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  • 26 Oct 2010
  • First Look

First Look: October 26, 2010

many "multicultural marketing" efforts are both limited and limiting, and how firms can go beyond demographic data to craft effective strategies for selling to ethnic markets within the U.S. Read the Paper: View Details
Keywords: Sean Silverthorne
  • 13 Apr 2016
  • Research & Ideas

Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)

with them. The press wants to write about them. Cognitive referents have buzz. McDonald delves into how companies can come to epitomize a market in the working paper Becoming a Cognitive Referent: Market Creation and Cultural Strategy. An... View Details
Keywords: by Roberta Holland; Aerospace; Food & Beverage; Retail
  • 01 May 2019
  • What Do You Think?

What Should the Leadership of YouTube Do?

Silicon Valley's culture as a whole—‘an algorithm solves everything’ and ‘just put it out and we'll fix it later.’ In traditional media, for example, considerable debate can go into the production of a program ... With YouTube, Facebook,... View Details
Keywords: by James Heskett; Entertainment & Recreation; Media & Broadcasting
  • 12 Mar 2014
  • Lessons from the Classroom

Managing the Family Business: Firing the CEO

the CEO, with manageable consequences that are generally positive. Factor 1: Fit High performing companies require CEOs with the right skill set, decision style, and values. They have strong credibility with key stakeholders. They build strong executive teams that can... View Details
  • 03 May 2010
  • Research & Ideas

What Is the Future of MBA Education?

lessons from these discussions. Q: Another gap you identified was that MBA students were not developing a global mindset. How can MBA programs better prepare students for an increasingly globalized business world? Garvin: Executives and deans told us that MBAs need to... View Details
Keywords: by Martha Lagace; Education
  • 01 Nov 2011
  • First Look

First Look: Nov. 1

and teaching on risk management, we identify three categories of risk and elaborate on the ways companies can identify and mitigate them, with particular emphasis on strategy execution risks. Managing the Multiple Dimensions of Risk—Part... View Details
Keywords: Sean Silverthorne
  • 20 Nov 2012
  • First Look

First Look: November 20

has received substantial attention in the strategy literature, where a number of qualitative approaches to describe, represent, and evaluate business models have been proposed. We contend that while helpful to understand a firm's overall... View Details
Keywords: Sean Silverthorne
  • January 2017 (Revised March 2017)
  • Case

Royal DSM: From Continuous Transformation to Organic Growth

By: William W. George, Carin-Isabel Knoop and Amram Migdal
Royal DSM CEO Feike Sijbesma was pondering the challenges of shifting DSM’s global organization from the constant transformations of the past 100 years to creating organic growth. When Sijbesma took the helm as CEO in 2007, he further pushed and completed the company’s... View Details
Keywords: Organic Growth; Organizational Change; M＆A; Mergers And Acquisitions; Divestment; Business Ventures; Business Divisions; Business Growth and Maturation; Restructuring; Change; Change Management; Transformation; Transition; Engineering; Chemicals; Mining; Ethics; Values and Beliefs; Finance; Capital Markets; Financial Markets; Food; Globalization; Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Health; Nutrition; History; Leadership; Leadership Development; Leadership Style; Leading Change; Management; Business or Company Management; Growth and Development Strategy; Growth Management; Management Practices and Processes; Management Style; Organizations; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Design; Ownership; Public Ownership; Performance; Strategy; Adaptation; Consolidation; Corporate Strategy; Value; Value Creation; Biotechnology Industry; Chemical Industry; Food and Beverage Industry; Mining Industry; Pharmaceutical Industry; Europe; Netherlands
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  • 03 Oct 2017
  • First Look

First Look at Research and Ideas, October 3, 2017

and Julie Battilana Abstract—This paper examines the critical role of gender in the commercialization of social ventures. We argue that cultural beliefs about what is perceived to be appropriate work for each gender influence how founders... View Details
Keywords: by Sean Silverthorne
  • 02 Aug 2016
  • First Look

August 2, 2016

to first dates, people frequently experience performance anxiety. And when experienced immediately before or during performance, anxiety harms performance. Across a series of experiments, we explore the efficacy of a common strategy that... View Details
Keywords: Sean Silverthorne
  • 16 Dec 2014
  • First Look

First Look: December 16

Multi-Sourcing at Adidas This case describes the design and implementation of an IT-multi-sourcing strategy at a large global sportswear company, the adidas Group, which is headquartered in Germany. To help increase the benefits and... View Details
Keywords: Sean Silverthorne
  • 01 Jun 2024
  • News

Alumni and Faculty Books

Edited by Margie Kelley Alumni Books Debunking Teenagers: 200 Research-Based Parenting Strategies to Help Your Adolescent Successfully Navigate the “Tempteen” Years By Daphne Adler (MBA 2004) Independently Published Why are teenagers constantly tempted to behave... View Details
  • Web

2024 Reunion Presentations - Alumni

firm fading toward irrelevance, plagued by internal fights and inertia. A key element of his leadership approach was to redefine the company’s purpose (the “why?”) and culture (the “how?”), and to link them to the company’s View Details
  • 24 Apr 2012
  • First Look

First Look: April 24

primarily at auditors (both external and internal), risk managers, accountants, CFOs, and consultants, Effective Auditing for Corporates covers the following: 1) compliance and the corporate audit, 2) fraud detection, 3) risk-based auditing, 4) the development of... View Details
Keywords: Carmen Nobel
  • 20 Feb 2017
  • Research & Ideas

Having No Life is the New Aspirational Lifestyle

unproductive ways to show their status,” says Keinan. But something in our culture has changed about how status is achieved. In the past decade, conspicuous ostentatious consumption has become less socially acceptable. Those wishing to... View Details
Keywords: by Michael Blanding
  • 05 Feb 2013
  • First Look

First Look: Feb. 5

response organizations to adopt very different leadership strategies if they are effectively to cope with the differential demands of these events. In this paper, we develop further ideas about leadership under crisis conditions,... View Details
Keywords: Sean Silverthorne
  • 10 May 2020
  • Blog Post

Let’s Hear it For the Moms – The Incredible Balancing Act of Student Mothers

to them on Zoom!  Campus community highlight: We are originally from Taiwan and appreciate the inclusive community here. My kids are exposed to so many cultures and have learned to embrace difference.  Laura Hoffmann | Class of 2021 Due... View Details
  • 01 Aug 2017
  • First Look

First Look at New Research and Ideas, August 1

for more engagement at the micro level of business enterprises. While recognizing that the context of institutions, education, and culture plays a role in explanations of wealth and poverty, the paper calls for a closer engagement with... View Details
Keywords: Sean Silverthorne
  • 16 Oct 2012
  • First Look

First Look: October 16

Sonnenberg, Susan J. Barraclough, and Anne N. Thorndike Publication:American Journal of Preventive Medicine 43, no. 1 (September 2012) Abstract Background: Effective strategies are needed to address obesity, particularly among minority... View Details
Keywords: Sean Silverthorne
  • Person Page

Course Development

By: Debora L. Spar

Managing International Trade and Investment

Despite the ease with which it is often conducted, doing business across borders is not the same as doing it at home. Rather, it entails a whole new set of managerial challenges: re-assessing competitive... View Details