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(8,216)
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- News (1,333)
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- Events (25)
- Multimedia (79)
- Faculty Publications (3,620)
Show Results For
- All HBS Web
(8,216)
- People (17)
- News (1,333)
- Research (5,030)
- Events (25)
- Multimedia (79)
- Faculty Publications (3,620)
- July 2010 (Revised January 2017)
- Background Note
Marketing Analysis Toolkit: Customer Lifetime Value Analysis (2024)
By: Thomas Steenburgh and Jill Avery
Customers are increasingly being viewed as assets that bring value to the firm. Customer lifetime value is a metric that allows managers to understand the overall value of their customer base and relate it to three customer strategies firms employ: asset... View Details
Keywords: Customer Lifetime Value; Return On Investment; Customer Acquisition; Customer Retention; Customer Churn; ＂Marketing Analytics＂; Marketing; Customer Relationship Management; Customer Focus and Relationships; Customer Value and Value Chain; Management Analysis, Tools, and Techniques; Marketing Strategy; Measurement and Metrics; Strategic Planning; Value
Steenburgh, Thomas, and Jill Avery. "Marketing Analysis Toolkit: Customer Lifetime Value Analysis (2024)." Harvard Business School Background Note 525-017, July 2010. (Revised January 2017.)
- 18 Apr 2022
- Video
Uche Orji
Uche Orji, CEO and Managing Director of the Nigerian Sovereign Investment Authority, discusses how he approached the sovereign wealth fund as an entrepreneurial venture when bureaucratic processes delayed the transfer of capital for 9 months. View Details
- 12 Jun 2017
- Video
MBA Application Details
- August 1998 (Revised October 2002)
- Case
Harbus Foundation, The
By: James E. Austin and Linda Carrigan
Describes the challenges faced by a group of HBS students as they create a foundation. Given surplus funds generated by the student-run newspaper, The Harbus leadership decides to find a meaningful use for the excess cash. Profiles both the entrepreneurial process used... View Details
Keywords: Business Startups; Decision Choices and Conditions; Asset Management; Financial Institutions; Investment Portfolio; Management Analysis, Tools, and Techniques; Problems and Challenges; Social Enterprise; Valuation; Financial Services Industry
Austin, James E., and Linda Carrigan. "Harbus Foundation, The." Harvard Business School Case 399-031, August 1998. (Revised October 2002.)
- September 1999
- Background Note
Learning from Projects: Note on Conducting a Postmortem Analysis
By: Stefan H. Thomke and Steven Sinofsky
Describes how firms can learn from projects through postmortem analysis. Focuses on the step-by-step process of preparing and running a postmortem meeting as it is done at Microsoft and other software developers. View Details
Keywords: Conferences; Management Analysis, Tools, and Techniques; Projects; Software; Information Technology Industry
Thomke, Stefan H., and Steven Sinofsky. "Learning from Projects: Note on Conducting a Postmortem Analysis." Harvard Business School Background Note 600-021, September 1999.
- November 1984 (Revised March 1999)
- Case
Mayers Tap, Inc. (A)
Mayers Tap, Inc. has a poorly designed cost accounting system and is in the process of redesigning it. This case provides background details for the rest of the Mayers Tap, Inc. series. View Details
Keywords: Management Systems
Cooper, Robin. "Mayers Tap, Inc. (A)." Harvard Business School Case 185-024, November 1984. (Revised March 1999.)
- January 2017 (Revised August 2017)
- Case
Earl Gordon - Eastern Circle
By: Steven Rogers and Greg White
This case follows an African-American entrepreneur through the process of sourcing a potential acquisition, valuing a company, and securing the funding to purchase the company. This entrepreneur must decide if he should close the deal and which financing term sheet to... View Details
Keywords: Negotiations; Manufacturing; LBO; Leveraged Buyout; Entrepreneurship; Term Sheets; Deal Structuring; Financial Statements; Acquisition; Leveraged Buyouts; Business Model; Forecasting and Prediction; Cost vs Benefits; Cash Flow; Borrowing and Debt; Cost of Capital; Private Equity; Negotiation Deal; Negotiation Offer; Negotiation Process; Valuation; Value Creation; California
Rogers, Steven, and Greg White. "Earl Gordon - Eastern Circle." Harvard Business School Case 317-061, January 2017. (Revised August 2017.)
- April 2023
- Article
Control and Fairness: What Determines Elected Local Leaders’ Support for Hosting Refugees in Their Community?
By: Kristin Fabbe, Eleni Kyrkopoulou, Konstantinos Matakos and Aslı Unan
When it comes to successful refugee reception, the local level matters. Research overwhelmingly examines host communities’ attitudes, but endorsement from local politicians is equally important to resolving conflicts and facilitating harmonious interaction. Yet the... View Details
Keywords: Values; Control; Refugee Resettlement; Local Elites; Contact; Fair-share; Conjoint Experiment; Refugees; Attitudes
Fabbe, Kristin, Eleni Kyrkopoulou, Konstantinos Matakos, and Aslı Unan. "Control and Fairness: What Determines Elected Local Leaders’ Support for Hosting Refugees in Their Community?" Journal of Politics 85, no. 2 (April 2023): 778–783.
- January 2008
- Article
Mastering the Management System
By: Robert S. Kaplan and David P. Norton
Companies have always found it hard to balance pressing operational concerns with long-term strategic priorities. The tension is critical: World-class processes won't lead to success without the right strategic direction, and the best strategy in the world will get... View Details
Keywords: Framework; Management Analysis, Tools, and Techniques; Management Systems; Operations; Performance Improvement; Strategy
Kaplan, Robert S., and David P. Norton. "Mastering the Management System." Special Issue on HBS Centennial. Harvard Business Review 86, no. 1 (January 2008): 62–77.
- January 2004
- Background Note
Beyond the IT Monolith
By: Marco Iansiti and Gregg Rotenberg
Leading companies are employing a radical new approach to IT--an approach that points the way to a new model of software architecture and deployment. These companies' successes seem to indicate that the problems IT critics have correctly identified are not, in fact,... View Details
- July 2020
- Teaching Note
Shindigz
By: Frank Cespedes
Teaching Note for HBS Case No. 819-010. Shindigz sells party and celebratory items through its branded direct online channel, third-party retail and wholesale channels, and online marketplaces. Shindigz has for decades successfully executed a premium-priced branded... View Details
- January–February 2015
- Article
The Art of Giving and Receiving Advice
By: David A. Garvin and Joshua D. Margolis
The article looks at giving and receiving advice as an element of organizational leadership and managerial ability. It suggests that the skills related to these actions, such as self-awareness and diplomacy, are not innate talents but can be learned. It lists problems... View Details
Garvin, David A., and Joshua D. Margolis. "The Art of Giving and Receiving Advice." Harvard Business Review 93, nos. 1/2 (January–February 2015): 60–71.
- Web
PhD Programs - Doctoral
behavior of shareholders, regulators, customers, and suppliers, and the process by which information is disclosed. Accounting research uses statistical and econometric methods and theoretical economic modeling, and often draws from... View Details
- March 2011
- Case
Semiconductor Manufacturing International Company in 2011
By: Willy Shih and Jia Cheng
When David Wang took over as the CEO of SMIC, he knew that if he was to capitalize on the company's strategic location in the China market, he would have to transform the company mindset and its operating structure from its roots in the manufacturing of DRAMs to the... View Details
Keywords: Growth and Development Strategy; Resource Allocation; Market Entry and Exit; Business Processes; Organizational Change and Adaptation; Organizational Culture; Customization and Personalization; Semiconductor Industry; China
Shih, Willy, and Jia Cheng. "Semiconductor Manufacturing International Company in 2011." Harvard Business School Case 611-053, March 2011.
- January 1998
- Case
Transformation at Ernst & Young, United Kingdom
By: John J. Gabarro and Samantha Graff
Describes a major organizational transformation process at Ernst & Young, United Kingdom, and the events leading up to the first deal since its introduction. Raises questions of leadership, organizational design, and organizational change. View Details
Keywords: Organizational Change and Adaptation; Change Management; Leadership; Organizational Design; Restructuring; Accounting Industry; United Kingdom
Gabarro, John J., and Samantha Graff. "Transformation at Ernst & Young, United Kingdom." Harvard Business School Case 498-049, January 1998.
- 07 Jul 2014
- Video
Class of 2017 Application Details
- 21 Jan 2021
- Video
Laila Tyabji
Laila Tyabji, Chairperson of Dastkar, an NGO supporting traditional Indian craftspeople, explains her start-up process without a background or experience in management and how it happened in an informal and organic way. View Details
- April 2021
- Case
Coca-Cola: Preparing for the Next 100 Years
By: Cynthia A. Montgomery and James Weber
In early 2020, James Quincey, the 14th chair of the 133-year old The Coca-Cola Company, was in the midst of a years-long transformation of Coca-Cola from being the leading carbonated soft drink (CSD) beverage company into a total beverage company. The company’s... View Details
Keywords: Strategy; Diversification; Change Management; Organizational Culture; Environmental Sustainability; Food and Beverage Industry; United States
Montgomery, Cynthia A., and James Weber. "Coca-Cola: Preparing for the Next 100 Years." Harvard Business School Case 721-359, April 2021.
- August 2015 (Revised June 2019)
- Case
Shonda Rhimes' ShondaLand
By: Anita Elberse and Henry McGee
In January 2015, superstar television creator Shonda Rhimes, whose production company ShondaLand dominates American television's most competitive and lucrative night with three shows in primetime on network ABC's Thursday night, is plotting the future. One challenge... View Details
Keywords: Entertainment; Television; Broadcasting; Creative Industries; Television Industry; Product Portfolio Management; Superstar; Talent Management; Television Entertainment; Media; Creativity; Marketing; Talent and Talent Management; Personal Development and Career; Media and Broadcasting Industry; United States
Elberse, Anita, and Henry McGee. "Shonda Rhimes' ShondaLand." Harvard Business School Case 516-026, August 2015. (Revised June 2019.)
- October 1999 (Revised November 1999)
- Case
Wit Capital: Evolution of the Online Investment Bank
Wit Capital brings democracy to the IPO process via the World Wide Web. This case encourages debate about the role service will play in this technology-intermediated investment bank and the sources and sustainability of its competitive advantage. View Details
Keywords: Initial Public Offering; Service Delivery; Competitive Advantage; Investment Banking; Web; Banking Industry
Hallowell, Roger H., and Tonicia C. Hampton. "Wit Capital: Evolution of the Online Investment Bank." Harvard Business School Case 800-145, October 1999. (Revised November 1999.)