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    • News  (57)
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  • Faculty Publications  (133)

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  • All HBS Web  (436)
    • News  (57)
    • Research  (311)
    • Events  (5)
  • Faculty Publications  (133)
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  • December 2016 (Revised May 2018)
  • Module Note

Strategy Execution Module 15: Using the Levers of Control to Implement Strategy

By: Robert Simons
This module reading pulls together key concepts and techniques from the Strategy Execution series into an integrated model—the levers of control. The four levers are: (1) belief systems, (2) boundary systems, (3) diagnostic control systems, and (4) interactive control... View Details
Keywords: Management Control Systems; Implementing Strategy; Execution; Levers Of Control; Balancing Innovation And Control; Managing Growing Businesses; Turn Around Management; Human Behavior; Organizational Life Cycle; Strategy; Management Systems; Performance; Measurement and Metrics; Management Analysis, Tools, and Techniques; Behavior
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Simons, Robert. "Strategy Execution Module 15: Using the Levers of Control to Implement Strategy." Harvard Business School Module Note 117-115, December 2016. (Revised May 2018.)
  • 15 Apr 2015
  • HBS Seminar

Raymond Fisman, Columbia Business School

    Jacqueline Ng Lane

    Jackie Lane is an Assistant Professor in the Technology and Operations Management Unit at Harvard Business School and a co-Principal Investigator of the Laboratory for Innovation Science at Harvard (LISH) at the Digital Data Design Institute (D^3) at Harvard. She... View Details

    • 2025
    • Working Paper

    Pushing the Envelope: The Effects of Salary Negotiations

    By: Zoë B. Cullen, Bobak Pakzad-Hurson and Ricardo Perez-Truglia
    Salary negotiations are a widespread phenomenon that can shape key labor market outcomes, such as welfare and inequality. We provide novel empirical and theoretical insights into the causes and consequences of salary negotiations. We conducted two field experiments... View Details
    Keywords: Compensation and Benefits; Negotiation; Policy; Gender; Equality and Inequality; Welfare
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    Cullen, Zoë B., Bobak Pakzad-Hurson, and Ricardo Perez-Truglia. "Pushing the Envelope: The Effects of Salary Negotiations." NBER Working Paper Series, No. 33903, June 2025.
    • 12 Oct 2011
    • Research & Ideas

    Creating Online Ads We Want to Watch

    viewer's attention cannot be purchased by an advertiser but must be gained by the ad. Thus, he is helping advertisers to make online video ads so riveting that users want to watch them. His experimental research looks at the emotional... View Details
    Keywords: by Carmen Nobel; Consumer Products
    • 2019
    • Working Paper

    Infringing Use as a Path to Legal Consumption: Evidence from a Field Experiment

    By: Hong Luo and Julie Holland Mortimer
    Digitization has transformed how users find and use copyrighted goods, but many existing legal options remain difficult to access, possibly leading to infringement. In a field experiment, we contact firms that are caught infringing on expensive digital images. Emails... View Details
    Keywords: Copyright Infringement; Field Experiment; Intellectual Property; Lawfulness
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    Luo, Hong, and Julie Holland Mortimer. "Infringing Use as a Path to Legal Consumption: Evidence from a Field Experiment." Harvard Business School Working Paper, No. 19-081, January 2019. (Revised August 2019.)
    • Fall 2023
    • Article

    Infringing Use as a Path to Legal Consumption: Evidence from a Field Experiment

    By: Hong Luo and Julie Holland Mortimer
    Digitization has transformed how users find and use copyrighted goods, but many existing legal options remain difficult to access, possibly leading to infringement. In a field experiment, we contact firms that are caught infringing on expensive digital images. Emails... View Details
    Keywords: Copyright Infringement; Field Experiment; Copyright; Lawfulness
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    Luo, Hong, and Julie Holland Mortimer. "Infringing Use as a Path to Legal Consumption: Evidence from a Field Experiment." Special Issue on Field Experiments edited by Michael Luca and Sarah Moshary. Journal of Economics & Management Strategy 32, no. 3 (Fall 2023): 523–542.

      Kris Johnson Ferreira

      Kris Ferreira is the Edgerley Family Associate Professor of Business Administration in the Technology and Operations Management (TOM) Unit. She teaches the Supply Chain Management course in the MBA elective curriculum and analytics in numerous Executive Education... View Details

      Keywords: retailing
      • 2022
      • Chapter

      Redirecting Rawlsian Reasoning Toward the Greater Good

      By: Joshua D. Greene, Karen Huang and Max Bazerman
      In A Theory of Justice, John Rawls employed the ‘veil of Ignorance’ as a moral reasoning device designed to promote impartial thinking. By imagining the choices of decision-makers who are blind to biasing information, one might see more clearly the organizing... View Details
      Keywords: Moral Sensibility; Judgments; Prejudice and Bias; Decision Making
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      Greene, Joshua D., Karen Huang, and Max Bazerman. "Redirecting Rawlsian Reasoning Toward the Greater Good." Chap. 15 in The Oxford Handbook of Moral Psychology, edited by Manuel Vargas and John M. Doris, 246–261. Oxford, UK: Oxford University Press, 2022.
      • 19 Feb 2008
      • Research & Ideas

      Radical Design, Radical Results

      When furniture designer Herman Miller presented a prototype of its sleek, mesh Aeron chair to a consumer focus group, many asked if they could see a finished, upholstered version. Innovative product design... View Details
      Keywords: by Julia Hanna; Consumer Products
      • Research Summary

      "I Read Playboy for the Articles": Justifying and Rationalizing Questionable Preferences

      When people behave in ways that might appear selfish, prejudiced or perverted, they engage a host of strategies designed to justify questionable behavior with rational excuses: “I hired my son because he’s more qualified.” “I promoted Ashley... View Details
      • May 1997
      • Teaching Note

      Managing Product Development: Matching Technology with Context, Instructor's Note

      By: Marco Iansiti
      This overview to Managing Product Development (MPD) both previews course material, cases, exercises, and lectures--and provides its conceptual and academic underpinnings. Additionally, this note links these materials to the activities students will be undertaking in... View Details
      Keywords: Curriculum and Courses; Product Development; Knowledge Management; Performance; Projects; Management Practices and Processes; Opportunities; Strategy; Management Analysis, Tools, and Techniques
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      Iansiti, Marco. "Managing Product Development: Matching Technology with Context, Instructor's Note." Harvard Business School Teaching Note 697-103, May 1997.
      • 2022
      • Article

      Data Poisoning Attacks on Off-Policy Evaluation Methods

      By: Elita Lobo, Harvineet Singh, Marek Petrik, Cynthia Rudin and Himabindu Lakkaraju
      Off-policy Evaluation (OPE) methods are a crucial tool for evaluating policies in high-stakes domains such as healthcare, where exploration is often infeasible, unethical, or expensive. However, the extent to which such methods can be trusted under adversarial threats... View Details
      Keywords: Analytics and Data Science; Cybersecurity; Mathematical Methods
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      Lobo, Elita, Harvineet Singh, Marek Petrik, Cynthia Rudin, and Himabindu Lakkaraju. "Data Poisoning Attacks on Off-Policy Evaluation Methods." Proceedings of the Conference on Uncertainty in Artificial Intelligence (UAI) 38th (2022): 1264–1274.
      • 2015
      • Working Paper

      Do-gooders and Go-getters: Career Incentives, Selection, and Performance in Public Service Delivery

      By: Nava Ashraf, Oriana Bandiera and Scott S. Lee
      We study how career incentives affect who selects into public health jobs and, through selection, their performance while in service. We collaborate with the Government of Zambia to experimentally vary the salience of career incentives in a newly created health worker... View Details
      Keywords: Motivation and Incentives; Health Industry; Zambia
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      Ashraf, Nava, Oriana Bandiera, and Scott S. Lee. "Do-gooders and Go-getters: Career Incentives, Selection, and Performance in Public Service Delivery." Working Paper, March 2015.
      • 2015
      • Chapter

      Leading Proactive Punctuated Change

      By: Michael Tushman, Charles O'Reilly and Bruce Harreld
      This chapter focuses on leading proactive punctuated change. Based on the institutional and organizational change literatures and our extended involvement with IBM between 1999 and 2008, we suggest that proactive punctuated change can be effectively managed through an... View Details
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      Tushman, Michael, Charles O'Reilly, and Bruce Harreld. "Leading Proactive Punctuated Change." Chap. 10 in Leading Sustainable Change: An Organizational Perspective, edited by Rebecca Henderson, Ranjay Gulati, and Michael Tushman. Oxford University Press, 2015.
      • August 2004 (Revised June 2005)
      • Case

      Fate of the Vasa, The

      By: Alan D. MacCormack and Richard Mason
      In 1628, the royal warship Vasa was launched. It was Sweden's most expensive naval vessel ever built, costing over 5% of GNP. On its maiden voyage, the ship sailed 1,400 yards in its own harbor, heeled over to the side, and then sank. One third of the 150 crew and... View Details
      Keywords: History; Risk and Uncertainty; Technological Innovation; Ship Transportation; Product Design; Technology Adoption; Failure; Business and Government Relations; Product Development; Sweden
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      MacCormack, Alan D., and Richard Mason. "Fate of the Vasa, The." Harvard Business School Case 605-026, August 2004. (Revised June 2005.)
      • Research Summary

      Overview

      By: Katherine B. Coffman
      Professor Coffman studies the sources of gender gaps in economically-important contexts. Her work focuses on the role of beliefs: how do stereotypes bias the beliefs that individuals hold about themselves (and others), and how do these biased beliefs shape... View Details
      Keywords: Gender; Stereotypes; Diversity Management; Experiments
      • 18 Jul 2013
      • Working Paper Summaries

      Cumulative Innovation & Open Disclosure of Intermediate Results: Evidence from a Policy Experiment in Bioinformatics

      Keywords: by Kevin J. Boudreau & Karim Lakhani

        Jeremy Yang

        Jeremy Yang is an Assistant Professor of Business Administration in the Marketing Unit at Harvard Business School. He teaches Marketing in the MBA required curriculum. He develops data products for... View Details
        Keywords: advertising; media; entertainment; information; consumer products

          Alan D. MacCormack

          Alan MacCormack is the MBA Class of 1949 Adjunct Professor of Business Administration at the Harvard Business School, a member of The Digital, Data, and Design (D^3) Institute at Harvard, and a core faculty member... View Details

          Keywords: automotive; communications; computer; e-commerce industry; electronics; high technology; information technology industry; internet; semiconductor; software; telecommunications; venture capital industry
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