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Publications

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  • All HBS Web  (1,243)
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Show Results For

  • All HBS Web  (1,243)
    • People  (4)
    • News  (870)
    • Research  (169)
    • Events  (2)
    • Multimedia  (4)
  • Faculty Publications  (126)
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  • Web

Case Method Project

Cannon Houston, TX Eleanor Cannon describes her students’ reactions to the case method. Maureen O’Hern Dorchester, MA Maureen O’Hern Dorchester, MA Maureen O’Hern describes how the case method transformed... View Details
  • December 2018 (Revised April 2020)
  • Case

Fluidity: The Tokenization of Real Estate Assets

By: Marco Di Maggio, David Lane and Susie Ma
In December 2018, the blockchain startup Fluidity was about to participate in its first tokenization deal, which would create digital access to property rights in a 12-unit Manhattan condominium complex. The deal was proof-of-concept for Fluidity, which hoped to... View Details
Keywords: Blockchain; Tokenization; Data Security; Revenue Model; Finance; Technological Innovation; Strategy
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Di Maggio, Marco, David Lane, and Susie Ma. "Fluidity: The Tokenization of Real Estate Assets." Harvard Business School Case 219-057, December 2018. (Revised April 2020.)
  • 2023
  • Working Paper

LALIGA—From a Soccer Competition Organizer to a Global Player in the Sports and Entertainment Industry

By: Stephen A. Greyser, Kenneth Cortsen and Juan Fuentes Fernández
LALIGA, the first- and second-tier professional soccer league (known as “football” outside of the U.S. and Canada) in Spain, enters its 100th soccer season later this decade. The most popular game in the world (Giulianotti, 2012) has gone through many changes since... View Details
Keywords: Soccer; "Sports Organizations,; Business History; Strategy; Brands and Branding; Technology Adoption; Sports Industry
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Greyser, Stephen A., Kenneth Cortsen, and Juan Fuentes Fernández. "LALIGA—From a Soccer Competition Organizer to a Global Player in the Sports and Entertainment Industry." Harvard Business School Working Paper, No. 24-009, August 2023.
  • Web

Venture Capital Advisors - Entrepreneurship

Tasneem Dohadwala Excelestar Ventures Richard Dulude Co-Founder & General Partner Underscore VC Arjun Goyal Vida Ventures Boston, MA Rick Grinnell Glasswing Ventures Sarah Hodges Pillar VC Melody Koh NextView Ventures View Details
  • Web

Application Requirements - Doctoral

Massachusetts Ave. Smith Campus Center 350, Cambridge, MA 02138. Paper test report forms will not be accepted at this address. Accomodations for natural disasters or other extenuating circumstances We realize that recent natural disasters... View Details
  • Web

Giving - Alumni

gifts Give Without Login For US-based donors only—no personal information will be pre-filled By Phone Alumni & Development Services 617.495.1750 Make your check payable to Harvard Business School. Mail check to: Harvard Business School... View Details
  • Web

Placement - Doctoral

studies, are uniquely individualized. Factors like departmental fit, location preferences, dual career choices, and family needs shape these decisions. We celebrate when students secure a position that brings them joy! Students are supported throughout their job search... View Details
  • March 2021 (Revised August 2022)
  • Case

Seeding and Selling Asana

By: Jeffrey F. Rayport, Susie Ma and Amram Migdal
In December 2019, Oliver Jay, Asana’s Chief Revenue Officer (CRO), was reconsidering his go-to-market (GTM) strategy. Asana was cloud-based work management software that enabled users to break up projects into discrete tasks that could be assigned, scheduled, and... View Details
Keywords: SaaS; Customer Journey; Business Model; Business Organization; Change Management; Growth and Development Strategy; Growth Management; Marketing Channels; Marketing Strategy; Product Marketing; Organizational Change and Adaptation; Organizational Design; Organizational Structure; Digital Platforms; Internet and the Web; Technology Industry; United States
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Rayport, Jeffrey F., Susie Ma, and Amram Migdal. "Seeding and Selling Asana." Harvard Business School Case 821-054, March 2021. (Revised August 2022.)
  • September 2021
  • Case

TAV Airports: Acquiring Almaty International

By: Juan Alcácer and Esel Çekin
The case opens in April 2020 with Sani Şener, CEO of TAV Airports, a vertically integrated regional airport operator headquartered in Istanbul, Turkey, and his team discussing the pending acquisition of the Almaty International Airport in Kazakhstan. The company had... View Details
Keywords: Airports; COVID-19 Pandemic; Strategy; Mergers and Acquisitions; Bids and Bidding; Air Transportation Industry; Central Asia; Turkey
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Alcácer, Juan, and Esel Çekin. "TAV Airports: Acquiring Almaty International." Harvard Business School Case 722-367, September 2021.
  • Web

Entrepreneurs-in-Residence - Entrepreneurship

questions or would like to learn more about the Rock Center for Entrepreneurship, please email us at rockcenter@hbs.edu . Gil Addo SVP, Specialty Care Solutions RubiconMD acquired by CVS Health Andrzej Baraniak Founder / Chief Revenue... View Details
  • April 2019 (Revised April 2021)
  • Case

Wayfair

By: Jeffrey F. Rayport, Susie L. Ma and Matthew G. Preble
In 2016 Niraj Shah and Steve Conine, founders of online home goods retailer Wayfair, are faced with a decision about how to improve user experience on their e-commerce sites. A key driver of consumer interest and conversion to purchase in the home category is visual... View Details
Keywords: Visual Assets; Corporate Entrepreneurship; Decision Making; Business or Company Management; Growth Management; Innovation and Invention; Operations; Strategy; Technology; Retail Industry; Service Industry; United States; Massachusetts
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Rayport, Jeffrey F., Susie L. Ma, and Matthew G. Preble. "Wayfair." Harvard Business School Case 819-045, April 2019. (Revised April 2021.)
  • Web

Strategy - Faculty & Research

traditional law enforcement mandate. We highlight two types of frames: outcome frames (focused on what the organization seeks to achieve) and process frames (emphasizing how the organization operates). Our findings reveal that sequencing these types of frames is... View Details
  • 10 Feb 2016
  • HBS Seminar

Hong Luo of Harvard Business School and Julie Mortimer of Boston College, Department of Economics

    Robert C. Merton

    Robert C. Merton is the School of Management Distinguished Professor of Finance at the MIT Sloan School of Management.

    Merton is University Professor Emeritus at Harvard University and was the George Fisher Baker Professor of... View Details

    Keywords: banking; brokerage; financial services; insurance industry; investment banking industry; retail financial services
    • January 2014
    • Case

    Emirates Airline: Connecting the Unconnected

    By: Juan Alcacer and John Clayton
    Narrates the story of Emirates, an airline founded in 1985 in Dubai that by 2013 was among the three largest commercial airlines in the world. The case emphasizes how Emirates capitalized on its location—a small city–state strategically located to reach ¾ of the world... View Details
    Keywords: Sustainable Competitive Advantage; Airlines; Multinational; Location Strategies; Geographic Location; Multinational Firms and Management; Air Transportation; Competitive Advantage; Business Strategy; Air Transportation Industry; Middle East; Dubai
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    Alcacer, Juan, and John Clayton. "Emirates Airline: Connecting the Unconnected." Harvard Business School Case 714-432, January 2014.
    • Web

    Middle East & North Africa - Global

    Center in Istanbul in 2013, followed by offices in Dubai and Cairo. Separately an office was opened in Tel Aviv in 2016 reporting to the Europe Research Center. All play an important role in helping HBS develop and strengthen... View Details
    • Web

    Africa - Global

    Africa Research Center in Johannesburg, South Africa in 2017 followed by an office in Lagos, Nigeria in 2019, and an office in Nairobi, Kenya in 2022. This center plays an important role in helping HBS develop and strengthen relationships... View Details
    • January 2011 (Revised September 2024)
    • Case

    The Globalization of the NFL

    By: Juan Alcacer, Mary Furey and Noah Roberson
    By 2010, the National Football League (NFL) was still having trouble attracting both a global roster and fan base despite systemized attempts at internationalizing since 1989. Why? Was it simply a bad idea to try to export football, a sport that many considered... View Details
    Keywords: Global Strategy; Sports; Failure; Sports Industry; United States
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    Alcacer, Juan, Mary Furey, and Noah Roberson. "The Globalization of the NFL." Harvard Business School Case 711-455, January 2011. (Revised September 2024.)
    • Web

    Ways to Give Today - Alumni

    and Discover. Online Give Online Give online via Harvard's secure donation form Online LOG IN TO GIVE Recommended for all alumni and required for international credit card gifts Give Without Login For US-based donors only—no personal information will be pre-filled... View Details
    • Web

    Sign up for our e-mail newsletter - HBS Working Knowledge

    Sign up for our e-mail newsletter Sign up for the weekly Working Knowledge e-mail newsletter, offering business leaders cutting-edge research and ideas from Harvard Business School faculty. This site is protected by reCAPTCHA and the... View Details
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