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- All HBS Web (237)
- Faculty Publications (48)
- April 2006
- Background Note
Legal Aspects of Management: Increasing and Capturing the Value of Knowledge Assets
Describes the third module of the Harvard Business School MBA second-year elective course Legal Aspects of Management. This module deals with the way in which intellectual property rights--as protected by patents, copyrights, trademarks, and trade secrets--enable firms... View Details
Bagley, Constance E. "Legal Aspects of Management: Increasing and Capturing the Value of Knowledge Assets." Harvard Business School Background Note 806-137, April 2006.
David M. Ogilvy
Though he founded the advertising giant that is best known for its hard-sell approach, Ogilvy himself is known for his creativity and for championing the softer side of advertising. Despite the minimal profits earned by such an approach, Ogilvy's View Details
Keywords: Services
- Web
Brand Name Management - The Art of American Advertising
Hawkins explained, “but for the fact that they have been ding-donged into the public day after day and month after month and year after year.” 44 Brand names and trademarks appeared in advertising media, and on packaging, labels, and the... View Details
Larissa Bifano
Larissa Bifano concentrates on patent and other intellectual property strategy, counseling, prosecution, diligence, and litigation in the United States Patent and Trademark Office and federal courts. She also leads the firm's team that... View Details
Keywords: Legal
- Fast Answer
Patent search: Product-associated patents
databases, if known. Search the product's name in a trademark database to identify the owner. Then search the owner's name as Assignee in a patent database. This works if the trademark owner is the original owner of the... View Details
- Web
5.2 Use of Harvard Name & Logo | MBA
5.2 Use of Harvard Name & Logo Brand & Style Guidelines The Harvard Business School name and shield are trademarks and their use is governed by explicit rules and guidelines. All members of the community must respect and maintain the... View Details
- Web
Option Pricing in Theory & Practice: The Nobel Prize Research of Robert C. Merton
Memory of Alfred Nobel. Registered trademark of the Nobel Foundation. Robert Cox Merton Papers, HBS Archives, Baker Library Historical Collections. Header Image:Nobel Prize Diploma Copyright © The Nobel Foundation 1997 Artist: Bengt... View Details
- September 1996 (Revised December 2000)
- Background Note
Protection of Intellectual Property in the United States, The
By: Myra M. Hart and Howard G. Zaharoff
Presents an overview of U.S. laws/systems in place to safeguard intellectual property rights. Includes a brief history of the development of the laws. Attention is given to patents, licenses, copyrights, trade secrets, trade and service markets, and non-disclosure and... View Details
Keywords: Trademarks; Patents; Copyright; Laws and Statutes; Agreements and Arrangements; United States
Hart, Myra M., and Howard G. Zaharoff. "Protection of Intellectual Property in the United States, The." Harvard Business School Background Note 897-046, September 1996. (Revised December 2000.)
- 28 May 2019
- News
What I Do: Gordon Medenica (MBA 1979)
Millions tickets, when in reality they’re taking bets on the outcome of our game. So we’re fighting trademark battles, even as we have efforts well under way to develop the game internationally.” “When I started as director of the New... View Details
- July 2017
- Article
Intellectual Property Rights Protection, Ownership, and Innovation: Evidence from China
By: Lily Fang, Josh Lerner and Chaopeng Wu
Using a difference-in-difference approach, we study how intellectual property right (IPR) protection affects innovation in China in the years around the privatizations of state-owned enterprises (SOEs). Innovation increases after SOE privatizations, and this increase... View Details
Keywords: Patents; Privatization; State Ownership; Trademarks; Copyright; Innovation and Invention; China
Fang, Lily, Josh Lerner, and Chaopeng Wu. "Intellectual Property Rights Protection, Ownership, and Innovation: Evidence from China." Review of Financial Studies 30, no. 7 (July 2017): 2446–2477.
- Web
Gallery - The Art of American Advertising
Education Faculty & Research Initiatives & Projects MBA Resources Baker Library | Bloomberg Center Harvard Business Review Harvard Business Review (LEFA login for full access.) HBS Alumni Bulletin HBS Working Knowledge Jobs Harvard University Privacy Policy View Details
- Web
3.6 VA Benefits | MBA
certification, Harvard reserves the right to require payment from the student directly. Contact the Financial Aid Office ( finaid@hbs.edu ) for more information about GI Bill benefits. GI Bill ® is a registered trademark of the U.S.... View Details
- Web
Takedown Policy | Baker Library
people,Special Collections & Archives is not always able to identify rights holders for the content it makes available. We make the best effort to adhere to all known copyright and rights of privacy, publicity, or trademark of the... View Details
- Web
Introduction - Business Education For Women At Harvard University | Harvard Business School
Review Harvard Business Review (LEFA login for full access.) Harvard Business Review HBS Alumni Bulletin HBS Working Knowledge Jobs Harvard University Privacy Policy Trademarks Copyright © President & Fellows of Harvard College Harvard... View Details
- Web
SMS Terms - HBS Online
Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies The following terms apply if you have opted in to receive information from HBS Online using automated dialing technology to call or text... View Details
- Portrait Project
Debbie Rosenbaum
body language. Graduating from Harvard Business School and Harvard Law School, I am now building a career in communication. Leveraging the legal landscape of trademark and copyright, I aspire be at the intersection of law, business and... View Details
- Web
Barbara Hackman Franklin Oral History - Business Education For Women At Harvard University | Harvard Business School
and Fellows of Harvard College. Resources Baker Library | Bloomberg Center Harvard Business Review Harvard Business Review (LEFA login for full access.) Harvard Business Review HBS Alumni Bulletin HBS Working Knowledge Jobs Harvard University Privacy Policy View Details
- 01 Jun 2006
- News
Sending a Message
(MBA ’89) of the settlement, “We were definitely feeling the effect of the case on our business. We took one for the team” (Steven Levy column, Newsweek, March 13, 2006). Observers have noted that NTP, the Virginia-based patent-holding company receiving the payout, has... View Details
- Web
HBS Archives Collections - Business Education For Women At Harvard University | Harvard Business School
Resources Baker Library | Bloomberg Center Harvard Business Review Harvard Business Review (LEFA login for full access.) Harvard Business Review HBS Alumni Bulletin HBS Working Knowledge Jobs Harvard University Privacy Policy Trademarks... View Details
- August 2008 (Revised May 2009)
- Background Note
Note on Generic Drugs in the European Union
By: Robert C. Pozen and Elizabeth M. Leonard
Rules governing the introduction of generic drugs in U.S. and EU have some similarities but significant differences because of the Hatch-Waxman Act in the U.S. View Details
Keywords: Governing Rules, Regulations, and Reforms; Government Legislation; Health Care and Treatment; Trademarks; Brands and Branding; Pharmaceutical Industry; European Union; United States
Pozen, Robert C., and Elizabeth M. Leonard. "Note on Generic Drugs in the European Union." Harvard Business School Background Note 309-019, August 2008. (Revised May 2009.)