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  • All HBS Web  (3,541)
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Show Results For

  • All HBS Web  (3,541)
    • People  (5)
    • News  (657)
    • Research  (2,491)
    • Events  (6)
    • Multimedia  (5)
  • Faculty Publications  (1,394)
← Page 56 of 3,541 Results →

    Triadic Advocacy Work

    Scholars of street-level bureaucracy and institutional research focus primarily on the relationships between advocates and their larger bureaucratic and social systems, assuming that advocates have little need to satisfy their beneficiaries. We find otherwise in our... View Details
    • February 1995 (Revised June 1999)
    • Case

    Chemical Bank: Implementing the Balanced Scorecard

    By: Robert S. Kaplan and Norman Klein
    The retail bank division of Chemical Bank faces declining margins and increased competition in its credit and deposit gathering and processing business. It wishes to implement a new strategy to become a preferred financial service provider to target customer groups.... View Details
    Keywords: Balanced Scorecard; Adoption; Growth and Development Strategy; Communication Strategy; Customer Relationship Management; Management Systems; Performance Evaluation; Banks and Banking; Measurement and Metrics; Banking Industry
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    Kaplan, Robert S., and Norman Klein. "Chemical Bank: Implementing the Balanced Scorecard." Harvard Business School Case 195-210, February 1995. (Revised June 1999.)
    • 01 Feb 1997
    • News

    Doing It Your Way

    companies are springing to life up and down the virtual lanes of the Information Superhighway. As the use of color and moving pictures becomes routine, says Sahlman, Internet "stores" may well be able to... View Details
    Keywords: Marguerite Rigoglioso (profiles by Linda Goodspeed, Elaine Gottlieb, Nancy O. Perry, and Judith A. Ross)
    • September 2001 (Revised August 2004)
    • Case

    Rapid Rewards at Southwest Airlines

    By: Frances X. Frei and Corey B. Hajim
    Southwest Airlines is well known as the low-fare airline that has achieved ongoing financial success in one of the most financially troubled industries in the United States. Told from the perspectives of two Southwest customers--a frequent flier and a more typical... View Details
    Keywords: Customer Relationship Management; Air Transportation; Service Operations; Service Delivery; Air Transportation Industry
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    Frei, Frances X., and Corey B. Hajim. "Rapid Rewards at Southwest Airlines." Harvard Business School Case 602-065, September 2001. (Revised August 2004.)
    • June 1994 (Revised September 1994)
    • Background Note

    Commercializing Technology: Imaginative Understanding of User Needs

    By: Dorothy A. Leonard
    The transformation of technology into commercially successful products is a process fraught with risk and uncertainty, and increasing pressure on time to market is exacerbating the difficulties. This note first describes a study conducted by Hewlett-Packard to improve... View Details
    Keywords: Transformation; Communication Strategy; Customers; Design; Marketing; Consumer Behavior; Product Development; Research; Risk and Uncertainty; Commercialization; Technology Adoption
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    Leonard, Dorothy A. "Commercializing Technology: Imaginative Understanding of User Needs." Harvard Business School Background Note 694-102, June 1994. (Revised September 1994.)
    • 2013
    • Chapter

    The Most Successful CEOs Come from Within

    By: Joseph L. Bower

    The financial crisis of 2008 and the Great Recession caused a crisis of public confidence in business and American-style capitalism, with its focus on maximizing shareholder value. Corporate leaders understood that reform was needed and that they needed to commit... View Details

    Keywords: Governing and Advisory Boards; Management Succession; Business and Community Relations; Management Teams
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    Bower, Joseph L. "The Most Successful CEOs Come from Within." In How CEOs Can Fix Capitalism, edited by Raymond V. Gilmartin and Steven E. Prokesch, 124–127. Boston, MA: Harvard Business Review Press, 2013. Electronic.

      Elie Ofek

      Elie Ofek is a Professor in the Marketing unit at the Harvard Business School. Professor Ofek's research focuses on new product strategies in technology-driven business environments as well as in consumer-oriented companies in general. He explores interactions... View Details

      Keywords: internet; media; high technology; consumer products
      • September 1995 (Revised February 1996)
      • Case

      Apollo Hospitals of India (A)

      Dr. Prathap Reddy has created India's first corporate hospital, Apollo Hospitals of Madras. The hospital is managed according to an integrated philosophy of customer service and support to employees. A new hospital, in the city of Hyderabad, has not performed as well,... View Details
      Keywords: Employee Relationship Management; Franchise Ownership; Health Care and Treatment; Customer Focus and Relationships; Business Strategy; Health Industry; India
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      Loveman, Gary W., and Jamie O'Connell. "Apollo Hospitals of India (A)." Harvard Business School Case 396-027, September 1995. (Revised February 1996.)

        Design-Based Confidence Sequences: A General Approach to Risk Mitigation in Online Experimentation.

        Randomized experiments have become the standard method for companies to evaluate the performance of new products or services. In addition to augmenting managers' decision-making, experimentation mitigates risk by limiting the proportion of customers exposed to... View Details
        • August 1985 (Revised December 1987)
        • Case

        Waters Chromatography Division: U.S. Field Sales (A)

        Provides background information on the high performance liquid chromatography (HPLC) industry and the Waters Chromatography Division, an operation engaged in the development, manufacture and sale of HPLC instrument systems and chemical products. An overview of Waters'... View Details
        Keywords: Marketing; Sales; Technology Industry
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        Bonoma, Thomas V. "Waters Chromatography Division: U.S. Field Sales (A)." Harvard Business School Case 586-011, August 1985. (Revised December 1987.)
        • August 2007 (Revised July 2008)
        • Case

        HCL Technologies (A)

        By: Linda A. Hill, Tarun Khanna and Emily Stecker
        When Vineet Nayar became president of HCL Technologies, a global IT services business, in April 2005, he knew the company needed drastic change. Since its founding as a hardware company in the 1970s, HCL had grown into an enterprise with $3.7 billion in revenues and a... View Details
        Keywords: Customer Relationship Management; Multinational Firms and Management; Employee Relationship Management; Leading Change; Organizational Change and Adaptation; Competition; Information Technology Industry; Service Industry; India
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        Hill, Linda A., Tarun Khanna, and Emily Stecker. "HCL Technologies (A)." Harvard Business School Case 408-004, August 2007. (Revised July 2008.)
        • February 2022
        • Case

        Cleveland Clinic Abu Dhabi (Abridged)

        By: Linda A. Hill and Emily Tedards
        In 2006, the Cleveland Clinic and Mubadala Investment Company partnered with a bold ambition to deliver world class healthcare in the United Arab Emirates. In 2015, after nearly a decade of planning and construction, Cleveland Clinic Abu Dhabi opened its doors. By... View Details
        Keywords: Organization Behavior; Culture; Alignment; Organizational Effectiveness; Purpose; Impact; Leadership Development; Diversity; Collaboration; Co-creation; Learning Organizations; Empowerment; Teams; Team Dynamics; Teamwork; Team Effectiveness; Trust; Talent; Talent Development And Retention; Psychological Safety; Organizational Evolution; Coaching; Board; Analytics; Innovation; Data; Data Visualization; Digital Technology; Digital; Customer Experience; Experimentation; Change Management; Data-driven Decision-making; Debates; Ecosystem; Partnership; Telemedicine; Sustainability; Global Organizations; Local; Hospital; Healthcare; United Arab Emirates; Health Care and Treatment; Partners and Partnerships; Globalization; Quality; Organizational Culture; Mission and Purpose; Innovation and Management; Information Technology; Joint Ventures; Leadership; Performance Effectiveness; Abu Dhabi; United Arab Emirates
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        Hill, Linda A., and Emily Tedards. "Cleveland Clinic Abu Dhabi (Abridged)." Harvard Business School Case 422-056, February 2022.
        • September 2011
        • Case

        Vibco Industrial Vibrators

        By: Das Narayandas, Kerry Herman and Matthew Preble
        Karl Wadensten, president of Vibco Vibrators, was deciding whether to grow his small company through a marketing push for one of two technologies that he believed could launch his company to the next level of sales, or if he should continue to grow his company through... View Details
        Keywords: Budgets and Budgeting; Customer Relationship Management; Decision Choices and Conditions; Marketing; Product Launch; Customization and Personalization; Expansion; Manufacturing Industry
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        Narayandas, Das, Kerry Herman, and Matthew Preble. "Vibco Industrial Vibrators." Harvard Business School Case 512-005, September 2011.
        • March 2006 (Revised April 2006)
        • Case

        NOK (A)

        By: Das Narayandas and Kate Attea
        Highlights issues that a multidivision firm faces as it moves from managing products for profit to managing customers for profit. View Details
        Keywords: Business Divisions; Transformation; Customer Focus and Relationships; Profit; Management; Product Marketing; Organizations; Commercialization
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        Narayandas, Das, and Kate Attea. "NOK (A)." Harvard Business School Case 506-040, March 2006. (Revised April 2006.)
        • March 2020 (Revised January 2022)
        • Case

        Michelin: Building a Digital Service Platform

        By: Sunil Gupta and Christian Godwin
        Michelin, a tire company with over a century of experience, attempts to develop a digital service platform for its fleet and dealer customers. The case focuses on the challenges of bringing a large, well-established company into the digital age. Concerned about the... View Details
        Keywords: Change; Transformation; Customer Focus and Relationships; Decision Making; Leading Change; Growth and Development; Strategy; Digital Platforms; Internet and the Web; Auto Industry; Travel Industry; Transportation Industry; United States; France
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        Gupta, Sunil, and Christian Godwin. "Michelin: Building a Digital Service Platform." Harvard Business School Case 520-061, March 2020. (Revised January 2022.)
        • 25 May 2011
        • HBS Case

        QuikTrip’s Investment in Retail Employees Pays Off

        leave vacant positions unfilled for immediate, measurable savings. That's the retail way. Moreover, the costs of understaffing aren't easily quantifiable; who can say how many customers are lost to long lines or stock-outs? “You can... View Details
        Keywords: by Julia Hanna; Retail
        • Teaching Interest

        Overview

        By: Jill J. Avery
        Creating Brand Value (MBA elective course)

        Overview:

        In the consumer/retail space, brands are often companies’ most valuable assets and sources of their sustainable competitive advantage. But, managing brands to achieve their full value potential... View Details
        • 03 May 2011
        • First Look

        First Look: May 3

        next-generation product. Read the article: http://hbr.org/2011/05/the-best-way-to-name-your-product-20/ar/1 Think Customers Hate Waiting? Not So Fast... Authors:Ryan W. Buell and Michael I. Norton... View Details
        Keywords: Sean Silverthorne
        • Article

        (Too) Optimistic about Optimism: The Belief that Optimism Improves Performance.

        By: Elizabeth R. Tenney, Jennifer M. Logg and Don A Moore
        A series of experiments investigated why people value optimism and whether they are right to do so. In Experiments 1A and 1B, participants prescribed more optimism for someone implementing decisions than for someone deliberating, indicating that people prescribe... View Details
        Keywords: Optimism; Bias; Accuracy; Decision Phase; Performance; Attitudes; Performance Improvement; Perception; Outcome or Result
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        Tenney, Elizabeth R., Jennifer M. Logg, and Don A Moore. "(Too) Optimistic about Optimism: The Belief that Optimism Improves Performance." Journal of Personality and Social Psychology 108, no. 3 (March 2015): 377–399. (lead article.)
        • October 1999 (Revised March 2000)
        • Case

        Credit Suisse (A)

        Credit Suisse is looking for ways to differentiate itself from current and likely competitors. After two years of restructuring, the bank's leadership wants profitable growth. It has decided to emphasize customer service. View Details
        Keywords: Restructuring; Competitive Advantage; Customer Focus and Relationships; Banking Industry; Switzerland
        Citation
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        Fulmer, William E. "Credit Suisse (A)." Harvard Business School Case 800-155, October 1999. (Revised March 2000.)
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