Publications

15 Feb 2018
News

Black Business Leaders Series: John Rogers and the Importance of Hiring Minority-Owned Services Firms

17 Mar 2009
First Look

First Look: March 17, 2009

Berkshire Hathaway describes the history and strategy of one of the best known investment firms over the last forty years. The case describes the investment philosophy of... View Details

Keywords: Martha Lagace

November 2005 (Revised March 2007)
Case

Leadership Development at Goldman Sachs

By: Boris Groysberg, Scott A. Snook and David Lane

In November 1999, 11 of Goldman Sachs' finest gathered to put the final touches on a revolutionary leadership development plan. Following Goldman's explosive growth during the 1990s and its eventual IPO in 1999, a diverse group of leaders from across the firm were... View Details

Keywords: Initial Public Offering; Leadership Development; Growth and Development Strategy; Management Skills; Organizational Design; Planning

09 May 2012
Research & Ideas

Clayton Christensen’s “How Will You Measure Your Life?”

The Trap Of Marginal Thinking In the late 1990s, Blockbuster dominated the movie rental industry in the United States. It had stores all over the country, a significant size advantage, and what appeared to be a stranglehold on the market. Blockbuster had made huge... View Details

March 2025 (Revised April 2025)
Case

Perplexity: Redefining Search

By: Suraj Srinivasan, Michelle Hu, Sriraghav Srinivasan and Radhika Kak

By early 2025, Perplexity had rapidly evolved from a modest startup into a popular "answer engine" valued at $9 billion. The company had boldly positioned itself as the disruptor to Google aiming to redefine search for the AI age. Through novel AI... View Details

Keywords: AI and Machine Learning; Venture Capital; Innovation Leadership; Technological Innovation; Internet and the Web; Business Startups; Competitive Strategy; Technology Industry; United States

Web

Initiatives & Projects - Faculty & Research

research, study, and practice. Health Care The Health Care Initiative serves as a gateway for health care research, educational programs, and collaboration across all sectors of the health care industry. Impact Investments The Project on... View Details

April 2012 (Revised July 2012)
Supplement

Man Group (B)

By: Robert C. Pozen and Thomas M. Clay

The Man Group was a huge and successful UK-based hedge fund and fund of funds manager. Through acquisitions, the company had consciously diversified its portfolio of investment products. In 2007 Man had to decide whether or not to spin off its brokerage business. Man... View Details

Keywords: Hedge Funds; Asset Management; Governing Rules, Regulations, and Reforms; Investment Funds; Corporate Strategy; Growth and Development Strategy; Financial Services Industry; United Kingdom

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November 2007
Article

Measuring Consumer and Competitive Impact with Elasticity Decompositions

Marketing investments are designed to change consumer behavior in ways that help goods compete in the marketplace. Previous research has focused on using elasticity decompositions to measure how these investments affect either consumer decision making or competing... View Details

Keywords: Decision Choices and Conditions; Investment Return; Marketing Strategy; Consumer Behavior; Measurement and Metrics; Mathematical Methods; Competitive Advantage

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Read Now

January 2022
Case

Hybrid Classroom - an Opportunity or a Threat?

By: V.G. Narayanan

When the Covid pandemic struck in the spring of 2020, HBS pivoted to remote instruction while maintaining the interactive and engaged discussions which distinguished the case system pedagogy. In fall 2020 HBS adopted a hybrid approach, fitting out its classrooms with... View Details

Keywords: Education; Teaching; Higher Education; Technology Adoption; Digital Platforms; Internet and the Web; Adaptation; Opportunities; Education Industry

October 1993
Case

Wertheim Schroder/Schroders

By: Rosabeth M. Kanter, Kalman D. Applbaum, Lisa Gabriel and Pamela A. Yatsko

In 1986, Wertheim & Co. of New York entered into a joint venture with Schroders plc of London to form the investment bank Wertheim Schroder. By 1993, there were numerous successes as the partners pursued joint opportunities, but there were also areas in which... View Details

Keywords: Joint Ventures; Investment Banking; Partners and Partnerships; Alliances; Horizontal Integration; Outcome or Result; Balanced Scorecard; New York (city, NY); London

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September 2002 (Revised May 2008)
Case

The Arts Property and Hotel

By: Arthur I Segel and Ani M Vartanian

Julio Martinez finds himself as one of the owners of the Arts Hotel Project in Barcelona, Spain. The 455-room hotel is managed by the Ritz Carlton and is in a 44-story tower along Barcelona's beachfront. Julio needs to figure out a strategy to maximize his investment,... View Details

Keywords: Investment; Agreements and Arrangements; Property; Strategy; Accommodations Industry; Real Estate Industry; Barcelona

April 2021
Case

Transforming BlackBerry: From Smartphones to Software

By: Ranjay Gulati and Nicole Tempest Keller

On the verge of failure, BlackBerry brought in John Chen as CEO in 2013 to orchestrate a bold turnaround of the company. Once an iconic leader in the smartphone market, BlackBerry was best known for its tactile QWERTY keyboard, strong security, and a focus on business... View Details

Keywords: Pivot; Managing Change; Turnaround; Smartphone; Change Management; Leading Change; Transformation; Organizational Change and Adaptation; Digital Platforms; Change; Information Infrastructure; Applications and Software; Competitive Strategy; Cybersecurity; Technology Industry; Transportation Industry; Canada

07 Jun 2023
HBS Case

3 Ways to Gain a Competitive Advantage Now: Lessons from Amazon, Chipotle, and Facebook

Walk into any local coffee shop, and you might see people using Amazon Kindles—but you’re not likely to spot anyone with a Sony Librie, even though Sony was the first company to make an e-reader in 2004. “It was probably a better product,” says Rebecca Karp, assistant... View Details

Keywords: by Michael Blanding

11 Feb 2015
Research & Ideas

Politicians Benefited From Using Toxic Loans

Christophe Pérignon, a finance professor at HEC Paris. The study offers empirical evidence that politicians routinely used high-risk loans on purpose, for political gain, in spite of the risks. Furthermore, the strategy worked: Toxic... View Details

Keywords: by Carmen Nobel; Financial Services

29 Feb 2024
HBS Case

Beyond Goals: David Beckham's Playbook for Mobilizing Star Talent

despite the investments of Beckham and others, remained relatively small, dwarfed by homegrown sports like football and baseball. Beckham has committed to building US soccer as part of his legacy, the case says, and brands started... View Details

Keywords: by Avery Forman; Sports

September 2019 (Revised May 2020)
Supplement

Keroche (E): Considering Additional Capacity

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding

This case describes Keroche’s growth after entering the beer business in 2008. Although the company was operating at full capacity and not able to fulfill all of its orders, Tabitha Karanja had set a goal of growing Keroche’s share of the Kenyan beer market from... View Details

10 May 2015
Blog Post

Brand Strategist Turns Entrepreneur

Becoming an entrepreneur wasn’t part of Desiree Stolar’s plan. A brand strategy and market research consultant, Desiree (MBA 2015) expected to hone her skills at HBS and then return to the field she loved. That all changed when her... View Details

January 2007
Background Note

Choosing Corporate and Global Scope

By: Mikolaj Jan Piskorski

Introduces students to the study of corporate strategy, while providing an overview framework for understanding international strategy. Focuses on questions of scope and ownership. Examines both horizontal and vertical integration. Underscores the point that economies... View Details

Keywords: Economics; Investment; Framework; Global Strategy; Ownership; Corporate Strategy; Horizontal Integration; Vertical Integration