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Show Results For
- All HBS Web
(785)
- People (4)
- News (201)
- Research (447)
- Events (5)
- Multimedia (9)
- Faculty Publications (280)
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- 01 Dec 2015
- News
How Do I Get Your Job?
postcollege when I was working at Lotus Development, creating interactive marketing demos for various products. I really liked the experience of getting my hands dirty working with designers and producers. And I got lucky, because I met a View Details
- 12 May 2016
- News
Cooking Up America’s Food Culture
became instrumental in shaping our country’s food culture. From doing early business planning for the Food Network—“People were just starting to think, ‘Maybe there could be a whole television channel devoted to food’; It was a big... View Details
- 01 Jun 2003
- News
Leading the Charge
was David (“Bull”) Gurfein (MBA 2000), whose picture appeared on television sets and in newspapers around the world. According to the New York Daily News (March 22, 2003), Gurfein wanted the gesture to reassure apprehensive Iraqis that... View Details
- 01 Apr 2002
- News
Pamela Thomas Graham
television guests. As unassuming as her modest surroundings, Thomas-Graham is composed, polite, and thoughtful even as she answers questions in rapid-fire style. The switch from consultant to top TV executive may seem dramatic, but the... View Details
- 11 Jul 2013
- News
The Good Writer
Dick: From Les Bizerables to Hollywood and the Emmys. Courtesy Leonard Dick It’s been “a very kooky couple of weeks” for television writer Leonard Dick (MBA ’90). Season Three of the critically acclaimed CBS show The Good Wife premieres... View Details
Keywords: Julia Hanna
- 01 Sep 2004
- News
Lisa Churchville (MBA 1979)
Century.” Okay, that might be a bit of local television hyperbole, but it was amazing to see the grainy video, spartan sets, rudimentary weather graphics, weathermen with long hair and sideburns (I am sure we did not look that dorky at... View Details
- 19 Aug 2016
- News
Using Technology to Help Reclaim Lives from Addiction
motivate healthy behavior. “As a student at HBS,” Loeb reflects, “I thought I would pursue a career at the intersection of television and computers. I never dreamed that, many years later, I would be using that concept to help people save... View Details
- 21 May 2021
- News
See Us Unite for Change
Courtesy Sheila Lirio Marcelo In honor of Asian American and Pacific Islander (AAPI) month, MTV’s Entertainment brands are streaming a global television special, “See Us Unite for Change,” on May 21. Hosted by comedian Ken Jeong, the... View Details
- 01 Sep 2010
- News
You’ve Been YouTubed
millions. Taught in the MBA second-year course Digital Marketing Strategy and multiple Executive Education programs, the case depicts a new media era in which increasing numbers of people are spending as much time online as they are in front of the View Details
- 01 Jun 2006
- News
Faculty Research Online
business case on the icon of daytime television and chairman of a major media empire was challenge enough for Professor Nancy Koehn and colleagues. Oprah Winfrey’s visit to the HBS campus in spring 2005 to talk with graduating students... View Details
- 01 Sep 2003
- News
Good for Laughs
made his stage debut about four years ago and now appears once or twice a week, sometimes as a headliner. (And you might have caught him on television as well, most recently on CNBC’s Power Lunch in July.) So does all that make him a... View Details
Keywords: Arts, Entertainment
- 01 Sep 2013
- News
Who Are We?
on their laurels"—are messages he has offered as the author of two books on brand management, an expert commentator in television and print media, and a speaker at major conferences and events. "Consulting companies need to establish a... View Details
- 19 Sep 2016
- News
Thomas S. Murphy (MBA 1949)
approached him. “He said that he was going into a little crapshoot in Albany and needed someone to run a television station,” recalls Murphy. “That’s how in 1954 I became Capital Cities first employee.” Just ten years later, he was named... View Details
- 01 Feb 1998
- News
Touching All the Bases: Stephen A. Greyser
taught in the School's MBA and Executive Education Programs for almost 35 years without missing a class (Cal Ripken, take note). He is a prolific author (with twelve books, some three hundred case studies, and scores of journal articles to his credit); a frequent... View Details
Keywords: Marguerite Rigoglioso
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
the traditional skills of making sixty-second television ads are challenged by the growth of digital or participatory media? How do you manage a client when TV, newspapers, and magazines are being attacked by online presences?" One... View Details
- 01 Mar 2006
- News
The Producers
marketplace mean studios are making fewer and bigger movies. “Corporations are about reducing risk; making movies is about taking risks,” says Zee. “The safest bet seems to be franchises and big, expensive movies. But where is the innovation going to come from? You can... View Details
- 01 Dec 2016
- News
Research Brief: So Many Sites, So Little Time
Greenstein adds, such as television and radio. “Online advertising is still a work in progress, with considerable effort being invested in improving its cost-effectiveness,” he says. “Those efforts—and lessons learned—are relevant across... View Details
- 01 Apr 1998
- News
Going For The Summit
CANDICE CARPENTER has led some high-profile enterprises - Time Life Video and Television and the electronic retailing enterprise Q2 Inc. among them. But nothing, she says, has prepared her for the rocky terrain of online business better... View Details
Keywords: Caroline Chauncey
- 01 Dec 2014
- News
3-Minute Briefing: Nagisa Manabe (MBA 1991)
search, digital, print, radio, and television that I would have used for Guinness or Captain Morgan when I was at Diageo. The only real difference between the Postal Service and any of the other brands I’ve worked on is that we are... View Details
Keywords: Julia Hanna
- 01 Jun 2007
- News
The Show Goes On
writing scripts. After I worked at Bain for several years, a friend and I did just that. We sold a television pilot, “The Club,” that will never see the light of day. But we also sold a small-budget film called The Closet that’s... View Details