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    • All HBS Web  (487)
      • Faculty Publications  (125)

      Music IndustryRemove Music Industry →

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      • June 2002 (Revised September 2005)
      • Case

      Online Music Distribution in a Post-Napster World

      By: Youngme E. Moon
      Provides a description of the rise and decline of Napster, the free Internet music-swapping service. Also describes second-generation peer-to-peer services (e.g., Gnutella) as well as paid subscription services (e.g., MusicNet, pressplay). View Details
      Keywords: Distribution; Internet and the Web; Price; Marketing Channels; Service Operations; Music Industry
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      Moon, Youngme E. "Online Music Distribution in a Post-Napster World." Harvard Business School Case 502-093, June 2002. (Revised September 2005.)
      • April 2002
      • Teaching Note

      Boston Lyric Opera TN

      By: Robert S. Kaplan
      Teaching Note for (9-101-111). View Details
      Keywords: Music Industry; Music Industry; North and Central America
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      Kaplan, Robert S. "Boston Lyric Opera TN." Harvard Business School Teaching Note 102-074, April 2002.
      • November 2001 (Revised September 2002)
      • Case

      International Management Group (IMG)

      By: Bharat N. Anand and Kate Attea
      In 2001, International Management Group (IMG) is the dominant company in the sports management industry. Its founder and CEO, Mark McCormack, is credited with having created the industry of sports management in the early 1960s. Over the next 40 years, IMG's expansion... View Details
      Keywords: Customer Focus and Relationships; Finance; Organizational Structure; Planning; Relationships; Conflict of Interests; Competition; Corporate Strategy; Expansion; Sports Industry
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      Anand, Bharat N., and Kate Attea. "International Management Group (IMG)." Harvard Business School Case 702-409, November 2001. (Revised September 2002.)
      • April 2001
      • Case

      Music Industry Update: April, 2001

      By: Jan W. Rivkin
      Updates BMG Entertainment. View Details
      Keywords: Music Entertainment; Music Industry
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      Rivkin, Jan W. "Music Industry Update: April, 2001." Harvard Business School Case 701-130, April 2001.
      • November 2000 (Revised March 2006)
      • Teaching Note

      BMG Entertainment (TN)

      By: Jan W. Rivkin
      Teaching Note for (9-701-003). View Details
      Keywords: Music Industry; Music Industry
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      Rivkin, Jan W. "BMG Entertainment (TN)." Harvard Business School Teaching Note 701-049, November 2000. (Revised March 2006.)
      • October 2000 (Revised May 2001)
      • Case

      Editora Abril S.A.

      By: Michael Y. Yoshino and Perry Fagan
      Brazil's media conglomerate Editora Abril S.A. is Latin America's largest publishing and printing company; it publishes books, and comic books, videos, maps, travel guides, music, and textbooks. It also owns Brazil's largest database marketing company, its... View Details
      Keywords: Business Conglomerates; Investment; Growth and Development Strategy; Marketing Communications; Market Design; Media; Service Delivery; Private Ownership; Expansion; Web Sites; Publishing Industry; Publishing Industry; Brazil
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      Yoshino, Michael Y., and Perry Fagan. "Editora Abril S.A." Harvard Business School Case 301-062, October 2000. (Revised May 2001.)
      • October 2000
      • Case

      CDNow (A)

      By: Stephen P. Bradley, Christina Akers and Howard Reitz
      With CDnow's acquisition of N2K's Music Boulevard web site, this case deals with capturing value in the music industry with online sales. CDnow has the advantage of being one of the exclusive music online retailers on AOL but faces fierce competition from Amazon.com.... View Details
      Keywords: Marketing Strategy; Distribution Channels; Competition; Competitive Strategy; Value Creation
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      Bradley, Stephen P., Christina Akers, and Howard Reitz. "CDNow (A)." Harvard Business School Case 701-046, October 2000.
      • August 2000
      • Case

      Alison Brown of Compass Records

      By: Teresa M. Amabile and Amy Blitz
      Highly acclaimed recording artist, banjo player, and jazz/blue grass composer Alison Brown has used her artistic experience and MBA-based business savvy to found a successful independent record company with bassist/husband Garry West. Representing a stellar roster of... View Details
      Keywords: Entrepreneurship; Technological Innovation; Growth and Development Strategy; Growth Management; Industry Structures; Service Delivery; Business Strategy; Expansion; Entertainment and Recreation Industry; Entertainment and Recreation Industry
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      Amabile, Teresa M., and Amy Blitz. "Alison Brown of Compass Records." Harvard Business School Case 801-089, August 2000.
      • July 2000 (Revised September 2005)
      • Case

      BMG Entertainment

      By: Jan W. Rivkin and Gerrit Meier
      As dramatic changes in technology and customer tastes roil the music industry, the top executives of BMG Entertainment, one of the world's largest record companies, must decide how to organize for digital distribution of music. This case includes a brief history of the... View Details
      Keywords: Risk and Uncertainty; Competitive Strategy; Distribution Channels; Organizational Structure; Technological Innovation; Industry Structures; Customer Focus and Relationships; Growth and Development Strategy; Information Technology; Music Industry; Music Industry
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      Rivkin, Jan W., and Gerrit Meier. "BMG Entertainment." Harvard Business School Case 701-003, July 2000. (Revised September 2005.)
      • February 2000 (Revised May 2001)
      • Case

      BET.com

      By: Thomas R. Eisenmann and Pauline M Fischer
      Black Entertainment Television, a leading cable programmer, is launching BET.com, an Internet portal targeted toward African-Americans. This case examines the challenges facing BET management as it defines its service offerings and target customer segments in a... View Details
      Keywords: Product Positioning; Ethnicity; Internet and the Web; Age; Race; Decision Choices and Conditions; Business Startups; Entertainment and Recreation Industry; United States
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      Eisenmann, Thomas R., and Pauline M Fischer. "BET.com." Harvard Business School Case 800-283, February 2000. (Revised May 2001.)
      • August 1999 (Revised October 1999)
      • Case

      RCA Records: The Digital Revolution

      By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis
      In 1995, Bertelsmann-owned RCA Records was considered a "tired and old" record label. By 1999, the company represented a number of the "hottest" acts in the music industry. Nevertheless, the company's position (as well as that of the entire music industry) was under... View Details
      Keywords: Brands and Branding; Business Model; Competition; Corporate Strategy; Internet and the Web; Change Management; Marketing Strategy; Music Industry; Music Industry; United States
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      Rayport, Jeffrey F., Carin-Isabel Knoop, and Cate Reavis. "RCA Records: The Digital Revolution." Harvard Business School Case 800-014, August 1999. (Revised October 1999.)
      • October 1998
      • Case

      N2K, Inc.

      By: Stephen P. Bradley and Howard Reitz
      Keywords: Music Industry; Music Industry
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      Bradley, Stephen P., and Howard Reitz. "N2K, Inc." Harvard Business School Case 799-017, October 1998.
      • April 1998
      • Case

      Geffen Records

      By: Jeffrey F. Rayport
      Geffen Records faces new challenges due to emerging technologies, namely, streaming audio and CD-recordable drives. These technologies have the ability to reshape the foundation on which the music industry is founded. A rewritten version of an earlier case. View Details
      Keywords: Technological Innovation; Change Management; Distribution Channels; Music Industry
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      Rayport, Jeffrey F. "Geffen Records." Harvard Business School Case 898-234, April 1998.
      • August 1996 (Revised October 1996)
      • Case

      Suzanne de Passe at Motown Productions (A1)

      By: Linda A. Hill and Jaan Elias
      Illustrates: 1) the impact of a manager's leadership style on corporate culture, direction, and performance; 2) the concept of fit between leadership style and the requirements of situations in which managers find themselves; and 3) the need for managers to adapt their... View Details
      Keywords: Management Style; Race; Organizational Culture; Success; Leadership Style; Gender; Management Teams; Change Management; Situation or Environment; Creativity; Relationships; Music Industry; Music Industry
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      Hill, Linda A., and Jaan Elias. "Suzanne de Passe at Motown Productions (A1)." Harvard Business School Case 497-015, August 1996. (Revised October 1996.)
      • January 1994 (Revised March 1995)
      • Case

      De Passe Entertainment and Creative Partners

      By: Linda A. Hill
      After 24 years at Motown Industries, Hollywood executive Suzanne de Passe has decided to go out on her own to start two new businesses. The case describes de Passe's career from her beginning as Berry Gordy's assistant at Motown Records to her presidency of Gordy/de... View Details
      Keywords: Business Startups; Entrepreneurship; Partners and Partnerships; Business or Company Management; Entertainment; Personal Development and Career; Entertainment and Recreation Industry; Entertainment and Recreation Industry; California
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      Hill, Linda A. "De Passe Entertainment and Creative Partners." Harvard Business School Case 494-013, January 1994. (Revised March 1995.)
      • January 1994 (Revised April 1994)
      • Supplement

      Suzanne de Passe at Motown Productions (B)

      By: Linda A. Hill
      Provides an update of the (A) case. Describes de Passe's career from 1986 to 1993. View Details
      Keywords: Personal Development and Career; Entertainment and Recreation Industry; Entertainment and Recreation Industry
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      Hill, Linda A. "Suzanne de Passe at Motown Productions (B)." Harvard Business School Supplement 494-014, January 1994. (Revised April 1994.)
      • November 1993 (Revised September 2018)
      • Case

      Rudi Gassner and the Executive Committee of BMG International (A)

      By: Linda Hill and Katherine Seger Weber
      Explores the roles of CEO Rudi Gassner and the 9-person executive committee in leading BMG International. BMG International is the international music subsidiary of Bertlesmann, a German company that is the second-largest media conglomerate in the world. Describes a... View Details
      Keywords: Managerial Roles; Management Teams; Decision Making; Business Plan; Growth and Development Strategy; Global Strategy; Leadership Style; Organizational Culture; Business Subsidiaries; Business Conglomerates; Cost Management; Change Management; Music Industry; Music Industry; Germany
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      Hill, Linda, and Katherine Seger Weber. "Rudi Gassner and the Executive Committee of BMG International (A)." Harvard Business School Case 494-055, November 1993. (Revised September 2018.)
      • November 1993 (Revised February 1996)
      • Supplement

      Rudi Gassner and the Executive Committee of BMG International (B)

      By: Linda A. Hill
      Describes the final decision by CEO Rudi Gassner and the subsequent actions taken by the members of the executive committee. View Details
      Keywords: Management Teams; Decisions; Music Industry; Music Industry; Germany
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      Hill, Linda A. "Rudi Gassner and the Executive Committee of BMG International (B)." Harvard Business School Supplement 494-056, November 1993. (Revised February 1996.)
      • August 1988 (Revised November 1989)
      • Case

      Reebok International Ltd.

      By: John A. Quelch
      Reebok executives are reviewing the company's advertising and promotion programs for the second half of 1988. These include sponsorship of the 1988 Summer Olympics and a rock concert tour organized by Amnesty International. In addition, Reebok is launching a new... View Details
      Keywords: Marketing Strategy; Music Entertainment; Advertising Campaigns; Sports; Advertising Industry; Advertising Industry; Advertising Industry
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      Quelch, John A. "Reebok International Ltd." Harvard Business School Case 589-027, August 1988. (Revised November 1989.)
      • November 1986 (Revised October 1995)
      • Case

      Suzanne de Passe at Motown Productions (A)

      By: Linda A. Hill
      Illustrates: 1) the impact of a manager's leadership style on corporate culture, direction, and performance; 2) the concept of fit between leadership style and the requirements of situations in which managers find themselves; and 3) the need for managers to adapt their... View Details
      Keywords: Management Style; Race; Organizational Culture; Leadership Style; Gender; Management Teams; Change Management; Situation or Environment; Creativity; Relationships; Music Industry; Music Industry
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      Hill, Linda A. "Suzanne de Passe at Motown Productions (A)." Harvard Business School Case 487-042, November 1986. (Revised October 1995.)
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