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  • All HBS Web  (470)
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Show Results For

  • All HBS Web  (470)
    • News  (46)
    • Research  (374)
    • Events  (1)
    • Multimedia  (3)
  • Faculty Publications  (264)
← Page 6 of 470 Results →
  • January 2010 (Revised March 2013)
  • Case

HubSpot: Lower Churn through Greater CHI

By: F. Asis Martinez Jerez, Thomas Steenburgh, Jill Avery and Lisa Brem
HubSpot, a web marketing startup is under pressure from VCs to rapidly acquire new customers and to maintain a low level of customer churn. In the case, students explore the drivers of customer churn and uncover opportunities to increase customer retention across the... View Details
Keywords: Business Startups; Customer Relationship Management; Customer Satisfaction; Customer Value and Value Chain; Forecasting and Prediction; Consumer Behavior; Happiness; Consulting Industry
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Martinez Jerez, F. Asis, Thomas Steenburgh, Jill Avery, and Lisa Brem. "HubSpot: Lower Churn through Greater CHI." Harvard Business School Case 110-052, January 2010. (Revised March 2013.)
  • September 2006 (Revised November 2006)
  • Case

Cathy Benko: WINning at Deloitte (A)

By: Kathleen L. McGinn, Deborah M. Kolb and Cailin B. Hammer
Jim Quigley, CEO of Deloitte and Touche's consulting practice, asks senior partner Cathy Benko to lead Deloitte & Touche's much publicized Initiative for the Retention and Advancement of Women (WIN). Benko, already the Lead Client Service Partner on one of Deloitte's... View Details
Keywords: Motivation and Incentives; Leadership Development; Talent and Talent Management; Personal Development and Career; Gender; Consulting Industry; United States
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McGinn, Kathleen L., Deborah M. Kolb, and Cailin B. Hammer. "Cathy Benko: WINning at Deloitte (A)." Harvard Business School Case 907-026, September 2006. (Revised November 2006.)
  • November–December 2024
  • Article

Why Employees Quit

By: Ethan Bernstein, Michael B. Horn and Bob Moesta
The so-called war for talent is still raging. But in that fight, employers continue to rely on the same hiring and retention strategies they’ve been using for decades. Why? Because they’ve been so focused on challenges such as poaching by industry rivals, competing in... View Details
Keywords: Retention; Recruitment; Talent and Talent Management; Employee Relationship Management; Motivation and Incentives
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Bernstein, Ethan, Michael B. Horn, and Bob Moesta. "Why Employees Quit." Harvard Business Review 102, no. 6 (November–December 2024): 44–54.
  • June 2019
  • Case

Airbnb, Etsy, Uber: Expanding from One to Many Millions of Customers

By: Thales S. Teixeira
By 2019, two-sided online platforms (or marketplaces) were among the highest-growing internet startups around. These marketplaces sought to match suppliers of assets for rent, physical products, or services with customers demanding them. Among the most notable... View Details
Keywords: Airbnb; Etsy; Uber; Growth Hacking; Two-Sided Markets; Digital Marketing; Customer Acquisition; Two-Sided Platforms; Growth Management; Marketing Strategy; Customers; Acquisition; Organizational Change and Adaptation
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Teixeira, Thales S. "Airbnb, Etsy, Uber: Expanding from One to Many Millions of Customers." Harvard Business School Case 519-087, June 2019.
  • Winter 2014
  • Article

Does Service Bundling Reduce Churn?

By: Jeff Prince and Shane Greenstein
We examine whether bundling in telecommunications services reduces churn using a series of large, independent cross sections of household decisions. To identify the effect of bundling, we construct a pseudo-panel dataset and utilize a linear, dynamic panel-data model,... View Details
Keywords: Communication Technology; Customer Satisfaction; Product Marketing; Telecommunications Industry
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Prince, Jeff, and Shane Greenstein. "Does Service Bundling Reduce Churn?" Journal of Economics & Management Strategy 23, no. 4 (Winter 2014): 839–875.
  • June 2023 (Revised January 2024)
  • Case

Siemens AG: A Private Equity Approach within an Industrial Corporation?

By: David J. Collis and Haisley Wert
In July 2022, Horst Kayser, Chairman of Siemens AG Portfolio Companies (POC), was reflecting on the advice he could offer Roland Busch, Chief Executive Officer of the parent company Siemens AG, about whether and how to operate a private equity-like approach inside the... View Details
Keywords: Strategy; Management; Value Creation; Private Equity; Corporate Strategy
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Collis, David J., and Haisley Wert. "Siemens AG: A Private Equity Approach within an Industrial Corporation?" Harvard Business School Case 723-420, June 2023. (Revised January 2024.)
  • November 2022
  • Article

A Language-Based Method for Assessing Symbolic Boundary Maintenance between Social Groups

By: Anjali M. Bhatt, Amir Goldberg and Sameer B. Srivastava
When the social boundaries between groups are breached, the tendency for people to erect and maintain symbolic boundaries intensifies. Drawing on extant perspectives on boundary maintenance, we distinguish between two strategies that people pursue in maintaining... View Details
Keywords: Culture; Machine Learning; Natural Language Processing; Symbolic Boundaries; Organizations; Boundaries; Social Psychology; Interpersonal Communication; Organizational Culture
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Bhatt, Anjali M., Amir Goldberg, and Sameer B. Srivastava. "A Language-Based Method for Assessing Symbolic Boundary Maintenance between Social Groups." Sociological Methods & Research 51, no. 4 (November 2022): 1681–1720.
  • February 2022
  • Case

Cleveland Clinic Abu Dhabi

By: Linda A. Hill and Emily Tedards
In 2006, the Cleveland Clinic and Mubadala Investment Company partnered with a bold ambition to deliver world class healthcare in the United Arab Emirates. In 2015, after nearly a decade of planning and construction, Cleveland Clinic Abu Dhabi opened its doors. By... View Details
Keywords: Organizational Behavior; Culture; Alignment; Organizational Effectiveness; Purpose; Impact; Leadership Development; Diversity; Collaboration; Co-creation; Learning Organizations; Empowerment; Teams; Team Dynamics; Teamwork; Team Effectiveness; Trust; Talent; Talent Development And Retention; Psychological Safety; Organizational Evolution; Coaching; Board; Analytics; Innovation; Data; Data Visualization; Digital Technology; Digital; Customer Experience; Experimentation; Change Management; Data-driven Decision-making; Debates; Ecosystem; Partnership; Telemedicine; Sustainability; Global Organizations; Local; Hospital; Healthcare; United Arab Emirates; Health Care and Treatment; Partners and Partnerships; Globalization; Quality; Organizational Culture; Mission and Purpose; Innovation and Management; Information Technology; Joint Ventures; Leadership; Performance Effectiveness; Abu Dhabi; United Arab Emirates
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Hill, Linda A., and Emily Tedards. "Cleveland Clinic Abu Dhabi." Harvard Business School Case 422-058, February 2022.
  • November 2011 (Revised September 2012)
  • Case

Underwater Engineer at Intel Corporation

By: E. Scott Mayfield
Molly Miller, an Intel employee and shareholder, must decide whether to vote FOR or AGAINST Intel's proposed 2009 option exchange program. Given recent declines in Intel's stock price, more than 99% of Intel's outstanding employee stock options are "underwater," and... View Details
Keywords: Stock Options; Employee Stock Ownership Plan; Semiconductor Industry
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Mayfield, E. Scott. "Underwater Engineer at Intel Corporation." Harvard Business School Case 212-047, November 2011. (Revised September 2012.)
  • October 2001 (Revised October 2017)
  • Case

Pilgrim Bank (A): Customer Profitability

By: Frances X. Frei and Dennis Campbell
Provides a context in which students can explore managerial decision making that is critically informed by data analysis. The setting is a retail bank and the decision making relates to the bank's policy toward online banking. The management team is evaluating whether... View Details
Keywords: Banks and Banking; Customers; Profit; Banking Industry
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Frei, Frances X., and Dennis Campbell. "Pilgrim Bank (A): Customer Profitability." Harvard Business School Case 602-104, October 2001. (Revised October 2017.)
  • February 2010 (Revised March 2013)
  • Case

Zynga (A)

By: Mikolaj Jan Piskorski and David Chen
In January 2010 Mark Pincus is deciding how to double the number of Zynga games' players to 500 million without sacrificing profitability. These ambitious growth plans required changes to product, corporate strategy, and customer acquisition and retention. With regard... View Details
Keywords: Customer Focus and Relationships; Decision Choices and Conditions; Growth and Development Strategy; Distribution Channels; Product Development; Organizational Change and Adaptation; Corporate Strategy; Video Game Industry
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Piskorski, Mikolaj Jan, and David Chen. "Zynga (A)." Harvard Business School Case 710-464, February 2010. (Revised March 2013.)
  • March 2000 (Revised January 2001)
  • Case

Microsoft's Vega Project: Developing People and Products

By: Christopher A. Bartlett and Meg Wozny
With a focus on Matt MacLellan and his careful development as a project manager under his boss and mentor, Jim Kaplan, the case describes the evolution of Microsoft's human-resource philosophies and policies and illustrates how they work in practice to provide the... View Details
Keywords: Human Resources; Competitive Advantage; Retention; Personal Development and Career; Organizational Design; Information Technology; Motivation and Incentives; Leadership Development
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Bartlett, Christopher A., and Meg Wozny. "Microsoft's Vega Project: Developing People and Products." Harvard Business School Case 300-004, March 2000. (Revised January 2001.)
  • December 1999 (Revised March 2002)
  • Case

Hunter Business Group: TeamTBA

By: Das Narayandas and Elizabeth R. Caputo
The Hunter Business Group (HBG), a direct marketing consulting firm specializing in reorganizing the sales and marketing efforts of industrial firms, uses integrated customer contact technologies (including field sales, telephone, and mail) as a means of... View Details
Keywords: Communication Technology; Marketing Communications; Marketing Reference Programs; Marketing Strategy; Market Participation; Sales; Value Creation; Consulting Industry
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Narayandas, Das, and Elizabeth R. Caputo. "Hunter Business Group: TeamTBA." Harvard Business School Case 500-030, December 1999. (Revised March 2002.)
  • April 2005 (Revised June 2006)
  • Case

NTT DoCoMo, Inc.: Mobile FeliCa

By: Stephen P. Bradley, Thomas R. Eisenmann, Masako Egawa and Akiko Kanno
Managers of DoCoMo, Japan's largest mobile phone company, are formulating a strategy for mobile FeliCa: contactless integrated circuits that will be built into DoCoMo phones, allowing them to be used for quick and convenient retail or commuter fare payments, building... View Details
Keywords: Cost vs Benefits; Expansion; Alliances; Wireless Technology; Information Technology Industry; Communications Industry; Japan
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Bradley, Stephen P., Thomas R. Eisenmann, Masako Egawa, and Akiko Kanno. "NTT DoCoMo, Inc.: Mobile FeliCa." Harvard Business School Case 805-124, April 2005. (Revised June 2006.)
  • July 2010
  • Supplement

Marketing Analysis Toolkit: Customer Lifetime Value Analysis (CW)

By: Thomas J. Steenburgh and Jill Avery
Customers are increasingly being viewed as assets that bring value to the firm. Customer lifetime value is a metric which allows managers to understand the overall value of their customer base and relate it to three customer strategies firms employ: asset acquisition -... View Details
Keywords: Competency and Skills; Customer Relationship Management; Customer Value and Value Chain; Decisions; Framework; Management Practices and Processes; Marketing; Marketing Strategy; Strategic Planning; Mathematical Methods; Value
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Steenburgh, Thomas J., and Jill Avery. "Marketing Analysis Toolkit: Customer Lifetime Value Analysis (CW)." Harvard Business School Spreadsheet Supplement 511-702, July 2010.
  • 2006
  • Working Paper

Defining the Attributes and Processes that Enhance the Effectiveness of Workforce Diversity Initiatives in Knowledge Intensive Firms

By: Modupe Akinola and David A. Thomas
Workforce diversity continues to be a key focus for organizations, driven by globalization of the U.S. economy and the desire for organizations to more accurately reflect the demographic diversity of the US population. Yet, most research on diversity in organizations... View Details
Keywords: Diversity; Globalization; Employees; Retention; Knowledge Sharing; Research; United States
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Akinola, Modupe, and David A. Thomas. "Defining the Attributes and Processes that Enhance the Effectiveness of Workforce Diversity Initiatives in Knowledge Intensive Firms." Harvard Business School Working Paper, No. 07-019, September 2006. (Revised August 2008.)
  • April 2011 (Revised July 2011)
  • Case

Renewing GE: The Africa Project (A)

By: David A. Thomas and Stephanie J. Creary
This case profiles the evolution of General Electric's African American Form (AAF), an employee affinity group, and its efforts to increase the company's involvement in Africa. The AAF formed in 1991 to help advance GE's recruitment, retention and development of black... View Details
Keywords: Diversity; Global Strategy; Multinational Firms and Management; Employees; Employee Relationship Management; Corporate Social Responsibility and Impact; Corporate Strategy; Expansion; Africa; United States
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Thomas, David A., and Stephanie J. Creary. "Renewing GE: The Africa Project (A)." Harvard Business School Case 411-093, April 2011. (Revised July 2011.)
  • 1995
  • Article

The Positive Impact of Creative Activity: Effects of Creative Task Engagement and Motivational Focus on College Student's Learning

By: R. Conti, T. M. Amabile and S. Pollack
This study assessed the effectiveness of engaging students in a creative activity on a topic as a means of encouraging an active cognitive set toward learning that topic area. This technique was examined in three motivational contexts. Before reading a short... View Details
Keywords: Creativity; Cognition and Thinking; Behavior; Performance; Motivation and Incentives; Training
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Conti, R., T. M. Amabile, and S. Pollack. "The Positive Impact of Creative Activity: Effects of Creative Task Engagement and Motivational Focus on College Student's Learning." Personality and Social Psychology Bulletin 21 (1995): 1107–1116.
  • February 2024
  • Case

Chime Solutions

By: Shai Bernstein, William R. Kerr, Christopher Stanton, Raymond Kluender and Mel Martin
Just two years after launching its 10k by 2020 initiative to hire 10,000 employees by 2020, the COVID-19 pandemic forced Chief Executive Officer Mark Wilson to send nearly all of his staff at Chime Solutions (Chime) to work from home. Chime was a customer contact firm... View Details
Keywords: Working Capital; Service Operations; Recruitment; Performance; Change Management; Retention; Financial Institutions; Employee Relationship Management; Talent and Talent Management; Growth Management; Mission and Purpose; Communications Industry; Service Industry; United States
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Bernstein, Shai, William R. Kerr, Christopher Stanton, Raymond Kluender, and Mel Martin. "Chime Solutions." Harvard Business School Case 824-133, February 2024.

    Satish K. Tadikonda

    Satish Tadikonda is a Senior Lecturer in the Entrepreneurial Management Unit at Harvard Business School. In the MBA program, Satish teaches The Entrepreneurial Manager, a required first-year MBA course, and Entrepreneurship in Life Sciences, an elective course for... View Details

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