Creativity - Publications - Faculty & Research

06 May 2021
HBS Case

How Four Women Made Miami More Equitable for Startups

1990s to build an entrepreneurial ecosystem that could harness its business-minded immigrant population. Strategic investment had given rise to creative events and spaces, like the international Art Basel fair in Miami, new performing... View Details

Keywords: by Carolyn DiPaolo

25 Mar 2015
HBS Case

Tate’s Digital Makeover Transforms the Traditional Museum

conversation." From 1.0 To 2.0 The museum's head of digital, John Stack, and head of content and creative director Jane Burton, recruited curators, conservators, and archivists to blog about their behind-the-scenes experiences in a... View Details

Keywords: by Michael Blanding; Education

16 Aug 2004
Research & Ideas

Luxury Isn’t What It Used to Be

ongoing enticement for Birnbaum and the other alumni interviewed for this article. "Luxury goods are in essence a highly creative field," notes Thuy T. Tranthi (HBS MBA '93), president of Thomas Pink USA, the London-based... View Details

Keywords: by Julia Hanna; Consumer Products

18 Apr 2000
Research & Ideas

Learning in Action

months. During the test period, Bean encourages extensive feedback at all times, and formally solicits feedback at three points: when the product is first received, at the midpoint, and at the end of the test. The midpoint evaluations are especially revealing because... View Details

Keywords: by David A. Garvin

Web

Frequently Asked Questions | HBS Online

participation evaluated? Your participation score will be based on the quality of your contributions across four areas: Required in-course elements, such as in-course reflections, cold calls, and shared reflections Peer Help (answering questions, sharing particularly... View Details

01 Jun 2022
What Do You Think?

Is Stakeholder Management Facing New Headwinds?

Washington Kinyanjui summed it up by saying, “This is a method that sends the students to task, and while at it their creative thinking juices flow, and much as their ideas may differ one from another, the engagement will leave everyone... View Details

Keywords: by James Heskett

01 Aug 1998
News

High Honors

executive, she was promoted in 1988 to president of the Nabisco Biscuit Company, the largest operating unit of the Nabisco Foods Group. It was at Nabisco that Marram's creative business sense came into full bloom. In 1989, the first year... View Details

01 Apr 2022
Blog Post

The Africa Business Conference at HBS: Reimagining the Road Ahead

support of my family and friends throughout the Conference planning process. Thank you for encouraging my dreams by creatively brainstorming with me, sponsoring the Conference in-kind, buying tickets on the first day of sales, and... View Details

June 2022 (Revised March 2024)
Case

Netflix's Culture: Binge or Cringe?

By: Hubert Joly, Leonard A. Schlesinger, James Barnett and Stacy Straaberg

In May 2022, streaming entertainment company Netflix lost customers for the first time in more than 10 years. Once a first mover in the streaming landscape, Netflix was facing competition from Amazon Prime Video, Disney+, HBO Max, and others. A key component of... View Details

Citation

Educators

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22 Feb 2022
News

New Urban Order

that they want to invest in for the long term.” “Private equity firms look at water as a critical asset that they want to invest in for the long term.” But the path to further innovations and technology in the water space, says Littlefield, needs some View Details

Keywords: Kathleen Fu, Deborah Blagg, Julia Hanna, and Maureen Harmon; illustrations by; energy; environment; sustainability; entrepreneurship; Transit and Ground Passenger Transportation; Transportation; Water, Sewage and Supply Systems; Utilities; Construction of Buildings; Construction; Waste Management and Remediation Services; Corporate Services

28 Apr 2022
Blog Post

Harvard Team Wins Second Place in MIINT Impact Investing Competition

solving critical challenges.” Katjana Kammin (MBA 2023) further highlighted the need for more students to focus on impact investing: “Especially in emerging markets, entrepreneurs face critical challenges that require patient capital and View Details

01 Mar 2023
News

Step Change

outlet by which creativity can currently find its fullest expression and support at a time when journalism and the arts are given more scrutiny. Before the revolution, you might aspire to a government post or a job with a multinational,... View Details

Keywords: Julia Hanna; photographed by Abdelrahman Gabr – Koree; entrepreneurship; women; venture capital; Egypt; developing economies; Finance

12 Nov 2021
News

Alumni Business Leaders on Confronting the Climate Change Challenge

get. Alan Horn (MBA 1971) Chief Creative Officer, Disney Studios Content Business Should Lead the Way BIO It is time for business leaders to respond to the challenge of climate change in a powerful and effective way. It is clear—and... View Details

19 Aug 2021
Op-Ed

Don't Ignore Your Employees' Misery—TAKE Control

business priorities ahead of addressing employee dissatisfaction. While this approach may be business as usual for many organizations, it can erode employee trust, hurt productivity, dampen creativity and innovation, and increase... View Details

Keywords: by Hise O. Gibson and MaShon Wilson

18 Nov 2013
Research & Ideas

Pulpit Bullies: Why Dominating Leaders Kill Teams

there." At the same time, she has observed, by hogging the discussion, these leaders not only limited their own learning but also made the class less productive as a whole. Gino wondered if the same dynamic could be occurring in business, with dominating leaders... View Details

Keywords: by Michael Blanding

06 Aug 2019
Cold Call Podcast

Super Bowl Ads Sell Products, but Do They Sell Brands?

The signature song in the show is “Advertising Ruins Everything”, the tongue and cheek nature of it. This was all on social media, and then coupled with the actual live performance was one of the most interesting and creative strokes of... View Details

Keywords: Advertising; Sports; Entertainment & Recreation; Media & Broadcasting

01 Jun 2024
News

Alumni and Faculty Books

Edited by Margie Kelley Alumni Books Debunking Teenagers: 200 Research-Based Parenting Strategies to Help Your Adolescent Successfully Navigate the “Tempteen” Years By Daphne Adler (MBA 2004) Independently Published Why are teenagers constantly tempted to behave... View Details

25 Aug 2022
News

Up on the Corner

Association to join the design committee. Several spoke about the need for a broader range of activities for neighborhood youth—a concern that led directly to the Teen Shack, a safe space where adolescents can work on creative projects.... View Details

Keywords: Alexander Gelfand; photographed by Melissa Golden; Real Estate

14 Jul 2020
Research & Ideas

Restarting Under Uncertainty: Managerial Experiences from Around the World

behavior that make this redeployment feasible and sustainable over time. "A vast majority of the initiatives that companies are implementing do not require large capital investments or radical innovation." How companies are responding This thoroughness and... View Details

Keywords: by Raffaella Sadun, Andrea Bertoni, Alexia Delfino, Giovanni Fassio, and Mariapaola Testa

04 Oct 2018
Research & Ideas

Diversity Boosts Profits in Venture Capital Firms

yuri_arcurs Recent research shows for the first time that diversity in venture capital firms not only spawns creativity and alternative viewpoints, but also improves financial performance. Paul Gompers, Eugene Holman Professor of Business... View Details

Keywords: by Michael Blanding; Banking; Financial Services

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