Filter Results:
(11,617)
Show Results For
- All HBS Web
(11,617)
- People (96)
- News (4,039)
- Research (4,312)
- Events (80)
- Multimedia (225)
- Faculty Publications (2,707)
Show Results For
- All HBS Web
(11,617)
- People (96)
- News (4,039)
- Research (4,312)
- Events (80)
- Multimedia (225)
- Faculty Publications (2,707)
- Article
The Perils of Proactive Churn Prevention Using Plan Recommendations: Evidence from a Field Experiment
By: Eva Ascarza, Raghuram Iyengar and Martin Schleicher
Facing the issue of increasing customer churn, many service firms have begun recommending pricing plans to their customers. One reason behind this type of retention campaign is that customers who subscribe to a plan suitable for them should be less likely to churn... View Details
Keywords: Churn/retention; Field Experiment; Pricing; Tariff/plan Choice; Targeting; Customer Relationship Management; Price; Performance Effectiveness
Ascarza, Eva, Raghuram Iyengar, and Martin Schleicher. "The Perils of Proactive Churn Prevention Using Plan Recommendations: Evidence from a Field Experiment." Journal of Marketing Research (JMR) 53, no. 1 (February 2016): 46–60.
Time Series Experiments and Causal Estimands: Exact Randomization Tests and Trading
We define causal estimands for experiments on single time series, extending the potential outcome framework to dealing with temporal data. Our approach allows the estimation of a broad class of these estimands and exact... View Details
- March 2016
- Supplement
Advertising Experiments at RestaurantGrades
By: Weijia Dai, Hyunjin Kim and Michael Luca
This exercise provides students with a data set consisting of results from a hypothetical experiment, and asks students to make recommendations based on the data. Through this process, the exercise teaches students to analyze, design, and interpret experiments. The... View Details
- September 2016 (Revised October 2018)
- Case
LabCDMX: Experiment 50
By: Mitchell Weiss and Maria Fernanda Miguel
There were probably 30,000 public buses, minibuses, and vans in Mexico City. Though, in 2015, no one knew for certain since no comprehensive schedule existed. This was why el Laboratorio para la Ciudad (or LabCDMX) had spawned an effort to generate a map of the... View Details
Keywords: Public Entrepreneurship; Experimentation; Lean Startup; Government; Innovation; Crowdsourcing; Open Data; Entrepreneurship; Social Entrepreneurship; Innovation and Invention; Innovation Leadership; Government Administration; Transportation; Transportation Industry; Mexico City; Mexico
Weiss, Mitchell, and Maria Fernanda Miguel. "LabCDMX: Experiment 50." Harvard Business School Case 817-031, September 2016. (Revised October 2018.)
- March 2016 (Revised February 2023)
- Teaching Note
Advertising Experiments at RestaurantGrades
By: Michael Luca, Weijia Dai and Hyunjin Kim
Advertising Experiments at RestaurantGrades is an exercise in which students are asked to analyze and make a recommendation on the basis of simulated experimental data. The setting is a hypothetical restaurant review company called RestaurantGrades (RG), which shows... View Details
- 25 Sep 2012
- Working Paper Summaries
Colocation and Scientific Collaboration: Evidence from a Field Experiment
- Web
MBA Experience - Global
MBA Experience 39% of our Class of 2025 MBA students are international, representing 66 countries. MBA 2025 Cooper City, FL Stephen Mathew MBA 2025 Venice, CA David Soled MBA 2025 Tucson, Arizona Mireya Iglesias Ayala MBA 2024 Fabriano,... View Details
- Web
MBA Experience - Leadership
MBA Experience MBA Experience At Harvard Business School, students exercise the leadership skills they will practice in business and beyond, and... View Details
- 2018
- The Significance of Race Research in the 21st Century
Sankofa: Learning about and from Black experiences of Leadership, Race and Work
- 04 Feb 2020
- News
How to Set Up — and Learn — from Experiments
- June 1998
- Background Note
Share Buy-Backs: The European and Japanese Experience
By: Marc L. Bertoneche
Bertoneche, Marc L. "Share Buy-Backs: The European and Japanese Experience." Harvard Business School Background Note 298-134, June 1998.
- 20 Sep 2021
- Video
An Inspiring Experience
- June 1975 (Revised July 1975)
- Background Note
Experience and Cost: Some Implications for Manufacturing Policy
Wheelwright, Steven C. "Experience and Cost: Some Implications for Manufacturing Policy." Harvard Business School Background Note 675-228, June 1975. (Revised July 1975.)
- 09 Sep 2020
- News
The Great Experiment
- 2008
- Working Paper
Variation in Experience and Team Familiarity: Addressing the Knowledge Acquisition-Application Problem
By: Robert S. Huckman and Bradley R. Staats
Prior work in organizational learning has failed to find a consistent effect of variation in experience on performance. While some studies find a positive relationship between these two variables, others find no effect or even a negative relationship. In this paper, we... View Details
Keywords: Experience and Expertise; Learning; Knowledge Acquisition; Knowledge Use and Leverage; Organizational Culture; Performance Improvement; Groups and Teams; Familiarity; India
Huckman, Robert S., and Bradley R. Staats. "Variation in Experience and Team Familiarity: Addressing the Knowledge Acquisition-Application Problem." Harvard Business School Working Paper, No. 09-035, September 2008.
- 2022
- Working Paper
Do Startups Benefit from Their Investors' Reputation? Evidence from a Randomized Field Experiment
By: Shai Benjamin Bernstein, Kunal Mehta, Richard Townsend and Ting Xu
We analyze a field experiment conducted on AngelList Talent, a large online search platform for startup jobs. In the experiment, AngelList randomly informed job seekers of whether a startup was funded by a top-tier investor and/or was funded recently. We find that the... View Details
Keywords: Startup Labor Market; Investors; Randomized Field Experiment; Certification Effect; Venture Capital; Business Startups; Human Capital; Job Search; Reputation
Bernstein, Shai Benjamin, Kunal Mehta, Richard Townsend, and Ting Xu. "Do Startups Benefit from Their Investors' Reputation? Evidence from a Randomized Field Experiment." Harvard Business School Working Paper, No. 22-060, February 2022.
- Article
Loss Aversion, Diminishing Sensitivity, and the Role of Experience in Repeated Decisions
Three experiments are presented that explore the assertion that loss aversion and diminishing sensitivity drive the effect of experience on choice behavior. The experiments are focused on repeated choice tasks where decision makers choose repeatedly between... View Details
Erev, Ido, Eyal Ert, and Eldad Yechiam. "Loss Aversion, Diminishing Sensitivity, and the Role of Experience in Repeated Decisions." Journal of Behavioral Decision Making 21, no. 5 (December 2008).
- June 2018
- Teaching Note
LabCDMX: Experiment 50
By: Mitchell Weiss and Matt Higgins
Teaching Note for HBS No. 817-031. View Details
Keywords: Public Entrepreneurship; Experimentation; Lean Startup; Government; Innovation; Crowdsourcing; Open Data; Mexico City; Mexico; Entrepreneurship; Innovation and Invention; Social Entrepreneurship; Government Administration; Transportation; Innovation Leadership; Transportation Industry; Public Administration Industry; Mexico; Mexico City
- August 2021 (Revised March 2022)
- Case
Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences
By: Jill Avery and Rayan Nahas
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales... View Details
Keywords: Brand Management; Virtual Reality; Augmented Reality; B2B; Technology Platform; Marketing; Marketing Communications; Marketing Strategy; Brands and Branding; Digital Marketing; Internet and the Web; Growth Management; Customer Relationship Management; Customer Value and Value Chain; Social Media; E-commerce; Applications and Software; Digital Platforms; Advertising Industry; United States
Avery, Jill, and Rayan Nahas. "Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences." Harvard Business School Case 522-002, August 2021. (Revised March 2022.)
- 01 Feb 2007
- Working Paper Summaries