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  • Web

Seminars & Conferences - Faculty & Research

for Zoom link Dec 05 05 Dec 2024 BiGS Brown Bag Christopher Marquis, University of Cambridge Judge Business School BiGS Brown Bag with Christopher Marquis Time: 12:00 PM – 1:00... View Details
  • Web

Curriculum - MBA

of technology ventures. The MS/MBA Engineering Sciences Program provides a strong foundation in general management and convey concepts and builds skills in engineering, design, and innovation management. First Year August Harvard Business... View Details
  • 14 Feb 2011
  • Research & Ideas

Clay Christensen’s Milkshake Marketing

price, or dividing the customer base into target demographics, such as age, gender, education, or income level. Unfortunately, neither way works very well, according to Harvard Business School professor Clayton Christensen, who notes that... View Details
Keywords: by Carmen Nobel; Retail; Service; Consumer Products; Food & Beverage
  • 11 Feb 2015
  • HBS Seminar

EVENT POSTPONED - Ohad Barzilay, Tel Aviv University

  • 12 Jul 2004
  • Research & Ideas

Enron’s Lessons for Managers

Some events mark a generation. If a marker is a source of deep learning about ourselves, as Malcolm Salter believes it is, then the Enron crisis is exactly that for business people. Political scientists have the Bay of Pigs; engineers... View Details
Keywords: by Martha Lagace
  • 17 Oct 2023
  • HBS Case

With Subscription Fatigue Setting In, Companies Need to Think Hard About Fees

about the benefits of switching to a subscription model. “There can be this hesitancy to move all out,” says Ofek. “But as the benefits of the subscription model become evident, [more] firms find it worthwhile to do it.” You Might Also Like: Could a View Details
Keywords: by Jay Fitzgerald; Consumer Products; Information; Information Technology
  • November 1999 (Revised June 2006)
  • Case

DLJdirect: "Putting Our Reputation Online"

By: Thomas R. Eisenmann and Gillian Morris
Online broker DLJdirect faced two decisions during the fall of 1999: what customer segments should it target and how much should it spend on marketing? Unlike its competitors, who focused either on day traders or more mainstream investors, DLJdirect differentiated its... View Details
Keywords: Marketing Strategy; Marketing Communications; Competitive Strategy; Decision Choices and Conditions; Investment; Cost Management; Business Plan; Research and Development; Customers; Budgets and Budgeting; Online Advertising; Internet; Financial Services Industry
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  • September–October 2020
  • Article

When It's Time to Pivot, What's Your Story?: How to Sell Stakeholders on a New Strategy

By: Rory McDonald and Robert Bremner
To succeed, a new company must rally investors, staff, customers, and the media around a good story. But often that narrative turns out to be wrong, and entrepreneurs realize they need to change direction. How that shift is communicated can have a huge impact on a... View Details
Keywords: Entrepreneurship; Business Model; Strategy; Change Management; Organizational Change and Adaptation; Communication Strategy; Business and Stakeholder Relations
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  • 30 Aug 2004
  • Research & Ideas

Real Estate: The Most Imperfect Asset

As a driver of both the overall economy and of individual wealth, real estate is pretty hard to beat. As Harvard Business School professor Arthur Segel says, real estate is the largest asset class in the world—the value of housing in the... View Details
Keywords: by Sarah Jane Johnston; Construction; Real Estate
  • February 2009 (Revised February 2011)
  • Case

"Lather, Rinse, Repeat": FeedBurner's Serial Founding Team

By: Noam T. Wasserman and Eric Olson
"Is this the right time or is it still too early?" Dick Costolo wondered as he reflected on the latest acquisition offer. He had been building FeedBurner with his three co-founders for almost four years and was staring at the details of an acquisition offer from... View Details
Keywords: Mergers and Acquisitions; Business Exit or Shutdown; Decision Choices and Conditions; Entrepreneurship; Negotiation Offer; Groups and Teams
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  • 23 Jan 2024
  • Research & Ideas

How to Keep Employees Productive: Support Caregivers

Ostensibly, Shah was trying to refocus employees. New research from Harvard Business School Professor Joseph B. Fuller offers a different take. When workers feel tension between their work and private lives, they’re likely to quit or be... View Details
Keywords: by Kara Baskin
  • Web

Initiatives & Projects - Faculty & Research

IFVI’s research agenda is currently chaired by Serafeim. Institute for Business in Global Society The Institute for Business in Global Society (BiGS) exists to help and harness View Details

    The Treasure You Seek: A Guide to Developing and Leveraging Your Leadership Capital

    Most leadership books are written for people who are already labeled as “leaders”—corporate execs, high-ranking managers, entrepreneurs. They may not speak to the underrepresented young person or uncommon experienced person with a dream to create change in the... View Details

    • 04 May 2010
    • First Look

    First Look: May 4

    Reexamination of Tunneling and Business Groups: New Data and New Methods Authors:Jordan I. Siegel and Prithwiraj Choudhury Abstract The last decade of corporate governance research has been focused in large part on identifying what leads... View Details
    Keywords: Martha Lagace
    • 31 Oct 2023
    • HBS Case

    Checking Your Ethics: Would You Speak Up in These 3 Sticky Situations?

    loyalties among clients, colleagues, and partners can present ethical issues that can be difficult to manage, says David Fubini, a senior lecturer at Harvard Business School. “You are an adviser. You are not an employee of the company you... View Details
    Keywords: by Michael Blanding; Consulting
    • Web

    Lifelong Learning - Alumni

    experiences that help members to become their best selves. They are small, intimate groups usually comprised of seven to ten alumni who meet regularly and discuss their personal and professional lives confidentially. Big Ideas from... View Details
    • 09 Apr 2024
    • Book

    Why Work Rituals Bring Teams Together and Create More Meaning

    Think about all the routines you follow on a regular basis: When you’re getting ready for work, you brush your teeth, go for a 20-minute walk, then take a shower. Before giving a big presentation in the office, you might repeat a mantra... View Details
    Keywords: by Michael Blanding
    • 12 Sep 2023
    • Book

    Successful, But Still Feel Empty? A Happiness Scholar and Oprah Have Advice for You

    The path to becoming the very best leader—or the very best anything, really—is to become “the greatest CEO in the world of yourself, incorporated,” says Harvard Business School professor Arthur Brooks. Understanding your emotions, and how... View Details
    Keywords: by Avery Forman
    • February 2024
    • Case

    Continuity & Change at Boston Consulting Group

    By: David G. Fubini, Suraj Srinivasan and David Lane
    As the new CEO of Boston Consulting Group (BCG) since autumn 2021, Christoph Schweizer had big shoes to fill—his predecessor, Rich Lesser, had tripled the partnership’s total revenues and created digital initiatives that contributed 40+% of 2021 revenues, more than... View Details
    Keywords: Business Organization; Change Management; Talent and Talent Management; Governance; AI and Machine Learning; Environmental Sustainability; Leading Change; Risk Management; Organizational Culture; Partners and Partnerships; Revenue; Growth and Development Strategy; Management Succession; Consulting Industry
    Related
    • 09 Dec 2002
    • Research & Ideas

    Most Accountants Aren’t Crooks—Why Good Audits Go Bad

    The Sarbanes-Oxley Act of 2002, signed into law last July, is the government's response to a series of financial reporting scandals that rocked investors. Among other measures the law offers up stiff criminal penalties for accounting fraud. But in this Harvard View Details
    Keywords: by Max H. Bazerman, George Loewenstein & Don A. Moore; Accounting; Financial Services