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      • September 2004 (Revised November 2012)
      • Module Note

      Module I: Moral Challenge Class Summaries

      By: Sandra J. Sucher
      What is a moral challenge? Explores four main types of moral challenge: the challenge of survival, the conflict between "two rights," a moral dilemma—or situation in which it is impossible to satisfy conflicting moral obligations and commitments—and the challenge of... View Details
      Keywords: Decision Choices and Conditions; Moral Sensibility; Values and Beliefs; Leadership; Problems and Challenges; Conflict of Interests
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      Sucher, Sandra J. "Module I: Moral Challenge Class Summaries." Harvard Business School Module Note 605-036, September 2004. (Revised November 2012.)
      • September 2004
      • Article

      Rational Overoptimism (and Other Biases)

      By: Eric J. Van den Steen
      Rational agents with differing priors tend to be overoptimistic about their chances of success. In particular, an agent who tries to choose the action that is most likely to succeed, is more likely to choose an action of which he overestimated, rather than... View Details
      Keywords: Prejudice and Bias; Decision Choices and Conditions; Performance Expectations; Outcome or Result; Opportunities; Risk and Uncertainty; Failure; Success; Management Analysis, Tools, and Techniques; Personal Characteristics; Values and Beliefs; Ethics
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      Van den Steen, Eric J. "Rational Overoptimism (and Other Biases)." American Economic Review 94, no. 4 (September 2004): 1141–1151.
      • September 2004
      • Article

      Too Much of A Good Thing? The Role of Choice in Negotiation"

      By: Michael Wheeler
      Keywords: Negotiation; Decision Choices and Conditions
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      Wheeler, Michael. Too Much of A Good Thing? The Role of Choice in Negotiation"." Negotiation 7, no. 9 (September 2004).
      • July 2004 (Revised July 2005)
      • Case

      Activision: The 'Kelly Slater's Pro Surfer' Project

      By: Alan D. MacCormack, Enrico D"Angelo and Kerry Herman
      Mike Ward, the producer in charge of developing the Kelly Slater's Pro Surfer game for Activision, must decide whether to launch the game in time for the 2002 Christmas season. Complicating his decision are the lukewarm response from consumers to TV test spots of the... View Details
      Keywords: Games, Gaming, and Gambling; Product Development; Customer Satisfaction; Projects; Business or Company Management; Product Launch; Marketing Strategy; Decision Choices and Conditions; Industry Structures; Innovation Strategy; Entertainment and Recreation Industry; United States
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      MacCormack, Alan D., Enrico D"Angelo, and Kerry Herman. "Activision: The 'Kelly Slater's Pro Surfer' Project." Harvard Business School Case 605-020, July 2004. (Revised July 2005.)
      • June 2004 (Revised May 2005)
      • Case

      World Vision International's AIDS Initiative: Challenging a Global Partnership

      By: Christopher A. Bartlett and Daniel F. Curran
      After 25 years of building a network of interdependent, national organizations delivering relief and development that are responsive to local needs, World Vision's International office is planning to implement a major global HIV/AIDS initiative that challenges the... View Details
      Keywords: Change Management; Decision Choices and Conditions; Globalized Markets and Industries; Governing and Advisory Boards; Management Systems; Networks; Partners and Partnerships; Welfare; Adaptation
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      Bartlett, Christopher A., and Daniel F. Curran. "World Vision International's AIDS Initiative: Challenging a Global Partnership." Harvard Business School Case 304-105, June 2004. (Revised May 2005.)
      • April 2004 (Revised May 2005)
      • Case

      ING DIRECT

      By: James L. Heskett
      The CEO of ING Direct (U.S.) has to decide: (1) whether and how to coordinate his organization's branding effort with its parent, ING Group, and (2) how fast to grow the business. Includes color exhibits. View Details
      Keywords: Decision Choices and Conditions; Entrepreneurship; Leadership Style; Growth Management; Brands and Branding; Planning; Problems and Challenges; Financial Services Industry; United States
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      Heskett, James L. "ING DIRECT." Harvard Business School Case 804-167, April 2004. (Revised May 2005.)
      • February 2004 (Revised April 2005)
      • Exercise

      Necessary Evils: A Diagnostic Exercise

      By: Joshua D. Margolis and Andrew Molinsky
      Central to the work of leaders and professionals are tasks that entail harming one party to deliver benefits or advance valued and worthy goals. Sometimes a person must, as part of his or her job, perform an act that causes emotional, material, or physical harm to... View Details
      Keywords: Decision Choices and Conditions; Leadership; Problems and Challenges; Ethics; Management Skills
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      Margolis, Joshua D., and Andrew Molinsky. "Necessary Evils: A Diagnostic Exercise." Harvard Business School Exercise 404-027, February 2004. (Revised April 2005.)
      • February 2004
      • Case

      Note on Human Behavior: Reason and Emotion

      By: Nitin Nohria and Bridget Gurtler
      Human beings are driven by reasons and emotions. On the one hand, as rational choice theorists assert, human beings are resourceful and evaluative as they strive to maximize their own interests. An individual's interests can converge or diverge from the interests of... View Details
      Keywords: Behavior; Cognition and Thinking; Emotions; Interests; Organizations; Organizational Design; Governing Rules, Regulations, and Reforms
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      Nohria, Nitin, and Bridget Gurtler. "Note on Human Behavior: Reason and Emotion." Harvard Business School Case 404-104, February 2004.
      • February 2004 (Revised January 2005)
      • Case

      Hewlett-Packard: Culture in Changing Times

      By: Michael Beer, Rakesh Khurana and James Weber
      HP had been a highly successful and respected company for decades. It was well known for its company culture and management practices--the HP way--which emphasized both profits and people. Changing markets, strong competitors, and the growth of its computer business,... View Details
      Keywords: Acquisition; Decision Choices and Conditions; Human Resources; Leading Change; Managerial Roles; Organizational Change and Adaptation; Organizational Culture; Performance Effectiveness; Adoption; Competition
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      Beer, Michael, Rakesh Khurana, and James Weber. "Hewlett-Packard: Culture in Changing Times." Harvard Business School Case 404-087, February 2004. (Revised January 2005.)
      • January 2004 (Revised January 2005)
      • Case

      Delta Air Lines (A): The Low-Cost Carrier Threat

      By: Jan W. Rivkin and Laurent Therivel
      The top management of Delta Air Lines must decide how to respond to the threat posed by low-cost carriers such as Southwest and JetBlue. Among the options considered is the launch of a low-cost subsidiary by Delta itself. Prior efforts to launch a low-cost subsidiary,... View Details
      Keywords: Corporate Strategy; Competitive Strategy; Cost; Decision Choices and Conditions; Service Delivery; Service Operations; Air Transportation Industry
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      Rivkin, Jan W., and Laurent Therivel. "Delta Air Lines (A): The Low-Cost Carrier Threat." Harvard Business School Case 704-403, January 2004. (Revised January 2005.)
      • January 2004 (Revised May 2005)
      • Case

      Gold Hill Venture Lending

      By: G. Felda Hardymon, Josh Lerner and Ann Leamon
      David Fischer is trying to raise $200 million for a first-time venture debt fund that will be affiliated with Silicon Valley Bank, a major technology lender. Despite his lengthy experience in venture lending, the process is proving difficult. He and his partners are... View Details
      Keywords: Information Technology; Value Creation; Venture Capital; Partners and Partnerships; Decision Choices and Conditions; Investment Funds; Banking Industry; Financial Services Industry
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      Hardymon, G. Felda, Josh Lerner, and Ann Leamon. "Gold Hill Venture Lending." Harvard Business School Case 804-083, January 2004. (Revised May 2005.)
      • December 2003 (Revised May 2004)
      • Case

      Grove Street Advisors

      By: G. Felda Hardymon, Josh Lerner, Ann Leamon and Frank Angella
      Grove Street Advisors, a manager of customized private equity investment products, has been very successful in its first five years. To grow, the group must decide whether to target smaller organizations, revive its coinvestment efforts, or enter the highly competitive... View Details
      Keywords: Business Organization; Decision Choices and Conditions; Private Equity; Investment; Market Entry and Exit; Competitive Strategy
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      Hardymon, G. Felda, Josh Lerner, Ann Leamon, and Frank Angella. "Grove Street Advisors." Harvard Business School Case 804-050, December 2003. (Revised May 2004.)
      • December 2003
      • Case

      Manville Corporation Fiber Glass Group (C) (Abridged)

      By: Lynn S. Paine
      Manville Corp.'s senior managers are surprised when Japanese government officials advise them not to go forward with their plan to add a cancer warning label to diatomaceous earth (DE) products sold in Japan. The International Agency for Research on Cancer has ruled... View Details
      Keywords: Risk and Uncertainty; Moral Sensibility; Safety; Government Administration; Cross-Cultural and Cross-Border Issues; Decision Choices and Conditions; Ethics; Announcements; Industrial Products Industry; Japan
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      Paine, Lynn S. "Manville Corporation Fiber Glass Group (C) (Abridged)." Harvard Business School Case 304-078, December 2003.
      • December 2003 (Revised October 2005)
      • Case

      High-Definition TV: The Grand Alliance

      By: Thomas R. Eisenmann
      Describes political and economic forces that influenced the development of an all-digital, high-definition television (HDTV) standard in the United States between 1986 and 1996. Outlines the stakes for various government and industry participants in the... View Details
      Keywords: Decision Choices and Conditions; Investment; Policy; Management Practices and Processes; Emerging Markets; Standards; Business and Government Relations; Networks; Research and Development; Technology Adoption; Entertainment and Recreation Industry; Technology Industry; Japan; Europe; United States
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      Eisenmann, Thomas R. "High-Definition TV: The Grand Alliance." Harvard Business School Case 804-103, December 2003. (Revised October 2005.)
      • December 2003 (Revised October 2006)
      • Case

      Maverick Capital

      By: Andre F. Perold, Chris McIsaac and Marc Ricks
      Maverick Capital, a $7 billion hedge fund, faced a number of long-term strategic questions, particularly the issue of growth. With all of its assets invested with one strategy, Maverick was already managing more capital in a dedicated approach than any hedge fund in... View Details
      Keywords: Assets; Capital; Stocks; Financial Strategy; Investment Funds; Investment Portfolio; Growth and Development Strategy
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      Perold, Andre F., Chris McIsaac, and Marc Ricks. "Maverick Capital." Harvard Business School Case 204-013, December 2003. (Revised October 2006.)
      • November 2003 (Revised October 2005)
      • Case

      Leading the Josie Esquivel Franchise (A)

      By: Boris Groysberg and Laura Morgan Roberts
      Reviews Josie Esquivel's career history, detailing how, through her personal attributes, skills, experiences, and organizational practices she has developed into a star analyst. Should Esquivel accept an offer to leave Lehman Brothers for Morgan Stanley? To make this... View Details
      Keywords: Experience and Expertise; Decision Choices and Conditions; Resignation and Termination; Job Offer; Franchise Ownership; Performance; Personal Development and Career; Personal Characteristics; Competitive Strategy; Competitive Advantage
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      Groysberg, Boris, and Laura Morgan Roberts. "Leading the Josie Esquivel Franchise (A)." Harvard Business School Case 404-054, November 2003. (Revised October 2005.)
      • November 2003 (Revised June 2004)
      • Background Note

      China's Telecommunications Sector

      By: Richard L. Nolan and Stephen P. Bradley
      In mid-2003, China was the fastest-growing telecom market. Telecom subscribers are estimated at 472 million. With the size and growth of telecom, China is a hot spot for new telecom and IT technologies. Furthermore, China's sheer market power provides a strong position... View Details
      Keywords: Globalized Markets and Industries; Technological Innovation; Policy; Decision Choices and Conditions; Competition; Telecommunications Industry; China
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      Nolan, Richard L., and Stephen P. Bradley. "China's Telecommunications Sector." Harvard Business School Background Note 904-416, November 2003. (Revised June 2004.)
      • November 2003 (Revised July 2006)
      • Case

      STAR 2003

      By: Thomas R. Piper
      A shift in strategy from broadcasting standardized programs throughout its footprint to localized programming necessitates a review of STAR's organizational structure. Growing complexity and a need for local responsiveness point toward adoption of a country-based... View Details
      Keywords: Corporate Strategy; Organizational Structure; Management Teams; Decision Choices and Conditions; Organizational Design; Complexity; Entertainment and Recreation Industry; Service Industry
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      Piper, Thomas R. "STAR 2003." Harvard Business School Case 204-014, November 2003. (Revised July 2006.)
      • November 2003
      • Supplement

      P&G Japan: The SK-II Globalization Project

      By: Christopher A. Bartlett
      Paolo de Cesare and A.G. Lafley review the strategic and organizational challenges they face in deciding whether to make the prestigious Japanese beauty product, SK-II, a global brand. In a three-part videotaped interview, they discuss the challenges, reveal the... View Details
      Keywords: Globalization; Brands and Branding; Organizational Structure; Strategy; Decision Choices and Conditions; Beauty and Cosmetics Industry; Consumer Products Industry; Japan
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      Bartlett, Christopher A. "P&G Japan: The SK-II Globalization Project." Harvard Business School Video Supplement 304-803, November 2003.
      • October 2003 (Revised November 2006)
      • Case

      GE's Talent Machine: The Making of a CEO

      By: Christopher A. Bartlett and Andrew N. McLean
      GE believes its ability to develop management talent is a core competency that represents a source of sustainable competitive advantage. This case traces the development of GE's rich system of human resource policies and practices under five CEOs in the post-war era,... View Details
      Keywords: Decision Choices and Conditions; Capital; Selection and Staffing; Leadership Development; Management Succession; Corporate Strategy
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      Bartlett, Christopher A., and Andrew N. McLean. "GE's Talent Machine: The Making of a CEO." Harvard Business School Case 304-049, October 2003. (Revised November 2006.)
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