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Show Results For
- All HBS Web
(863)
- People (2)
- News (146)
- Research (524)
- Events (2)
- Multimedia (3)
- Faculty Publications (323)
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- 01 Mar 2016
- News
Case Study: Paper Chase
6, 2000) + ONLINE web-only content It’s all about social media! This business will grow from robust word-of-mouth recommendations, and based on my experience, these tactics should work well: (1) Send samples to social media influencers... View Details
- 26 Feb 2021
- News
Latinx on Boards; High-Tech Reforestation
foundational understanding of the pathways to a board seat and how to create a value proposition, while the second webinar focused on creating a board resume and networking. “The goal was to have a tactical conversation about how to... View Details
Keywords: Margie Kelley
- 15 Dec 2024
- News
Alumni and Faculty Books
Edited by Margie Kelley Alumni Books The Power of Imperfect Eating By Kavita Bhatnagar (SELP 11, 2022) Penguin Enterprise Rather than dictating which foods are good or bad, this book weaves together stories that mirror the intricate, emotional, and often imperfect... View Details
- 20 Dec 2022
- News
Singing to the Corn
and broader interpretations of business's role in society surfaces throughout Keen's story. He wrote his HBS application essay about wanting to learn the tactics of corporate business for the good of tribal peoples—to be a sheep in wolf's... View Details
- 01 Mar 2016
- News
Alumni and Faculty Books for March 2016
strategy necessary for people to begin the hard work of extracting that wedge. This book helps readers become aware when wedging is happening to them, illustrates what wedging tactics look like, and provides alternative ways to think... View Details
- 01 Aug 2002
- News
For Alumni Only: Breakthrough Insights Program Debuts
Revlon founder who was among those profiled in Tedlow's recent book, Giants of Enterprise. His session examined the roots of eth-ical decay in America's “quiz show scandal” of the 1950s, which was driven in part by the aggressive tactics... View Details
Keywords: Laura Singleton
- 01 Mar 2004
- News
New Horizons for Iraq
To reach, and return from, Iraq requires several mid-air refuelings. We use classic strike tactics to blind the enemy. Loaded with six thousand pounds of bombs, we take out their radar, communications, command headquarters, and missile... View Details
- 01 Mar 2009
- News
Damon Silvers
that company could have learned that tactic from Stalin. That’s how Stalin maintained fear in the Soviet Union. He wouldn’t just shoot his opponents; he’d shoot people randomly. The whole point of employer responses to workers’ efforts to... View Details
- 01 Jun 2010
- News
Michael Depatie
family — they all have the same last name, different first names. There’s a bit of an “insider” appeal when people understand the connection. It becomes a badge of honor to list the different properties where they’ve stayed. But how do you get guests to stay the first... View Details
- 01 Jun 2017
- News
Case Study: Something New
productively.” From Baker Library: Anomalie is one of a growing number of retailers adopting transparent pricing in an attempt to build trust with consumers, many of whom have become disillusioned by variable pricing and other tactics... View Details
Keywords: April White
- 10 Dec 2014
- News
Front-Row Seat
Bradley’s personal involvement in its digital strategy and the recruitment of key positions is clear. But that success has been like the man himself—dramatic yet understated. The turnaround deployed two key tactics central to any... View Details
- 01 Jun 2003
- News
Books
with shareholders, rewarded short–term “earnings management” and beautified balance sheets. These tactics were facilitated by cooperative accountants who didn’t want to risk losing the profitable consulting business of the companies they... View Details
- 18 Oct 2024
- News
My Worst Job
2004): Hi, my name is Torarie Durden, HBS class of 2004. The worst job I ever had was with a small business credit card company run by an enigmatic CEO who was a gigantic control freak, but also always felt he had to be the smartest person in the room. He also used... View Details
- 01 Oct 2000
- News
The Entrepreneurial Venture
Today's frenzied world of dot-com mania might have been hard to predict 25 years ago, but the Class of 1975 has always had an eye for opportunity. For its time, the class had a sizable number of military officers familiar with strategic View Details
- 06 Dec 2021
- News
Case Study: Let’s Dance
is helping grow the pie for everyone. “How do I scale myself?” she asks. The Answers: I think Lily should prioritize three to five markets rather than being overwhelmed about a national expansion, and a couple of tactical next-steps come... View Details
- 01 Dec 2009
- News
Alumni Books
of Difference edited by Todd L. Pittinsky (PhDOB ’01) (Harvard Business Press) Bringing groups together is a central task of leadership. These theoretical and practical essays and case studies on intergroup relations and leaders reassess what have been regarded as very... View Details
- 25 Feb 2020
- News
Alumni and Faculty Books for March 2020
and what it takes for effective decision-making in an ethical dilemma. This guide for resolving an ethical dilemma offers a step-by-step resolution framework and a tactical approach. Leading in the Digital World: How to Foster Creativity,... View Details
- 21 May 2018
- News
Community Partners Delivers “Expert Goodness” to the Bay Area
goal was to drive practical and tactical conversation about what women should know and do when faced with #MeToo-type issues in the workplace,” she says. “So we structured the discussion using three possible scenarios that the panel then... View Details
Keywords: Margie Kelley
- 23 Jan 2019
- News
The Promise of Personalized Medicine
so what is the mission? What is the tactical plan to get this done? It’s in four phases. The first phase is the analytical phase. This is where we take a blood sample, a muscle biopsy from my brother to dive into the details of what is... View Details
- 01 Jun 2020
- News
Effective Communication in the Age of Zoom
dating apps now, maybe five or 10 dates a week. So you really have to be good at making a first impression and standing out. And that's the same in job interviews or pitching your company to investors. You have to really know how to make a great first impression. And... View Details
Keywords: Zoom