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      • February 2015
      • Case

      Transforming Verizon 2015: Going Above the Network

      By: Rosabeth Moss Kanter and Daniel Fox
      In 2015, the Chairman and CEO of Verizon Communications reflects on his four years leading the company and considers strategic repositioning for the future. Meanwhile, a rising leader within the organization, Marni Walden, leads change with a new, company-wide product... View Details
      Keywords: Verizon; Lowell McAdam; Marni Walden; Verizon Wireless; Telecommunications; Wireless Communications; Organizational Change And Transformation; Organizational Culture; Corporate Strategy; Corporate Structure; Reorganization; Positioning; Transformation; Leadership; Managing Change; Organizational Change and Adaptation; Communication Technology; Innovation Leadership; Wireless Technology; Telecommunications Industry; United States
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      Kanter, Rosabeth Moss, and Daniel Fox. "Transforming Verizon 2015: Going Above the Network." Harvard Business School Case 315-068, February 2015.
      • February 2015 (Revised May 2015)
      • Supplement

      Nokia's Bridge Program: Outcome and Results (B)

      By: Sandra J. Sucher and Susan J. Winterberg
      Nokia's leaders reflect on the Bridge program, lessons learned during its implementation, and the business benefits it brought to the company. Nokia's Bridge program resulted in 60% of employees knowing their next step the day they exited the firm. It also helped... View Details
      Keywords: Layoffs; Plant Closure; Outplacement; Shared Value; Business or Company Management; Job Cuts and Outsourcing; Restructuring; Employee Relationship Management; Telecommunications Industry
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      Sucher, Sandra J., and Susan J. Winterberg. "Nokia's Bridge Program: Outcome and Results (B)." Harvard Business School Supplement 315-003, February 2015. (Revised May 2015.)
      • February 2015 (Revised August 2016)
      • Case

      Nokia's Bridge Program: Redesigning Layoffs (A)

      By: Sandra J. Sucher and Susan J. Winterberg
      "Not another Bochum." Nokia Board Chairman Jorma Ollila was clear in the goals he set for the 2011 restructuring that Nokia's new CEO, Stephen Elop, had decided was necessary to address the dramatically changed competitive environment the company faced in smartphones... View Details
      Keywords: Layoffs; Plant Closure; Outplacement; Shared Value; Business or Company Management; Job Cuts and Outsourcing; Restructuring; Employee Relationship Management; Telecommunications Industry
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      Sucher, Sandra J., and Susan J. Winterberg. "Nokia's Bridge Program: Redesigning Layoffs (A)." Harvard Business School Case 315-002, February 2015. (Revised August 2016.)
      • January 2015
      • Supplement

      Chorus and Telecom: Building the Boards. An Interview with Sarah Naudé and Matt Stanley

      By: Boris Groysberg and Sarah L. Abbott
      In 2011, Telecom, the largest telecom provider in New Zealand, was being divided into two publicly traded companies. In connection with this split, Sarah Naudé and Matt Stanley worked with the chairman of Telecom, Wayne Boyd, to create two new boards of directors for... View Details
      Keywords: Board Of Directors; Women's Empowerment; Governance; Leadership; Selection and Staffing; Organizational Structure; Decision Making; Human Resources; Diversity; Telecommunications Industry; New Zealand
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      Groysberg, Boris, and Sarah L. Abbott. "Chorus and Telecom: Building the Boards. An Interview with Sarah Naudé and Matt Stanley ." Harvard Business School Video Supplement 415-707, January 2015.
      • Winter 2014
      • Article

      Does Service Bundling Reduce Churn?

      By: Jeff Prince and Shane Greenstein
      We examine whether bundling in telecommunications services reduces churn using a series of large, independent cross sections of household decisions. To identify the effect of bundling, we construct a pseudo-panel dataset and utilize a linear, dynamic panel-data model,... View Details
      Keywords: Communication Technology; Customer Satisfaction; Product Marketing; Telecommunications Industry
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      Prince, Jeff, and Shane Greenstein. "Does Service Bundling Reduce Churn?" Journal of Economics & Management Strategy 23, no. 4 (Winter 2014): 839–875.
      • November 2014 (Revised January 2017)
      • Case

      Micromax: Scaling the Largest Indian Mobile Handset Company

      By: Ranjay Gulati, Rachna Tahilyani and Alicia DeSantola
      It is January 2014 and Rahul Sharma, cofounder of Micromax Informatics (Micromax), the largest Indian mobile handset company, is preparing for an emergency conference call with his private equity investors. In the last six years, Micromax had grown its annual product... View Details
      Keywords: Mobile; Scaling; Indian Software Development; Consumer Behavior; Management Turnover; Mobile and Wireless Technology; Management; E-commerce; Technology Industry; Technology Industry; India
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      Gulati, Ranjay, Rachna Tahilyani, and Alicia DeSantola. "Micromax: Scaling the Largest Indian Mobile Handset Company." Harvard Business School Case 415-034, November 2014. (Revised January 2017.)
      • October 2014 (Revised July 2015)
      • Case

      Indus Towers: From Infancy to Maturity

      By: Ranjay Gulati, Maxim Sytch and Rachna Tahilyani
      Indus Towers, the world's largest telecom tower company, is a joint venture between three telecom rivals in India. These rivals—Bharti Airtel, Vodafone India, and Idea Cellular—combined their telecom towers to provide "shared telecom infrastructure" to wireless telecom... View Details
      Keywords: Decisions; Judgments; Customer Focus and Relationships; Management; Information Technology; Mobile and Wireless Technology; Information Infrastructure; Telecommunications Industry; India
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      Gulati, Ranjay, Maxim Sytch, and Rachna Tahilyani. "Indus Towers: From Infancy to Maturity." Harvard Business School Case 415-005, October 2014. (Revised July 2015.)
      • September 2014 (Revised February 2017)
      • Case

      Turkcell

      By: Felix Oberholzer-Gee, Charles C.Y. Wang and Esel Cekin
      This case centers around the shareholder dispute between three major shareholders of Turkcell, and how its management vied against increasing regulatory intervention and market competition in the absence of a fully-functioning board. The battle for control of the... View Details
      Keywords: Financial Performance; Regulatory Environment; Telecommunications; Marketing; Value Added; Pricing; Shareholder; Boards Of Directors; Governing and Advisory Boards; Corporate Governance; Conflict and Resolution; Business and Shareholder Relations; Telecommunications Industry; Turkey
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      Oberholzer-Gee, Felix, Charles C.Y. Wang, and Esel Cekin. "Turkcell." Harvard Business School Case 715-009, September 2014. (Revised February 2017.)
      • September 2014
      • Article

      The Interrelationships Between Brand and Channel Choice

      By: Scott Neslin, Kenshuk Jerath, Anand Bodapati, Eric T. Bradlow, John A. Deighton, Sonja Gensler, Leonard Lee, Elisa Montaguti, Rahul Telang, Raj Venkatesan, Peter C. Verhoef and Z. John Zhang
      We propose a framework for the joint study of the consumer's decision of where to buy and what to buy. The framework is rooted in utility theory where the utility is for a particular channel/brand combination. The framework contains firm actions, the consumer search... View Details
      Keywords: Brand Choice; Channel Choice; Utility Theory; Marketing; Decision Choices and Conditions; Consumer Behavior; Learning; Electronics Industry; Electronics Industry; Electronics Industry; Electronics Industry; Electronics Industry
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      Neslin, Scott, Kenshuk Jerath, Anand Bodapati, Eric T. Bradlow, John A. Deighton, Sonja Gensler, Leonard Lee, Elisa Montaguti, Rahul Telang, Raj Venkatesan, Peter C. Verhoef, and Z. John Zhang. "The Interrelationships Between Brand and Channel Choice." Marketing Letters 25, no. 3 (September 2014): 319–330.
      • June 2014 (Revised March 2017)
      • Teaching Note

      Chorus and Telecom: Building the Boards

      By: Boris Groysberg and Sarah L. Abbott
      In 2011, Telecom, the largest telecom provider in New Zealand, was being divided into two publicly traded companies. In connection with this split, Sarah Naudé and Matt Stanley worked with the chairman of Telecom New Zealand, Wayne Boyd, to create two new boards of... View Details
      Keywords: Board Of Directors; Women's Empowerment; Governance; Leadership; Selection and Staffing; Organizational Structure; Decision Making; Human Resources; Diversity; Telecommunications Industry; New Zealand
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      Groysberg, Boris, and Sarah L. Abbott. "Chorus and Telecom: Building the Boards." Harvard Business School Teaching Note 414-025, June 2014. (Revised March 2017.)
      • March 2014 (Revised May 2014)
      • Teaching Note

      The TELUS Share Conversion Proposal

      By: Lucy White and Benjamin C. Esty
      On February 21, 2013, TELUS announced a proposal to convert the firm's non-voting shares into voting shares on a one-to-one basis, thereby eliminating the firm's dual class structure. Shareholders were scheduled to vote on the proposal at the firm's annual general... View Details
      Keywords: Proxy Contest; Proxy Battle; Proxy Advisor; ISS; Glass Lewis & Co.; Hedge Fund; Short Selling; Share Lending; Telecommunications; Voting Rights; Empty Voting; Equity Decoupling; Share Unification; Dual Class Shares; Canada; Exchange Ratio; Shareholder Activism; Shareholder Votes; Investment Activism; Public Equity; Capital Structure; Investment Return; Corporate Governance; Corporate Finance; Ownership Stake; Business and Shareholder Relations; Valuation; Telecommunications Industry; Canada; British Columbia; United States; New York (city, NY)
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      White, Lucy, and Benjamin C. Esty. "The TELUS Share Conversion Proposal." Harvard Business School Teaching Note 214-003, March 2014. (Revised May 2014.)
      • March 2014
      • Case

      MediaTek: From Feature Phones to Smartphones

      By: Willy Shih
      MediaTek was the third largest fabless semiconductor company in the world, and was the second largest supplier of the silicon microchips that powered mobile phones. Yet as the company's chairman reflected on his R&D strategy, he wondered why it hadn't moved faster on... View Details
      Keywords: Decision Choices and Conditions; Decisions; Business Strategy; Corporate Strategy; Technology Adoption; Telecommunications Industry; Telecommunications Industry; China; Taiwan
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      Shih, Willy. "MediaTek: From Feature Phones to Smartphones." Harvard Business School Case 614-059, March 2014.
      • February 2014
      • Technical Note

      Mobile Broadband and the Telecommunications Industry in 2011

      By: Lynda M. Applegate, Kerry Herman and Christine Snively
      Mobile broadband carriers provide network access to the Internet for a range of devices (typically portable or mobile), including consumer devices such as smartphones, tablets and E-Readers, but also a host of new emerging devices. Mobile broadband networks enable data... View Details
      Keywords: Telecommunications; Mobile and Wireless Technology; Applications and Software; Information Infrastructure; Digital Platforms; Mobile and Wireless Technology; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry
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      Applegate, Lynda M., Kerry Herman, and Christine Snively. "Mobile Broadband and the Telecommunications Industry in 2011." Harvard Business School Technical Note 814-009, February 2014.
      • February 2014 (Revised December 2015)
      • Case

      Mara Group

      By: Eugene Soltes and Sara Hess
      Mara Group is a rapidly growing Pan-African conglomerate run by its entrepreneurial CEO Ashish Thakkar. The case explores Thakkar's decision on which African markets to expand operations into. View Details
      Keywords: Telecommunications Manufacturing; Business Ventures; Corporate Entrepreneurship; Pulp and Paper Industry; Pulp and Paper Industry; Pulp and Paper Industry; Pulp and Paper Industry; Africa
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      Soltes, Eugene, and Sara Hess. "Mara Group." Harvard Business School Case 114-060, February 2014. (Revised December 2015.) (request a courtesy copy.)
      • February 2014 (Revised December 2015)
      • Supplement

      Mara Group (B)

      By: Eugene Soltes and Sara Hess
      Mara Group is a rapidly growing Pan-African conglomerate run by its entrepreneurial CEO Ashish Thakkar. The case explores Thakkar's decision on which African markets to expand operations into. View Details
      Keywords: Telecommunications Manufacturing; Business Ventures; Corporate Entrepreneurship; Pulp and Paper Industry; Pulp and Paper Industry; Pulp and Paper Industry; Pulp and Paper Industry; Africa
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      Soltes, Eugene, and Sara Hess. "Mara Group (B)." Harvard Business School Supplement 114-061, February 2014. (Revised December 2015.)
      • February 2014 (Revised January 2024)
      • Case

      Go Mobile: Aligning District Managers and Store Teams

      By: Tatiana Sandino
      Indian cell phone retailer Go Mobile had implemented high-powered incentives to motivate its store employees to behave as owners and provide exceptional service. As the company scaled up, it faced multiple challenges in building a layer of district managers that were... View Details
      Keywords: Employee Relationship Management; Mobile and Wireless Technology; Growth Management; Organizational Design; Salesforce Management; Motivation and Incentives; Management Practices and Processes; Telecommunications Industry; India
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      Sandino, Tatiana. "Go Mobile: Aligning District Managers and Store Teams." Harvard Business School Case 114-034, February 2014. (Revised January 2024.)
      • January 2014 (Revised June 2020)
      • Case

      The Rise and Fall of Nokia

      By: Juan Alcacer, Tarun Khanna and Christine Snively
      In 2013, Nokia sold its Device and Services business to Microsoft for €5.4 billion. For decades Nokia had led the telecommunications (telecom) industry in handsets and networking. By the late 2000s, however, Nokia's position as market leader in mobile devices was... View Details
      Keywords: Mobile Phones; Smartphone; Telecommunications; Mobile and Wireless Technology; Emerging Markets; Technological Innovation; Competitive Strategy; Telecommunications Industry; Asia
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      Alcacer, Juan, Tarun Khanna, and Christine Snively. "The Rise and Fall of Nokia." Harvard Business School Case 714-428, January 2014. (Revised June 2020.)
      • November 2013
      • Supplement

      Arch Wireless, Inc. (B): Food for Vultures

      By: Stuart C. Gilson
      In 2002, a hedge fund investor acquires the distressed bank debt of a bankrupt wireless paging company and converts his holding into common stock of the reorganized entity. Determining his likely return from this investment is challenging, given that the entire... View Details
      Keywords: Bankruptcy Reorganization; Distress Investing; Capital Structure; Restructuring; Investment Funds; Insolvency and Bankruptcy; Borrowing and Debt; Wireless Technology; Telecommunications Industry
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      Gilson, Stuart C. "Arch Wireless, Inc. (B): Food for Vultures." Harvard Business School Supplement 214-034, November 2013.
      • October 2013 (Revised September 2014)
      • Case

      The TELUS Share Conversion Proposal

      By: Lucy White, Benjamin C. Esty and Lisa Mazzanti
      On February 21, 2013, TELUS announced a proposal to convert the firm's non-voting shares into voting shares on a one-to-one basis, thereby eliminating the firm's dual class structure. Shareholders were scheduled to vote on the proposal at the firm's annual general... View Details
      Keywords: Proxy Contest; Proxy Battle; Proxy Advisor; ISS; Glass Lewis & Co.; Hedge Fund; Short Selling; Share Lending; Telecommunications; Voting Rights; Empty Voting; Equity Decoupling; Share Unification; Dual Class Shares; Canada; Exchange Ratio; Shareholder Activism; Shareholder Votes; Investment Activism; Public Equity; Capital Structure; Investment Return; Corporate Governance; Corporate Finance; Ownership Stake; Business and Shareholder Relations; Valuation; Telecommunications Industry; Canada; British Columbia; United States; New York (city, NY)
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      White, Lucy, Benjamin C. Esty, and Lisa Mazzanti. "The TELUS Share Conversion Proposal." Harvard Business School Case 214-001, October 2013. (Revised September 2014.)
      • October 2013 (Revised May 2014)
      • Supplement

      The TELUS Share Conversion Proposal, Spreadsheet Supplement

      By: Lucy White and Benjamin C. Esty
      A proxy battle between a Canadian firm and a US hedge fund over a proposal to unify the firm's dual class share structure. View Details
      Keywords: Stock Shares; Capital Structure; Investment Funds; Telecommunications Industry; Canada; United States
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      White, Lucy, and Benjamin C. Esty. "The TELUS Share Conversion Proposal, Spreadsheet Supplement." Harvard Business School Spreadsheet Supplement 214-704, October 2013. (Revised May 2014.)
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