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  • December 2019 (Revised March 2020)
  • Case

Impossible Foods

By: Jose B. Alvarez and Natalie Kindred
Impossible Foods founder and CEO Pat Brown started the company out of concern over livestock production’s impact on climate change. Impossible’s mission is to end consumption of animals by 2035, and its strategy is to develop and market plant-based foods so similar to... View Details
Keywords: Agribusiness; Food; Consumer Behavior; Behavior; Venture Capital; Technological Innovation; Innovation Strategy; Entrepreneurship; Marketing Strategy; Distribution; Production; Product Development; Product Positioning; Growth Management; Global Strategy; Competition; Climate Change; Environmental Sustainability; Animal-Based Agribusiness; Agriculture and Agribusiness Industry; Technology Industry; Food and Beverage Industry; Consumer Products Industry; United States; China; Asia; California; Hong Kong; Taiwan
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  • 23 Jan 2020
  • News

It has never been easier to launch a new brand

  • August 2020 (Revised February 2021)
  • Case

Luckin Coffee (A): Caffeine-fueled Growth?

By: Ramon Casadesus-Masanell and Karen Elterman
This case describes the founding of Chinese coffee chain Luckin Coffee in 2017 and its path to surpassing Starbucks as the largest coffee chain in China (by number of stores) in 2019. Unlike Starbucks stores, which were designed to be welcoming “third places” for... View Details
Keywords: Business Model; Business Earnings; Cost; Cost Management; Financial Statements; Financial Condition; Financial Management; Stocks; Profit; Revenue; Price; Food; Business History; Employment; Brands and Branding; Product Positioning; Marketing Strategy; Business Strategy; Expansion; Competitive Strategy; Food and Beverage Industry; Technology Industry; Asia; China
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  • 12 PM – 6:45 PM EDT, 20 Apr 2023
  • Virtual Programming

5 Technologies That Will Change the World. How Will They Affect Your Journey as a Leader?

E.O. Wilson observed that the "real problem of humanity is that we have Paleolithic emotions, medieval institutions, and godlike technology." We will examine 5 recently developed "godlike technologies" that have passed commercial viability and are on track to change... View Details
  • 04 May 2010
  • News

Leadership yoga: Innovation advantages from seeing disadvantage

  • January 2019 (Revised July 2022)
  • Case

Jain Irrigation Systems Limited: Continuing a Legacy

By: Forest Reinhardt, Gunnar Trumbull and Mahima Rao-Kachroo
Founded in 1963 by Bhavarlal Jain (Bhau), who believed in “providing solutions for every problem,” Jain Irrigation in 2018 had a global footprint and $1.1 billion in revenue. Bhau had insisted that his business add value to farmers' lives and promote sustainable... View Details
Keywords: Family Business; Mission and Purpose; Corporate Social Responsibility and Impact; Strategic Planning; Problems and Challenges; India
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  • March 1995 (Revised July 1996)
  • Case

Mattson Foods, Inc. (Revised): The Bardolini Division

By: Steven C. Wheelwright
The Bardolini Division of Mattson Foods, with plants in the northeast and midwest, wants to open up the western market for its pizza. Management must decide whether to build a new plant on the West Coast, and what type of technology to put in the plant if they decide... View Details
Keywords: Logistics; Emerging Markets; Business Startups; Decision Choices and Conditions; Business Plan; Capital Budgeting; Expansion; Buildings and Facilities; Strategic Planning; Marketing Strategy; Technology; Economic Systems; Food and Beverage Industry
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  • July 2023
  • Supplement

Reimagining Enel: Enabling Sustainable Progress (A)

By: Michael Tushman and Kerry Herman
This case describes the transformation of Enel from a traditional “brown” or fossil fuel energy firm to a sustainable and green firm focused on renewables, and finally to an energy supplier and integrated energy services firm. It describes a set of capabilities... View Details
Keywords: Organizational Change and Adaptation; Innovation and Invention; Transformation; Green Technology; Renewable Energy; Energy Industry
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  • October 2011 (Revised May 2015)
  • Case

The American Repertory Theater

By: Rohit Deshpande, Allen S. Grossman and Ryan Johnson
When Diane Paulus, artistic director and CEO of the American Repertory Theater (A.R.T.) first started in 2008, she attracted media coverage around an aesthetic that aimed to give the audience more ownership over the theater experience, excited theatergoers by... View Details
Keywords: Advertising Campaigns; Arts; Business Model; Leading Change; Media; Organizational Change and Adaptation; Nonprofit Organizations; Competitive Strategy; Entertainment and Recreation Industry; North and Central America
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    Peter Tufano

    Peter Tufano is a Baker Foundation Professor at Harvard Business School and Senior Advisor to the Harvard Salata Institute for Climate and Sustainability. From 2011 to 2021, he served as the Peter Moores Dean at View Details

    Keywords: asset management; banking; brokerage; credit card; education industry; energy; federal government; financial services; insurance industry; investment banking industry; microfinance; mining; nonprofit industry; oil ＆ gas; petroleum; real estate; retail financial services; state government; utilities; video games
    • 24 Jul 2011
    • News

    Looking Ahead Behind the Ivy

    • 05 May 2021
    • News

    "The Heart of Business" with Hubert Joly

    • 19 Aug 2022
    • Blog Post

    Climate Stories Episode #8: The Role of Solar and Wind Farming (and Other Tools) in the United States’ Clean Energy Future

    founders, advisors, and more–who are enabling climate solutions to thrive by seeing new business opportunities and focusing on the people who make those solutions both necessary View Details
    • 05 May 2021
    • News

    Former Best Buy CEO Hubert Joly: 'Business Must Lead In New Ways'

    • 09 Jan 2020
    • News

    The open banking movement is inspiring consumers to ask who owns their banking data

    • 31 May 2017
    • News

    New Space: the New Kids on the Launchpad

    • 11 Nov 2021
    • News

    These Fort Worth Nonprofits are Tapping Into the Wedding Industry to Fund Services

    • May–June 2023
    • Article

    A New Approach to Building Your Personal Brand: How to Communicate Your Value

    By: Jill Avery and Rachel Greenwald
    For better or worse, in today’s world everyone is a brand. Whether you’re applying for a job, asking for a promotion, or writing a dating profile, your success will depend on getting others to recognize your value. So you need to get comfortable marketing... View Details
    Keywords: Personal Brand; Influencer Marketing; Leadership Development; Marketing; Brands and Branding; Identity; Reputation; Competency and Skills
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    • June 2015
    • Case

    B Lab: Can it Scale Business as a Force for Good?

    By: Christopher Marquis and Matthew Lee
    To achieve its goal of redefining success in business, B Lab recognizes it needs to scale. Its strategy to do so requires B Lab to depend heavily on new partners, venture into new markets, influence new audiences, and to strike a balance between standards and... View Details
    Keywords: Organizational Change and Adaptation; Expansion; Social Entrepreneurship
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      Derek C. M. van Bever

      Derek van Bever is a Senior Lecturer in the General Management Unit of Harvard Business School. He teaches courses in both years of the MBA program (“Leadership and Corporate Accountability” in the first-year required curriculum and “Building and Sustaining a... View Details