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  • All HBS Web  (1,901)
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Show Results For

  • All HBS Web  (1,901)
    • People  (3)
    • News  (247)
    • Research  (1,359)
    • Multimedia  (8)
  • Faculty Publications  (906)
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  • 01 Dec 2014
  • News

Alumni and Faculty Books for December 2014

Alumni Books Dual Momentum Investing: An Innovative Strategy for Higher Returns with Lower Risk by Gary Antonacci (MBA 1978) (McGraw-Hill) Antonacci explains his investing method, which combines U.S. stock, non-U.S. stock, and aggregate... View Details
  • 01 Apr 1998
  • News

Going For The Summit

their strategy in response to the unexpected influx of women to the Web - an audience estimated to reach seventy million by the year 2000. "Women tend to browse less randomly than men, don't like to compartmentalize home, work, and... View Details
Keywords: Caroline Chauncey
  • 18 May 2011
  • News

Man with a Plan

needs was infusing more capital into the business to help us manage the financial side of our growth. The second was a marketing case about Perdue Foods. The strategy that Frank Perdue initiated really resonated with me. We took a page... View Details
  • 01 Dec 2006
  • News

One-on-One with Jeff Hicks

554, with billings for 2006 estimated at $1 billion. The agency’s client list now includes brands such as Volkswagen, Burger King, and Virgin Atlantic, among others. “The business I loved is the business we’re in now — being completely... View Details
Keywords: Julia Hanna; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Dec 2007
  • News

Lighten Up

tents, and other gear for maximum performance, comfort, and enjoyment. And now, shoes. Last year the Timberland Company, a heavyweight in the footwear business, acquired the GoLite brand for its new line of strong but super-lightweight... View Details
Keywords: Kathryn Jones; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Retail Trade
  • 20 Aug 2014
  • News

Why the ALS Ice Bucket Challenge is a Social Media Blockbuster

  • 01 Feb 1999
  • News

New Releases

longtime collaborators not only update their findings but also translate their earlier strategies into action to compose a complete picture of the issues, problems, and opportunities encountered in implementing a transnational strategy.... View Details
Keywords: Nancy O. Perry
  • 01 Dec 2020
  • News

Advance Racial Equity in the Office

Rice (MBA 1992), CEO and founder of Management Leadership for Tomorrow (MLT). Unlike the in-your-face brand of first-degree racism, that of the third degree occurs when organizations and institutions fail to weed out the practices that... View Details
  • 01 Dec 2002
  • News

Serving through TechnoServe

attract resources to support the experts in the field. In addition to managing fundraising efforts, he has developed an extern program where volunteers from companies like Liz Claiborne, McKinsey, and Young & Rubicam work with entrepreneurs to develop View Details
  • 01 Dec 2013
  • News

Plugged In

have a notion of what an electric car should be, and they are open to new technologies." And even if the youth market isn't ready for high-end wheels, changing the perception of the Cadillac brand among that crowd, he notes, can pay... View Details
Keywords: Transportation Equipment Manufacturing; Manufacturing
  • 01 Apr 1997
  • News

Management Update Launched

customer retention, or strategies for growth," says Kiechel. Kiechel believes Management Update is the perfect filter for the overwhelming flood of information managers receive daily. "Part of our function," he notes, "is to look at new... View Details
Keywords: Judith A. Ross
  • 04 Sep 2019
  • News

Action Plan: A New ’Cue

sketch out Pork & Mindy’s—the fast-casual barbecue brand that will have 65 locations in the West and Midwest by the end of 2019, along with a growing retail line. On that white board Corsello identified three obstacles. Two were... View Details
Keywords: April White
  • 19 Jul 2023
  • News

How to Effectively Market Green Products

  • 01 Mar 2009
  • News

More Alumni Books

Growing Up with Harry: Stories of Character by Sherman Baldwin (MBA ’97) (iUniverse) How You( ) Are Like Shampoo for Job Seekers: The Proven Personal Branding System to Help You Succeed in Any Interview and Secure the Job of Your Dreams... View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Dec 2003
  • News

Nonprofits: Choosing a Path for Growth

conducive to protecting the organization’s brand and reputation and coordinating overall strategy and operations. A high degree of control might be particularly desirable when the program being implemented... View Details
  • 01 Jun 2000
  • News

HBS Alumni Association Board of Directors: President's Report

conference hosts in Germany, Heiner Thorborg (12th ISMP) and Christoph-Matthias Brand (MBA '94). Not only do the conference sessions offer extraordinary value to today's businessperson, but the opportunity to see Berlin thriving at the... View Details
Keywords: Edmund A. Hajim (MBA 1964)
  • 05 Jun 2017
  • News

Uber hires HBS’s Frances Frei to fix its management mess

Keywords: Management of Companies and Enterprises; Management; Transit and Ground Passenger Transportation; Transportation
  • 01 Jun 2008
  • News

Understanding the Digital Frontier

LI AND BERNOFF: Executives can’t afford to turn their backs on social networking. Nothing gives CEOs and marketers instant heartburn more than seeing their hard-won brand equity hijacked by forces beyond their control — too often by... View Details
Keywords: Sean Silverthorne; Management
  • 01 Dec 2013
  • News

Faculty Books

a start-up, discuss lean prototyping techniques for hardware, identify costly outsourcing mistakes, provide practical tips on user acquisition, offer branding guidelines, and explain how a choir of angel investors often will sing... View Details
  • 01 Dec 2000
  • News

Opening Doors: Inside the World of Museum Management

Museum of Natural History, Chicago Strategy for the Field: "More. Faster. Better." Operating expenses FY '99: $60 million Square feet he oversees: Close to a million 33 Web site: www.fieldmuseum.org Best part of his job: "Knowing that we... View Details
Keywords: Susan Young; museums; marketing; management; nonprofits; education; facilities; Internet; Museums, Historical Sites, and Similar Institutions; Arts, Entertainment; Advertising, Public Relations, and Related Services; Professional Services
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