Publications

March 2013
Case

First Green Bank: Bringing Bloom to Desert Landscapes

By: Christopher Marquis and Juan Almandoz

First Green Bank is a bank start-up in the midst of the financial crisis which aims to promote sustainability while making money as a bank. The case presents an ethical dilemma as it considers a loan to an arms manufacturer. View Details

Keywords: Social Entrepreneurship; Financial Crisis; Business and Stakeholder Relations; Business and Community Relations; Environmental Sustainability; Ethics; Banking Industry; United States; Florida

01 Jun 2009
News

Bright Future for Green Business

panelists were collectively bullish on solar energy, electric drive technology that powers hybrid and electric cars, and biofuels (including ethanol). By contrast, they were cautiously optimistic about clean coal, nuclear power, and... View Details

Keywords: Sarah Auerbach; Administration of Environmental Quality Programs; Government; Management, Scientific, and Technical Consulting Services; Professional Services; Utilities

01 Sep 2010
News

HBS Wins Green Business Award

HBS Operations has received a 2010 City of Boston Green Business Award in recognition of the numerous green technologies used at Shad Hall, the School’s fitness and recreation... View Details

June 2009 (Revised February 2014)
Case

Evaluating Microsavings Programs: Green Bank of the Philippines (A)

By: Nava Ashraf, Dean Karlan, Wesley Yin and Marc Shotland

Green Bank of the Philippines was known for its product innovation and its ability to bring new products to market. In 2002, Green Bank designed an untested commitment savings product that both gave individuals access to formal savings and helped them commit to... View Details

Keywords: Saving; Innovation and Invention; Measurement and Metrics; Product Design; Success; Performance Evaluation; Banking Industry; Philippines

2019
Working Paper

Who Drives Digital Innovation? Evidence from the U.S. Medical Device Industry

By: Cirrus Foroughi and Ariel Dora Stern

Does the large-scale technological change that is characteristic of an industry-wide digital transformation entrench industry leaders or enable the rise of new entrants? We offer a novel approach to this question by studying the medical device industry, a unique... View Details

Keywords: Innovation; Medical Devices; Digitization; Medical Technology; Technological Innovation; Applications and Software; Market Entry and Exit; Industry Growth; Medical Devices and Supplies Industry; United States

Read Now

04 Feb 2019
Book

Green Businesses Are Incredibly Difficult to Make Profitable. Try It Anyway

Keywords: by Dina Gerdeman; Green Technology; Energy

1989
Chapter

Collaborative Arrangements and Global Technology Strategy: Some Evidence from the Telecommunications Equipment Industry

By: Gary P. Pisano and David Teece

Keywords: Global Strategy; Innovation Strategy; Communication Technology; Agreements and Arrangements; Cooperation; Telecommunications Industry

Research Summary

Technological Change and Competitive Strategy

Richard S. Rosenbloom continues to explore issues in the strategic management of technology and the relationship between technological change and competitive strategy. He is currently investigating the histories of radical technological innovations and their... View Details

February 2016 (Revised February 2017)
Case

Greening Walmart: Progress and Controversy

By: Rebecca Henderson and James Weber

In 2005, Walmart, the world’s largest retailer, launched a sustainability initiative aimed at reducing waste and making the company more environmentally and socially conscious. By 2015, the company had made progress on multiple dimensions: energy efficiency in its... View Details

Keywords: Sustainability; Organizational Change and Adaptation; Business or Company Management; Motivation and Incentives; Reputation; Environmental Sustainability; Retail Industry; United States

August 2015 (Revised July 2017)
Technical Note

Hotel Industry

By: Arthur I. Segel, Daniel Woodbury and Michael Horowitz

This note teaches the critical elements to understand the fundamentals of hotel investing, ownership, and management. It outlines the basics of hotel segmentation, operations, ownership, management, and valuation. The changing impact of technology is also addressed. View Details

Keywords: Business or Company Management; Investment; Ownership; Accommodations Industry

December 2011
Case

Green Mountain Coffee Roasters: Confidential Information for Negotiation with Keurig

By: Thomas R. Eisenmann, Shikhar Ghosh and James K. Sebenius

Case provides confidential information for students assuming the role of Green Mountain Coffee Roasters (GMCR) senior executives in a negotiation to license technology from Keurig, a startup that has developed an innovative "portion pack" coffee brewing solution. The... View Details

Keywords: Negotiation; Food and Beverage Industry

March 2017 (Revised August 2021)
Teaching Note

HomeAway: Organizing the Vacation Rental Industry

By: Rory McDonald and Matt Higgins

Teaching Note for HBS No. 615-036. View Details

Keywords: Strategy; Innovation; Entrepreneurship; Technology; Acquisitions; Operations Management

01 Jul 2025
Video

Transatlantic green competition: Racing for planetary health

16 Feb 2021
Research & Ideas

To Fight Climate Change, Should Green Investors Reconsider Big Oil?

management in sustainable investment funds has grown more than 40 percent. At the same time, the number of patents issued for green technologies has increased significantly. According to Cohen and his... View Details

Keywords: by Kristen Senz; Energy

March 1968 (Revised July 2010)
Case

Basic Industries

By: Joseph L. Bower and John W. Rosenblum

Policy problems, mainly organizational issues, face a young middle manager in the context of capital budgeting in a highly technological conglomerate firm with high market uncertainty. View Details

Keywords: Business Conglomerates; Capital Budgeting; Policy; Managerial Roles; Risk and Uncertainty

September 2008
Case

Yucheng Technology

By: Li Jin, Li Liao, Chang Chen and Aldo Sesia

The founder and CEO of an IT company servicing the needs of the financial services industry in China needs to raise capital for the company to grow and survive. He has two options. He can try and obtain financing from private equity investors, or he can accept a... View Details

Keywords: Mergers and Acquisitions; Private Equity; Growth and Development Strategy; Information Technology; Financial Services Industry; China; United States

January 2008 (Revised May 2011)
Case

Cognizant Technology Solutions

By: Robert G. Eccles, David Lane and Prabakar 'PK' Kothandaraman

In the highly competitive information technology outsourcing industry, Cognizant Technology Solutions has developed a strategy to differentiate itself by emphasizing building very close client relationships through its "Two-in-a-box" (TIB) model. This model is based on... View Details

Keywords: Customer Relationship Management; Knowledge Sharing; Resource Allocation; Competitive Advantage; Information Technology; Information Technology Industry

August 2011 (Revised September 2011)
Background Note

U.S. Universities and Technology Transfer

By: Richard G. Hamermesh, Josh Lerner and Phillip Andrews

Technology transfer from U.S. universities to industry has increased dramatically in the last 25 years. Reviews the history of technology transfer with particular emphasis on the Bayh-Dole Act of 1980. It then examines how universities responded to Bayh-Dole, the... View Details

Keywords: Higher Education; Information Technology; Laws and Statutes; Education Industry; Education Industry; United States