feb 2020
Video

Dr. Elizabeth Mary Okelo

Mary Okelo, who pursued a successful career as an executive of British-owned Barclays Bank In Kenya before founding the only women’s bank in Africa and the Makini schools system, explains how she was regarded... View Details

23 Feb 2015
Research & Ideas

How to Break the Expert’s Curse

says. "Their advice reflected that." Corporate Field Studies Zhang and her faculty advisors hope to study the effects of rediscovery in a corporate setting, where mentorship and training programs are often integral to everyday operations. "We'd love to understand how... View Details

Keywords: by Carmen Nobel; Education

01 Mar 2012
News

Harvard Business School Opens New Classroom At Taj Lands End, Mumbai

August 2014
Article

Incentives in a Stage-Gate Process

By: Raul O. Chao, Kenneth C. Lichtendahl and Yael Grushka-Cockayne

Many large organizations use a stage‐gate process to manage new product development projects. In a typical stage‐gate process project managers learn about potential ideas from research and exert effort in development while senior executives make intervening go/no‐go... View Details

Keywords: Stage-Gate Process; Production; Operations; Product Development; Innovation and Invention

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September 2011 (Revised October 2012)
Case

Sykué Bioenergya

By: Shon R. Hiatt

Sykué Bioenergya (Sykué) was formed in April 2006 with the goal of building four 30 megawatt (MW) bioelectricity power plants in Brazil's Bahia province, 1,500 kilometers north of Sao Paulo. Bahia's savannah-like conditions were perfect for growing elephant grass, a... View Details

Keywords: Innovation and Management; Entrepreneurship; Energy Industry; Brazil

July 2002
Case

Federal Reserve Bank of Chicago's Mentoring Program, The (A)

By: David A. Thomas and Gina Carioggia

Describes steps taken to implement and manage a successful employee mentoring program at the Federal Reserve Bank of Chicago. A cultural change at the bank provided the context out of which the program grew. The case describes the development of the program,... View Details

Keywords: Design; Training; Human Resources; Employee Relationship Management; Public Ownership; Planning