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Show Results For
- All HBS Web
(2,364)
- People (10)
- News (736)
- Research (1,240)
- Events (12)
- Multimedia (30)
- Faculty Publications (739)
- 26 Sep 2011
- HBS Case
HBS Cases: Lady Gaga
Elberse. "That was just three years ago, and now she is, by many measures, the biggest celebrity on the planet. Gaga is a marketing phenomenon." This fall, Elberse will teach a case on Lady Gaga's meteoric career in her popular second-year MBA course,... View Details
- Web
ICIC - Institute For Strategy And Competitiveness
Promote a dynamic urban marketplace powered by diversity, creative enterprise, and untapped competitive advantages Determine the industry clusters with the highest market opportunity for inner city business growth and job creation Teach... View Details
- Research Summary
3D Negotiaton
In articles and books, often with David Lax, I have been developing a broad approach to effective negotiation that encompasses three "dimensions." In this "3D" approach, our first dimension — "tactics"-- is the most familiar territory. Tactics are the persuasive... View Details
- 25 Aug 2003
- Research & Ideas
Why IT Does Matter
competence, and free up resources, which can be used to combine data bits in creative ways to add value. Relatively bulletproof operational reliability will be a key part of the price of success. Back-office or server farms, help desks,... View Details
Keywords: by F. Warren McFarlan & Richard L. Nolan
- 05 Jul 2006
- Research & Ideas
The Accidental Innovator
takes a considerable capability to see the value in an accident, and to build upon it to create even more value. I became interested in this subject when I was interviewing artists about their creative processes and discovered that many... View Details
Keywords: by Sarah Jane Gilbert
- 10 Oct 2012
- Research & Ideas
Taking Advantage of Life’s (Few and Far Between) Inflection Points
colleagues or bosses why I regularly took time to meet with him. On this particular morning I was telling Howard about my friend Michelle, whose boss had unexpectedly announced her retirement. Michelle is an extraordinarily creative and... View Details
Keywords: Re: Howard H. Stevenson
- 07 Nov 2012
- HBS Case
HBS Cases: Sir Alex Ferguson--Managing Manchester United
Anita Elberse, a Professor of Business Administration in the Marketing unit at Harvard Business School, studies high performers in creative industries—from basketball superstar LeBron James to pop diva Lady Gaga, from actor Tom Cruise to... View Details
- 02 May 2022
- What Do You Think?
Can the Case Method Survive Another Hundred Years?
opinion from the instructor, the traditional response from the instructor is, “What do you think?” I’ve been asking it in this space for 22 years this month. "The case method requires that instructors often pass control of the learning process to the class." View Details
- 01 Sep 2023
- News
End Game
Illustration by James Steinberg In the 1960s and 1970s, as the environmental movement dawned in the United States, a new generation of activist-minded entrepreneurs appeared. Among them were companies like Body Shop, Aveda, Tom’s of Maine, and Whole Foods—all founded... View Details
- Portrait Project
Amy Long
smashing. Now, I write — but only in bullets, always in threes, and never below the fold. In the commodities business, there is only fact, never fiction. Yet even as I tamped down my creative side in favor of the analytical, it reared up... View Details
- 04 Feb 2010
- What Do You Think?
What’s the Best Way to Make Careful Decisions?
to help predict the future, it may be a good idea to refer to it. But in most cases, the decision maker is posed with a unique challenge." Vanitha Rangganathan, arguing for the role of intuition in the creative process, commented... View Details
Keywords: by James Heskett
- 01 Jun 2022
- News
A Sustainable Solution for Fashion
creative decisions that really matter, while the repeatable actions are done by a sophisticated machine.” Theuerkauf came to HBS with a good understanding of the problem. He and Stockmann formulated the Syrup solution after meeting in... View Details
Keywords: April White
- 01 Jun 2022
- What Do You Think?
Is Stakeholder Management Facing New Headwinds?
Washington Kinyanjui summed it up by saying, “This is a method that sends the students to task, and while at it their creative thinking juices flow, and much as their ideas may differ one from another, the engagement will leave everyone... View Details
Keywords: by James Heskett
- 27 Jun 2019
- Research & Ideas
Rituals Strengthen Couples. Here’s Why They’re Good for Business, Too
Sezer, and Michael I. Norton Garcia-Rada says companies could find creative ways to leverage the research results, for example by figuring out how they can foster relationship rituals in consumers. "Most companies that sell products and... View Details
Keywords: by Dina Gerdeman
- 23 Apr 2018
- Research & Ideas
Sponsorship Programs Could Actually Widen the Gender Gap
participants, the introduction of a sponsor had no significant effect on the choice to compete; this was true even when the protégés were told they had been specially chosen by a sponsor. “I think it’s great that we’re being more creative... View Details
Keywords: by Carmen Nobel
- 10 Sep 2020
- Research & Ideas
The COVID Two-Step for Leaders: Protect and Pivot
keep the team progressing toward their goal, but to properly address all concerns raised along the way. Use the “clean sheet of paper” exercise to think creatively about company processes Another best practice is to perform the clean... View Details
- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
ongoing enticement for Birnbaum and the other alumni interviewed for this article. "Luxury goods are in essence a highly creative field," notes Thuy T. Tranthi (HBS MBA '93), president of Thomas Pink USA, the London-based... View Details
- Web
Frequently Asked Questions | HBS Online
participation evaluated? Your participation score will be based on the quality of your contributions across four areas: Required in-course elements, such as in-course reflections, cold calls, and shared reflections Peer Help (answering questions, sharing particularly... View Details
- March 2010 (Revised August 2010)
- Case
Systems Infrastructure at Google (A)
By: Linda A. Hill and Emily Stecker
This case describes how a senior vice president of engineering at Google, Bill Coughran, leads a high-performing engineering organization. The case focuses specifically on Coughran's encouraging two teams of engineers to develop competing solutions for application... View Details
Keywords: Independent Innovation and Invention; Innovation and Management; Innovation Leadership; Leadership Development; Product Design; Groups and Teams; Creativity; Motivation and Incentives; Competitive Strategy; Technology Industry; United States
Hill, Linda A., and Emily Stecker. "Systems Infrastructure at Google (A)." Harvard Business School Case 410-110, March 2010. (Revised August 2010.)
- 01 Apr 2020
- Blog Post
The Product Design Sprint - 5 Things I Learned in Launch Lab 1
ideas into primary categories, and then use those overarching principals to inform our actual designs. This process helped us be creative in a controlled way and led us to great solutions. 5. Remember, your team is everything. For any new... View Details