Publications

12 Sep 2023
Cold Call Podcast

Can Remote Surgeries Digitally Transform Operating Rooms?

Keywords: Health

January 1988 (Revised January 1997)
Case

Digital Equipment Corp.: The Endpoint Model (A)

By: David A. Garvin

Describes a comprehensive manufacturing strategy designed to reduce substantially the cycle time of orders (i.e. the time between the placement of an order by a customer and its delivery to the customer). To launch the strategy Digital has adopted manufacturing... View Details

Keywords: Business Plan; Information; Time Management; Production; Strategic Planning; Strategy; Manufacturing Industry

July 2002 (Revised April 2004)
Supplement

GE's Digital Revolution

By: Christopher A. Bartlett

Presents interviews with Gerry Podesta, VP of GE Plastics Component of General Electric Co., and Gary Reiner, senior VP and CIO of General Electric Co. A revised version of an earlier video. View Details

Keywords: Leadership; Corporate Strategy; Management Teams; Consumer Products Industry; Technology Industry

July 2020
Technical Note

Digital Natives Growing Without a Sales Force

By: Das Narayandas, Michael Norris and Amram Migdal

This brief case describes the rise of so-called digital natives (also called born-in-digital) in the 2000s and 2010s that successfully grew without a sales force. The case highlights the emergence of business-to-business Internet and cloud-based companies and their... View Details

25 Mar 2015
HBS Case

Tate’s Digital Makeover Transforms the Traditional Museum

in how to integrate Web 2.0 into a brand in a way that both honors and expands the brand into the world. "I hope the big message coming out of this case is strategy before tactics," says Avery. "Being View Details

Keywords: by Michael Blanding; Education

29 Feb 2016
News

Bigbelly's Big Bet On the Digital Trash Can

October 2004 (Revised April 2005)
Case

Lexar Media: The Digital Photography Company?

Examines growth options for a start-up that has parlayed its core technology in flash memory controllers into a rapidly growing position in the emerging digital photography industry. The new CEO must decide whether LexarMedia should maintain its identity as a digital... View Details

Keywords: Technology; Mission and Purpose; Organizational Change and Adaptation; Growth Management; Market Entry and Exit; Business Startups; Business Strategy; Technology Industry

21 Nov 2014
Working Paper Summaries

The Decoupling Effect of Digital Disruptors

Keywords: by Thales S. Teixeira & Peter Jamieson

February 2022 (Revised January 2023)
Case

Huazhu: A Chinese Hotel Giant's Journey of Digital Transformation

By: Feng Zhu, Yulin Fang, Bonnie Yining Cao and Duan Yang

Based in Shanghai, China, Huazhu Group, the world’s third-largest hotel operator, was known for its standardized IT system. It helped the company boost efficiency during the COVID-19 pandemic. Chief Digital Officer Xinxin Liu also faced some longer-term challenges:... View Details

Keywords: Hotel Industry; COVID-19 Pandemic; Labor; Business or Company Management; Emerging Markets; Information Technology; Operations; Strategy; Digital Transformation; Accommodations Industry; China; United States; Singapore; Germany; Hong Kong

Aug 03 2017
Testimonial

At the Forefront of a Digital World

July 2005 (Revised March 2007)
Case

Kansai Digital Phone: Zutto, Gaining Japanese Loyalty

By: Francisco de Asis Martinez-Jerez and James Robert Dillon

Ted Katagi, marketing strategy manager of Kansai Digital Phone (KDP), utilizes customer lifetime value as a key metric to prioritize initiatives in an emergency plan to turn around the company. KDP is a regional phone company in Japan with less than stellar... View Details

Keywords: Customer Relationship Management; Customer Value and Value Chain; Customer Satisfaction; Telecommunications Industry; Electronics Industry; Japan; United States

March 2019 (Revised October 2020)
Case

GENTERA: Facing the Digital Age

By: Michael Chu and Carla Larangeira

After long dominating Mexican microfinance, Compartamos Banco faces the emergence of fintech, just as for the first time its loan portfolio and clients have declined. Enrique Majós, CEO of GENTERA, the bank´s parent company, is keenly aware of the profound changes... View Details

Keywords: Micro Finance; Base Of The Pyramid; Fintech; Microfinance; Disruption; Innovation and Management; Competitive Strategy; North America; Mexico

13 May 2018
News

Executives learn how to lead digital disruption

December 1998 (Revised October 2007)
Case

Tele-Communications, Inc.: Accelerating Digital Deployment

By: Thomas R. Eisenmann

The top management team at Tele-Communications, Inc. (TCI), the largest U.S. cable company, conceived and implemented a dramatic operational turnaround and a radical new technology strategy over an 18-month period beginning in late 1996. View Details

Keywords: Technological Innovation; Value Creation; Operations; Information Management; Business Strategy; Information Technology Industry; Telecommunications Industry; United States

Find at Harvard

2022
Blog Post

Leading Successful Digital Transformation

By: Sunil Gupta

Keywords: Digital Strategy; Digital Transformation

Read Now

June 2023
Case

Launching Egypt’s First Digital Banking Platform: QNB Bebasata

By: Mark Egan, Billy Chan and Ahmed Dahawy

The leadership team at QNB Alahli, Egypt's second biggest private bank, looked back on their efforts to create a brand-new, fully digital banking platform since 2019. A digital-only banking service was unprecedented in Egypt, a country where over 90% of financial... View Details

Keywords: Digital Transformation; Banks and Banking; Innovation and Invention; Competitive Strategy; Business Model; Product Launch; Finance; Banking Industry; Egypt

June 2007 (Revised January 2008)
Case

BBC Worldwide: Global Strategy

By: John A. Quelch and Carin-Isabel Knoop

In January 2007, John Smith, chief executive officer of BBC Worldwide (BBC WW), the commercial arm of the British Broadcasting Corporation (BBC), was preparing to meet with his senior managers to discuss BBC WW's global strategy options. BBC WW exploited and exported... View Details

Keywords: Global Strategy; Brands and Branding; Marketing Channels; Expansion; Internet; Media and Broadcasting Industry; Great Britain