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(6,908)
- News (1,262)
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- Multimedia (73)
- Faculty Publications (3,085)
Show Results For
- All HBS Web
(6,908)
- News (1,262)
- Research (4,449)
- Events (116)
- Multimedia (73)
- Faculty Publications (3,085)
The Value of Data
Professor Deighton was the lead author on a new study entitled "The Value of Data: Consequences for Insight, Innovation, and Efficiency in the U.S. Economy". The study investigates the amount of incremental value data-driven marketing contributes to the U.S. economy... View Details
- March 1998 (Revised October 1999)
- Case
Electronic Data Systems (EDS)
By: Rosabeth M. Kanter and Thomas Dretler
Explores a global program of Electronic Data Systems (EDS) called "Global Volunteer Day" and examines the activities and business situation of the company in four countries. Asks students to address whether American values like "volunteerism" can be exported. View Details
Keywords: Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Corporate Social Responsibility and Impact; Business and Community Relations; Information Technology Industry; United States
Kanter, Rosabeth M., and Thomas Dretler. "Electronic Data Systems (EDS)." Harvard Business School Case 398-072, March 1998. (Revised October 1999.)
- January 1980 (Revised November 1991)
- Case
Data Resources, Inc.
By: Norman A. Berg and George S. Yip
Keywords: Information Technology Industry
Berg, Norman A., and George S. Yip. "Data Resources, Inc." Harvard Business School Case 380-131, January 1980. (Revised November 1991.)
- May 1998
- Case
Data Saver Inc.
By: David F. Hawkins
An inventor must prepare financial statements to obtain financing for the commercial use of his invention. View Details
Hawkins, David F. "Data Saver Inc." Harvard Business School Case 198-042, May 1998.
- 2011
- Chapter
Fundamental Data Anomalies
By: Ian D. Gow
Gow, Ian D. "Fundamental Data Anomalies." Chap. 5 in The Handbook of Equity Market Anomalies: Translating Market Inefficiencies into Effective Investment Strategies, edited by Len Zacks, 117–128. John Wiley & Sons, 2011.
- Link
Data and Visuals
- 28 Aug 2020
- Video
Stata Data Frames Demo
- August 2018 (Revised February 2023)
- Case
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
By: Jill Avery and Ayelet Israeli
As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Consumer Behavior; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Social Media; E-commerce; Analytics and Data Science; Health Industry; Consumer Products Industry; United States; North America; Europe
Avery, Jill, and Ayelet Israeli. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Case 519-011, August 2018. (Revised February 2023.)
- Fast Answer
U.S. economic data
Where can I find economic and business data for the U.S. (e.g., CPI, GDP, and other indicators)? Federal Reserve Economic Data (FRED) - Economic time series database of the Federal Reserve Bank of St. Louis. Board of Governors... View Details
- Fast Answer
Pharmaceuticals: Drug sales data
Where can I find drug sales data and forecasts? One can begin with: Cortellis – Allows to search for drug sales and drug sale forecasts by date range, drug name, etc. View Details
- Article
Four Things No One Will Tell You About ESG Data
By: Sakis Kotsantonis and George Serafeim
As the ESG finance field and the use of ESG data in investment decision-making continue to grow, the authors seek to shed light on several important aspects of ESG measurement and data. This article is intended to provide a useful guide for the rapidly rising number of... View Details
Keywords: ESG; ESG (Environmental, Social, Governance) Performance; ESG Reporting; Data Analytics; Sustainability; Sustainability Reporting; CSR; Transparency; Investment Management; Socially Responsible Investing; Sustainable Finance; Sustainable Development; Inclusion; Inclusive Growth; Corporate Social Responsibility and Impact; Corporate Accountability; Investment; Management; Climate Change; Corporate Governance; Diversity; Integrated Corporate Reporting
Kotsantonis, Sakis, and George Serafeim. "Four Things No One Will Tell You About ESG Data." Journal of Applied Corporate Finance 31, no. 2 (Spring 2019): 50–58.
- March 2018
- Technical Note
Internet Data Capping Note (B)
By: Shane Greenstein and Christine Snively
The B note brings the reader up through early 2017 and addresses an informal review carried out by the Wireless Telecommunications Bureau (WTB) on sponsored data and zero-rating data plans in the mobile broadband market. View Details
- 21 Apr 2015
- Video
Digging Into Data
- January 1989 (Revised September 1991)
- Background Note
International Financial Data
Flaherty, Marie-Therese M., and Jill S. Dalby. "International Financial Data." Harvard Business School Background Note 689-039, January 1989. (Revised September 1991.)
- January 1983 (Revised January 1998)
- Background Note
Note on Analyzing BGIE Data
Introduces students to the process of data analysis in Business, Government, and the International Economy (BGIE) cases. Uses examples from Selected U.S. Statistics: Part I. View Details
Rukstad, Michael G. "Note on Analyzing BGIE Data." Harvard Business School Background Note 383-094, January 1983. (Revised January 1998.)
- 12 Jan 2023
- News
‘Debiasing’ Debt with Data
records on borrowers, and put the data through a random forest regression, a type of analysis known for producing good predictions that can be readily understood. When they tested the resulting model, the results were astounding. They... View Details
Keywords: Ralph Ranalli