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- All HBS Web
(4,701)
- People (8)
- News (846)
- Research (3,148)
- Events (10)
- Multimedia (6)
- Faculty Publications (1,924)
Show Results For
- All HBS Web
(4,701)
- People (8)
- News (846)
- Research (3,148)
- Events (10)
- Multimedia (6)
- Faculty Publications (1,924)
- September–October 2023
- Article
Building Brand Engagement: Lessons from NFTs and Collectibles
John A. Deighton
John Deighton is The Harold M. Brierley Professor of Business Administration Emeritus at Harvard Business School. He is an authority on consumer behavior and marketing, with a focus on digital and direct marketing. He teaches in the area of Big Data in Marketing,... View Details
- July 2009 (Revised August 2011)
- Case
What Happened at Citigroup? (A)
- August 2003 (Revised December 2004)
- Case
Peninsula Community Foundation
- April–May 2017
- Article
Career Concerns of Banking Analysts
- December 2018
- Case
Bata versus Relaxo—Analyzing Performance
- February 2022
- Case
Cleveland Clinic Abu Dhabi (Abridged)
John T. Gourville
John Gourville is the Albert J. Weatherhead, Jr. Professor of Business Administration at the Harvard Business School. He joined the HBS Marketing Unit in 1995 after receiving his Ph.D. at the University of Chicago in marketing and behavioral research. His most... View Details
- TeachingInterests
Finance I
This course examines the role of finance in supporting the functional areas of a firm, and fosters an understanding of how financial decisions themselves can create value.
Topics covered include:
- Basic analytical skills and principles of... View Details
Gerald Zaltman
Prior Faculty Appointments: Northwestern University, 1968-75;
University of Pittsburgh, 1975-91
*Doctoral Degree in Sociology Received from: The John Hopkins University;
MBA Degree Received from: The University of... View Details
Making the Right Technical Hire
For many CEOs, particularly those running startups, hiring the right people is the single biggest determinant of whether a new business survives. And so it makes sense that the chief executive should be
- 19 Aug 2013
- Research & Ideas
Studying How Income Inequality Shapes Behavior
- September 2014 (Revised May 2017)
- Case
Fresno's Social Impact Bond for Asthma
Moving Forward: The Future of Consumer Credit and Mortgage Finance
The recent collapse of the mortgage market revealed fractures in the credit... View Details
- November 2007
- Article
Measuring Consumer and Competitive Impact with Elasticity Decompositions
Wenxin Du
Wenxin Du is a Professor of Finance and the Sylvan C. Coleman Professor of Financial Management at the Harvard Business School. She studies global currency and fixed income markets, central banking, financial... View Details
- 23 May 2017
- First Look
First Look at New Ideas and Research: May 23, 2017
- Research Summary
Overview
- May 1999 (Revised March 2008)
- Case
Husky Injection Molding Systems
- 26 Apr 2023
- In Practice