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  • All HBS Web  (1,496)
    • People  (10)
    • News  (411)
    • Research  (853)
    • Events  (6)
    • Multimedia  (15)
  • Faculty Publications  (485)
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  • 19 Oct 2021
  • News

In the Contest for Content

Courtesy Sherrese Clarke Soares Courtesy Sherrese Clarke Soares As the founder and CEO of HarbourView Equity Partners, Sherrese Clarke Soares (MBA 2004) is establishing herself within the high-stakes contest to own the catalogs of music that attract users to View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Aug 1998
  • News

Year-End Roundup: Dean's Award, Other Honors Conferred as Class of '98 Graduates

issues, he turned to domestic matters and urged graduates to become involved in the social sector. "Your country needs you," Rubin said. "You can do well by doing good." The day before, in a ceremony held at the Dean's House, five members... View Details
  • 31 Oct 2018
  • News

Pitching In for Female Leaders

yet I was one of the few women who made it through the glass ceiling to the top of international football. Until one day, the rug was pulled off from underneath me, and I found myself out of a job. There was a horrible social View Details
  • 09 May 2016
  • Blog Post

What To Know For An International Job Search

may not always appreciate your transferrable skills. If you are an expat returning to your native country after being away for more than five years, home may now seem especially distant as your friends and former colleagues have moved on with their own careers and... View Details
  • 03 Dec 2007
  • Research & Ideas

Authenticity over Exaggeration: The New Rule in Advertising

Consumers," HBS professor John Deighton and Leora Kornfeld, research director of Canada's Mobile MUSE Consortium, pinpoint 5 qualities of success in this new world of digital media marketing. In this new reality, it's the consumer who... View Details
Keywords: by Julia Hanna; Publishing; Advertising
  • Web

Meet the Team | Information Technology

Chobani. Before joining HBS, she ran a successful video production and media management company for many years, serving a range of corporate, nonprofit, and educational clients. Ruth also has a background in journalism, having served as a... View Details
  • Web

Online Personal Branding Course | HBS Online

Featured Exercises Continue the personal branding development process: embodying, storytelling, and socializing Create a Personal Brand Media Kit, a portfolio of tools you can leverage to share a story... View Details
  • 03 Feb 2009
  • First Look

First Look: February 3, 2009

Publication: Il Sole 24 Ore S.p.A., in press Abstract A collection of papers on ethics, translated into Italian. Social Decision Making: Social Dilemmas, Social Values, and... View Details
Keywords: Martha Lagace
  • Web

Digital Marketing & AI Workshop - Course Catalog

explore topics such as SEO, paid and influencer marketing, social media (organic and paid), email/SMS, Amazon, and analytics. Through mini-cases on brands both large and small, we’ll apply industry-leading... View Details
  • 01 Dec 2020
  • News

Up Your Time Affluence

here, Whillans offers straightforward strategies for gaining control over that most precious asset of all. Beware of time confetti. Our near-constant connection to technology leads to social media and email... View Details
  • 06 Mar 2007
  • First Look

First Look: March 6, 2007

repertoire of personal qualities, including qualities that run counter to conventionally masculine scripts. Our findings point to the mutability of masculine identity as a social status achievement and to how organizations can disrupt... View Details
Keywords: Martha Lagace
  • Profile

Casey Gerald

garden” While at Yale, Casey attended a law school event at which the speaker made an observation that made a lasting impact upon him. “He said law was the instrument of social change in the twentieth century,” Casey explains, “but if you... View Details
Keywords: Entrepreneurship; Retail; Nonprofit / Government
  • 01 Mar 2016
  • News

Case Study: Paper Chase

6, 2000) + ONLINE web-only content It’s all about social media! This business will grow from robust word-of-mouth recommendations, and based on my experience, these tactics should work well: (1) Send samples to View Details
  • 22 Jan 2018
  • News

The First Five Years: ‘30 Under 30’ Edition

retail onto the social media platform.” Gaglani: “We are on a mission to educate the world’s health professionals. There are clinician shortages across the professions and globe, from primary care physicians... View Details
Keywords: Health, Social Assistance; Health, Social Assistance; Health, Social Assistance; Health, Social Assistance; Health, Social Assistance; Health, Social Assistance
  • 01 Mar 2013
  • News

Opening the Door

For her innovative research and outspoken advocacy of US health-care reform, Professor Regina Herzlinger is known in some media circles as "the godmother of consumer-driven health care." At HBS, she holds the distinction of being the... View Details
Keywords: Deborah Blagg; Social Assistance; Social Assistance; Social Assistance; Social Assistance; Social Assistance
  • 16 Dec 2010
  • News

The Emergent Arab World

took place at HBS, with panels on entrepreneurship, social entrepreneurship, media and technology, and Iraq, among other topics. A panel on finance in the MENA region, which hundreds of HBS alumni call home,... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services; Government
  • Web

Online Entrepreneurial Marketing Course | HBS Online

influencing the stakeholders making purchasing decisions Understand the importance of brand-building and the key components of an effective brand Build a media strategy across paid, earned, and owned channels Evaluate and identify growth... View Details
  • Profile

Monne Williams

efforts on a whole new field: social media. Looking beyond the obvious Yet while Monne "loved what I was doing in my dream job," she wanted challenges with greater range. "The social View Details
  • 01 Sep 2024
  • News

3-Minute Briefing: Kruti Patel Goyal (MBA 2004)

required to be able to achieve greater goals. The first big risk that I took was graduating from business school without a full-time job. I took an internship to get a foot in the door in the media industry. Four or five years later, my... View Details
Keywords: Sarah Wyman
  • 01 Sep 2012
  • News

HBS Is Committed to Increasing Alumni Engagement

are highly valued; social media is favored by many. There is also a desire to see the alumni database further leveraged. Alumni want customized email communications from the School. They would also like... View Details
Keywords: Lisa Skeete Tatum; engagement; Educational Support Services; Educational Services
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