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Show Results For
- All HBS Web
(848)
- News (171)
- Research (535)
- Events (5)
- Multimedia (8)
- Faculty Publications (324)
- 13 May 2011
- News
Do politicians use public sector banks to win elections?
- December 2009
- Case
TruEarth Healthy Foods: Market Research for a New Product Introduction
By: V. Kasturi Rangan and Sunru Yong
Topics covered include: consumer marketing, market research, new product introduction, and quantitative analysis. TruEarth Healthy Foods, a maker of gourmet pastas, sauces, and meals, wants to build on its successful introduction of fresh whole grain pasta by... View Details
Keywords: Market Research; Consumer Marketing; Brands; Food; Marketing Strategy; Consumer Behavior; Forecasting and Prediction; Product Launch; Brands and Branding; Retail Industry; Food and Beverage Industry
Rangan, V. Kasturi, and Sunru Yong. "TruEarth Healthy Foods: Market Research for a New Product Introduction." Harvard Business School Brief Case 094-065, December 2009.
- 2010
- Book
Handbook of Leadership Theory and Practice
By: Nitin Nohria and Rakesh Khurana
The study of leadership suffers intellectual neglect and has yet to be considered a serious academic discipline. And though the mission statements of most business schools profess to "develop leaders who make a difference in the world," these same schools produce... View Details
Nohria, Nitin, and Rakesh Khurana, eds. Handbook of Leadership Theory and Practice. Harvard Business Press, 2010.
- 23 Jul 2001
- Research & Ideas
How Relationships are Building Biotech
on the individual level, or on tracing a line from the macro to the micro level, Higgins is taking a separate yet complementary path for exploration: examining large-scale organizational dynamics from the direction of individuals' careers. A chapter she has contributed... View Details
Keywords: by Martha Lagace & Mallory Stark
- February 1987 (Revised February 2000)
- Case
Polysar Limited
By: Robert L. Simons
Canada's largest chemical company produces and markets butyl rubber in two divisions, each treated as a profit center. The new plant in the North American Division operates below capacity resulting in a significant volume variance and an operating loss. The European... View Details
Keywords: Loss; Profit; Financial Management; Volume; Performance Capacity; Financial Statements; For-Profit Firms; Market Participation; Chemical Industry; Rubber Industry; Canada
Simons, Robert L. "Polysar Limited." Harvard Business School Case 187-098, February 1987. (Revised February 2000.)
- November 2001 (Revised March 2011)
- Case
Corona Beer
By: Rohit Deshpande, Gustavo Herrero and Kirsten O'Neil Massaro
In early June 1997, the CEO and vice chairman of Grupo Modelo were reviewing the performance of Corona beer in the U.S. market. Despite a much higher sales volume growth rate, Corona still trailed Heineken, the #1 imported beer brand in the U.S. market. Could Corona... View Details
Keywords: Brands and Branding; Marketing Strategy; Sales; Competitive Strategy; Food and Beverage Industry; Mexico; United States
Deshpande, Rohit, Gustavo Herrero, and Kirsten O'Neil Massaro. "Corona Beer." Harvard Business School Case 502-023, November 2001. (Revised March 2011.)
- June 2024
- Article
The Monitoring Role of Social Media
By: Jonas Heese and Joseph Pacelli
In this study, we examine whether social media activity can reduce corporate misconduct. We use the staggered introduction of 3G mobile broadband access across the United States to identify exogenous increases in social media activity and test whether access to 3G... View Details
Keywords: Corporate Misconduct; Twitter; Corporate Accountability; Mobile and Wireless Technology; Social and Collaborative Networks
Heese, Jonas, and Joseph Pacelli. "The Monitoring Role of Social Media." Review of Accounting Studies 29, no. 2 (June 2024): 1666–1706.
- Forthcoming
- Chapter
Racism, Causal Explanations, and Affirmative Action
By: Theresa K. Vescio, Amy Cuddy, Faye Crosby and Kevin Weaver
BOOK ABSTRACT: In recent decades, research in political psychology has illuminated the psychological processes underlying important political action, both by ordinary citizens and by political leaders. As the world has become increasingly engaged in thinking about... View Details
Vescio, Theresa K., Amy Cuddy, Faye Crosby, and Kevin Weaver. "Racism, Causal Explanations, and Affirmative Action." Chap. 11 in Political Psychology: New Explorations, edited by Jon A. Krosnick, I-Chant Chiang, and Tobias H. Stark, 419–445. Frontiers of Social Psychology. New York: Routledge, 2016.
- 1986
- Book
Banking and Empire in Iran
By: Geoffrey Jones
This is the first of two volumes of a business history of a major British bank in the Middle East. Volume 1 traces the history of the bank from its foundation in 1889 as The Imperial Bank of Persia, through the years it was the state bank of Iran, and its development... View Details
Keywords: Banks and Banking; International Relations; Business History; Economic History; Political History; War; Iran; Russia; Great Britain
Jones, Geoffrey. Banking and Empire in Iran. Vol. 1, History of the British Bank of the Middle East. Cambridge: Cambridge University Press, 1986.
- 11 Feb 2008 - 12 Feb 2008
- Keynote Speech
Forces Affecting the Competitive Landscape in Health Care
Conference composed of 300 mid-level, senior health care executives focused on strategies to improve care, increase care margins, and grow clinical volumes in orthopedic service delivery. Presentation focused on major forces affecting care delivery: 1) quality and cost... View Details
- January 2018 (Revised October 2019)
- Case
ZBJ: Building a Global Outsourcing Platform for Knowledge Workers (A)
By: Feng Zhu, Weiru Chen and Shirley Sun
ZBJ.com (ZBJ), an online platform that connects knowledge workers to small- and medium-sized enterprises, is China’s largest outsourcing platform. Founded by Mingyue Zhu in 2006, ZBJ had grown into a unicorn with 4,000 employees and a daily transaction volume of RMB15... View Details
Keywords: Outsourcing; Disintermediation; Digital Platforms; Information Technology; Problems and Challenges; Global Strategy; Information Technology Industry; China
Zhu, Feng, Weiru Chen, and Shirley Sun. "ZBJ: Building a Global Outsourcing Platform for Knowledge Workers (A)." Harvard Business School Case 618-044, January 2018. (Revised October 2019.)
Handbook of Leadership Theory and Practice
The Handbook of Leadership Theory and Practice seeks to bridge this disconnect. Based on the Harvard Business School Centennial Colloquium "Leadership: Advancing an Intellectual Discipline" and edited by HBS professors Nitin Nohria and Rakesh Khurana, this volume... View Details
- 2007
- Book
Our Communities, Our Homes: Pathways to Housing and Homeownership in America's Cities and States
By: Henry G. Cisneros, Jack F. Kemp, Nicolas P. Retsinas and Kent W. Colton
In Our Communities, Our Homes: Pathways to Housing and Homeownership in America's Cities and States, Henry Cisneros, Jack Kemp, Kent Colton, and Nicolas Retsinas put political views aside to address the impediments to housing and homeownership at the state and local... View Details
Cisneros, Henry G., Jack F. Kemp, Nicolas P. Retsinas, and Kent W. Colton. Our Communities, Our Homes: Pathways to Housing and Homeownership in America's Cities and States. Harvard University, Joint Center for Housing Studies, 2007.
- September 1991 (Revised November 1997)
- Case
Gillette's Launch of Sensor
By: Pankaj Ghemawat and Benjamin C. Esty
The introduction of the Sensor Shaving System, one of the biggest product launches ever, forced Gillette to reevaluate its strategy in its shaving and non-shaving business. It had to decide whether to go ahead with the launch and if so, at what scale. Permits analysis... View Details
Keywords: Product Launch; Technological Innovation; Innovation Strategy; Business Strategy; Marketing Strategy; Measurement and Metrics; Consumer Products Industry
Ghemawat, Pankaj, and Benjamin C. Esty. "Gillette's Launch of Sensor." Harvard Business School Case 792-028, September 1991. (Revised November 1997.)
- 03 Oct 2013
- News
How to Design a Bundled Payment Around Value
- 10 Dec 2012
- News
Apple Mac To Be Made In USA
- October 1987 (Revised October 1992)
- Case
Black & Decker Corp.: Household Products Group, Brand Transition
This rewritten version differs from Black & Decker Corp.: Household Products Group (A1) in two ways: 1) It has an explicit decision focus. Homa must decide on a program to transfer the Black & Decker name to GE small appliances; and 2) The detailed information... View Details
Drumwright, Minette E., and John A. Quelch. "Black & Decker Corp.: Household Products Group, Brand Transition." Harvard Business School Case 588-015, October 1987. (Revised October 1992.)
- 29 Jun 2021
- News
Long Live the (Reconfigured) Office
- 23 Nov 2010
- News
Start your Thanksgiving in the office
- 02 Sep 2020
- News