Publications

December 2001 (Revised April 2002)
Case

Synthes

By: John T. Gourville

Synthes is the recognized leader in the U.S. orthopedic implant market, with a 50% market share in the metallic plates, rods, and screws used to fix severe bone fractures. Synthes' marketplace strength lies in the strength of its sales force and in the quality and... View Details

Keywords: Innovation and Invention; Risk Management; Marketing Strategy; Product Launch; Market Entry and Exit; Product Development; Problems and Challenges; Competition; Manufacturing Industry; United States

June 2017
Case

Veolia: Resourcing the World

By: Gautam Ahuja, Tarun Khanna, Kristina Maslauskaite and Vincent Dessain

In March 2016, Antoine Frérot, CEO of Veolia, a global environmental services provider, was undergoing an important transformation of the company. In 2013, Frérot presented a growth strategy that focused on increasing the share of industrial clients, enhancing growth... View Details

Keywords: Strategy; Circular; Emerging Markets; Organizational Change and Adaptation; Growth and Development Strategy; Economy

July–August 2025
Article

How to Identify the Perfect Cofounder

By: Julia Austin

One of the first and most important decisions entrepreneurs make is whether to go it alone or bring on cofounders. Many investors favor startups with multiple founders, believing that a team reduces business risk by diversifying skills, sharing responsibilities, and... View Details

Keywords: Entrepreneurship; Business Startups; Partners and Partnerships; Experience and Expertise

2024
Book

Deals: The Economic Structure of Business Transactions

By: Guhan Subramanian and Michael Klausner

Drawing on real-life cases from a wide range of industries, two acclaimed experts offer a sophisticated but accessible guide to business deals, designed to maximize value for your side.

Business transactions take widely varying forms—from multibillion-dollar... View Details

Keywords: Negotiation; Contracts

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Spring 2024
Article

The Evolution of Banking in the 21st Century: Evidence and Regulatory Implications

By: Samuel Gregory Hanson, Victoria Ivashina, Laura Nicolae, Jeremy C. Stein, Adi Sunderam and Daniel K. Tarullo

As revealed by the failures of three regional banks in the spring of 2023, bank runs are not a thing of the past. To inform the ongoing discussion of the appropriate regulatory response, we examine trends in the banking industry over the last twenty-five years. On the... View Details

Keywords: Financial Instruments; Financial Crisis; Assets; Governing Rules, Regulations, and Reforms; Financial Condition; Banking Industry

15 Jun 2010
First Look

First Look: June 15

we find significant price differences between institutional investors' tranches and banks' tranches on the same loans, even though they share the same underlying fundamentals. Increasing demand pressure causes the interest rate on... View Details

Keywords: Martha Lagace

2025
Working Paper

Global Evidence on Gender Gaps and Generative AI

By: Nicholas G. Otis, Solène Delecourt, Katelynn Cranney and Rembrand Koning

Generative AI has the potential to transform productivity and reduce inequality, but only if adopted broadly. In this paper, we show that recently identified gender gaps in generative AI use are nearly universal. Synthesizing data from 18 studies covering more than... View Details

Keywords: AI and Machine Learning; Gender; Equality and Inequality; Technology Adoption; Behavior

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19 May 2011
Research & Ideas

Empathy: The Brand Equity of Retail

agreed, sharing the story of a woman whose luggage was lost on the eve of her husband's funeral. Staff at a local Nordstrom store responded by staying open so she could purchase a few outfits, and her family has been loyal to the retailer... View Details

Keywords: by Carmen Nobel; Health

17 Sep 2024
HBS Case

The Climate Targets Leaders Need to Know as Regulations Loom

vocabulary of decarbonization.” And the US Securities and Exchange Commission adopted new rules recently that will require major US publicly-listed companies to share on a yearly basis their climate risks... View Details

Keywords: by Rachel Layne

Teaching Interest

Cities, Structures, and Climate Shocks

By: John D. Macomber

This course is about building sustainable and resilient cities, future proofing real estate and infrastructure assets, and examining how businesses and investors find opportunities in climate adaptation.

The world faces substantial challenges in the face of... View Details

Keywords: Sustainability; Economic Development; Climate Finance; Migration; Climate Change; Adaptation; Urban Development; Real Estate Industry; Construction Industry; Energy Industry; Utilities Industry; Insurance Industry; Banking Industry

January 2018 (Revised January 2021)
Case

Colombia's 4G Road Program: The Pacífico 3 Bond Offer

By: John Macomber, Maria Fernanda Miguel and Mariana Cal

Colombia conceived its 4G (Fourth Generation) Road Program to try to attract $17 billion from the private sector for investment in toll roads. The nation had also created the National Infrastructure Agency of Colombia (ANI) to oversee multiple investments, and the... View Details

Keywords: Private Public Partnerships; Infrastructure; Projects; Finance; Emerging Markets; Colombia

January 26, 2016
Article

Hiding Personal Information Reveals the Worst

By: Leslie K. John, Kate Barasz and Michael I. Norton

Seven experiments explore people's decisions to share or withhold personal information and the wisdom of such decisions. When people choose not to reveal information—to be "hiders"—they are judged negatively by others (experiment 1). These negative judgments emerge... View Details

Keywords: Disclosure; Transparency; Policy-making; Privacy; Information; Corporate Disclosure; Decision Choices and Conditions; Trust

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May–June 2018
Article

The Surprising Power of Questions

By: Alison Wood Brooks and Leslie K. John

Much of an executive’s workday is spent asking others for information—requesting status updates from a team leader, for example, or questioning a counterpart in a tense negotiation. Yet unlike professionals such as litigators, journalists, and doctors, who are taught... View Details

Keywords: Interpersonal Communication; Communication Strategy; Information; Knowledge Sharing; Performance Effectiveness

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22 Mar 2016
First Look

March 22, 2016

in 2012. However, doing business in emerging markets remains subject to a high degree of "policy risk," namely the risk that a government will discriminatorily change the laws, regulations, or contracts governing an... View Details

Keywords: Sean Silverthorne

27 Feb 2006
Research & Ideas

Corporate Values and Employee Cynicism

Business School, have studied the risks and rewards of organizational values in depth using a young, ambitious advertising agency for a field study. What they learned about positive values surprised them, and their findings were published... View Details

Keywords: by Martha Lagace

February 2006 (Revised August 2006)
Case

Auctioning Morningstar

By: Malcolm P. Baker and James Quinn

Morningstar, a publisher of data and ratings for mutual fund investors, is considering an auction-based approach to the company's upcoming IPO, with management weighing the risks and benefits of the auction approach vs. a traditional underwritten offering. View Details

Keywords: Financial Strategy; Initial Public Offering; Stock Shares; Cost vs Benefits; Strategy; Auctions; Business or Company Management; Conflict of Interests; Publishing Industry

18 Nov 2013
Op-Ed

Twitter IPO: Overvalued or the Start of Something Big?

Twitter soared high on its first day of trading on Nov. 7, with its shares closing the day at $45 for a value of $25 billion. Even though TWTR has yet to make money, investors flocked to the stock in droves, eager to own a part of the... View Details

Keywords: by Chet Huber; Technology

April 2012
Article

Coming Through When It Matters Most

By: Heidi K. Gardner

All teams would like to think they do their best work when the stakes are highest-when the company's future or their own rests on the outcome of their projects. But too often something else happens. In extensive studies of teams at professional service firms, I have... View Details

Keywords: Groups and Teams; Projects; Performance Expectations; Failure; Risk and Uncertainty; Safety; Experience and Expertise; Knowledge Sharing