Publications

June 2016
Case

The Wealthfront Generation

By: Luis Viceira and Allison Ciechanover

Keywords: Automated Investment Advisor; Millennials; Fintech; Customers; Asset Management; Internet and the Web; Age; Investment; Business Startups; California

Portrait Project

Ryan Kennedy

I have a special place in my heart for McDonald's. Not the Happy Meals or golden fries. I value the opportunity that McDonald's provided my family. My dad started work there at age sixteen, and my mom joined soon after. Both worked... View Details

01 Mar 2005
News

A Well-Tuned Life

CARLO AND OLIVIA FRANZBLAU: family harmony. At age 13, Carlo Franzblau (MBA ’88) was given the lead in his summer camp’s musical production of Bye Bye Birdie on the condition that he not do any solos. Ever since, when moved to song, he’s... View Details

Keywords: karaoke; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

01 Dec 2006
News

Over 50 and Job Hunting?

Age discrimination is a serious concern among executives who contemplate career moves after age 50. In one recent survey, nearly three out of four managers with an average age... View Details

Keywords: Deborah Blagg; job hunting

May 2020
Article

Negotiating a Better Future: How Interpersonal Skills Facilitate Inter-Generational Investment

By: Nava Ashraf, Natalie Bau, Corinne Low and Kathleen McGinn

Using a randomized control trial, we examine whether offering adolescent girls nonmaterial resources—specifically, negotiation skills—can improve educational outcomes in a low-income country. In so doing, we provide the first evidence on the effects of an intervention... View Details

Keywords: Negotiation; Competency and Skills; Training; Age; Gender; Education; Investment; Outcome or Result; Developing Countries and Economies

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January 2010 (Revised December 2010)
Supplement

Toward Golden Pond (B)

By: Nicolas P. Retsinas, G.A. Donovan, Nancy Dai and Justin Seth Ginsburgh

Supplements the A case. Provides an additional dilemma for the Rong-D companies with regard to building luxury senior housing in China. View Details

Keywords: Buildings and Facilities; Age; Investment; Housing; Risk Management; Emerging Markets; Business and Government Relations; Luxury; Chengdu

July 2007
Article

Geographical Segmentation of U.S. Capital Markets

Demographic variation in savings behavior can be exploited to provide evidence on segmentation in US bank loan markets. Cities with a large fraction of seniors have higher volumes of bank deposits. Since many banks rely heavily on deposit financing, this affects local... View Details

Keywords: Age; Economy; Capital Markets; Banks and Banking; Financing and Loans; Local Range; United States

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January 2010 (Revised December 2010)
Case

Toward Golden Pond (A)

By: Nicolas P. Retsinas, G.A. Donovan, Nancy Dai and Justin Seth Ginsburgh

The Rong-D companies must decide whether to build a luxury senior housing development in Chengdu, China. Demographics are very encouraging for this new product type, but there are numerous cultural, market, financial, and political risks that they must assess before... View Details

Keywords: Age; Investment; Housing; Risk Management; Emerging Markets; Business and Government Relations; Luxury; Chengdu

November 24, 2020
Article

4 Strategies to Make Telehealth Work for Elderly Patients

By: Umar Ikram, Susanna Gallani, Jose F. Figueroa and Thomas W. Feeley

As providers have ramped up their use of telehealth during the COVID-19 pandemic, one group—the elderly—has experienced particular challenges in adopting the technologies. This article describes the strategies four innovative provider organizations have used to engage... View Details

Keywords: Telehealth; Health Pandemics; Health Care and Treatment; Internet and the Web; Age; Technology Adoption; Strategy

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December 2006 (Revised August 2009)
Case

Disney Consumer Products: Marketing Nutrition to Children

By: David E. Bell and Laura Winig

In an effort to capture market share in the children's foods category, Disney Consumer Products (DCP) debuted a broad line of "better for you" foods, ranging from fresh fruits and vegetables to frozen meals, through a partnership with Kroger supermarkets. In answer to... View Details

Keywords: Age; Nutrition; Brands and Branding; Corporate Social Responsibility and Impact; Partners and Partnerships; Social Issues; Consumer Products Industry; Food and Beverage Industry