Publications

19 Apr 2018
Blog Post

Policy, Practice, Leadership & Impact: Making a Difference with the HBS/HKS Joint Degree

three years thinking about how to best manage expectations and create more shared value between business and society. Unlimited possibilities and increasing the presence of Africa at HBS My interest in and entry into the IFC would not... View Details

07 Sep 2021
News

One Degree of Difference

imperative. IBM’s “new collar” program is one example on a large corporate scale; it creates points of entry for people who lack traditional credentials. The pool of people in this category is vast: Any job posting that requires... View Details

Keywords: Jen McFarland Flint; Ambulatory Health Care Services; Health, Social Assistance

December 2020 (Revised February 2021)
Case

Kerry Group: Inspiring Food, Nourishing Life

By: Forest L. Reinhardt, José B. Alvarez, Damien McLoughlin, Tonia Labruyere and Tonia Junker

The Irish company Kerry Group, one of the leading global players in the taste and nutrition industry, wants to ensure its future growth in developing and developed markets. Founded in 1972 as a dairy cooperative, it had grown into a provider of taste and nutrition... View Details

Keywords: Agribusiness; Environmental Sustainability; Food; Nutrition; Growth and Development Strategy; Global Range; Market Entry and Exit; Customer Relationship Management; Agriculture and Agribusiness Industry

November 2024 (Revised April 2025)
Case

Cheerful Music

By: Shunyuan Zhang, Feng Zhu and Nancy Hua Dai

Established by Snow Jiang in 2019 in Shenzhen, China, Cheerful Music was a record label company that had created many hit songs in China. “Yi Xiao Jiang Hu,” its most famous hit song, gained billions of views on social media platforms in China and overseas as the... View Details

Keywords: Generative Ai; Music Entertainment; Global Strategy; Business Model; AI and Machine Learning; Market Entry and Exit; Music Industry; China; United Kingdom; London

2019
Working Paper

Who Drives Digital Innovation? Evidence from the U.S. Medical Device Industry

By: Cirrus Foroughi and Ariel Dora Stern

Does the large-scale technological change that is characteristic of an industry-wide digital transformation entrench industry leaders or enable the rise of new entrants? We offer a novel approach to this question by studying the medical device industry, a unique... View Details

Keywords: Innovation; Medical Devices; Digitization; Medical Technology; Technological Innovation; Applications and Software; Market Entry and Exit; Industry Growth; Medical Devices and Supplies Industry; United States

Read Now

April 2009 (Revised November 2018)
Case

Sanctuary Soft: International Expansion Strategies

By: Boris Groysberg, Geoff Marietta, Tim Marshall and Adam Hartley

Sanctuary Soft CEO Elizabeth Smalley faced increasing pressure from her primary investor to expand operations internationally. If successful, the expansion could enlarge Sanctuary’s customer base and enable the firm to better serve existing clients’ overseas offices.... View Details

Keywords: Global Strategy; Governing Rules, Regulations, and Reforms; Labor; Laws and Statutes; Market Entry and Exit; Information Technology Industry; Technology Industry; Web Services Industry; Banking Industry; China; India; Germany; United Kingdom; United States

July 1987 (Revised May 1993)
Case

Atlas Copco (A): Gaining and Building Distribution Channels

By: V. Kasturi Rangan

Atlas Copco, a Swedish company, holds the highest market share for air compressors worldwide. However, its attempts to enter U.S. markets have been unsuccessful. The case describes a series of strategic distribution maneuvers implemented by the company which enable it... View Details

Keywords: Growth and Development; Marketing Channels; Market Entry and Exit; Market Participation; Distribution Channels; Failure; Industrial Products Industry; Sweden; United States

24 Dec 2013
First Look

First Look: December 24

entry into a new market for Plámo, a company that created startup companies in Europe and emerging markets based upon existing successful business models. She had only been with the company a few months, and while excited by the... View Details

Keywords: Carmen Nobel

17 Dec 2001
Research & Ideas

Becoming the Next Real Estate Mogul

business that attracts more unethical people than usual?" Segel wondered. "There is the perception that it's very deal-oriented, and that's exciting to people," responded McCall. "The barriers to entry are quite low in... View Details

Keywords: by Julia Hanna; Construction; Real Estate

01 Jan 2008
News

Anand G. Mahindra, MBA 1981

eclectic in their alliances, so that they can learn as much as possible about things like technology, procurement, and marketing.” M&M made news recently with its entry into the media business, primarily film production. “I have to tell... View Details

16 Jun 2015
First Look

First Look: June 16, 2015

hospital. Community hospitals generally vehemently oppose their entry into a new area. What options does MedCath have? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/315018-PDF-ENG Harvard Business School Case 614-018 Ford... View Details

Keywords: Sean Silverthorne

22 Nov 2011
First Look

First Look: November 22

ownership of local businesses in related industries (e.g., those sharing similar labor needs, industries related via input-output markets) predict greater relative female entry rates even after controlling for the focal... View Details

Keywords: Sean Silverthorne

13 Aug 2024
Op-Ed

Can AI Save Physicians from Burnout?

"more personal, meaningful, and effective patient interactions," according to the organization. Several hospitals across the United States have piloted AI scribes to address the growing burden of data entry and clinical documentation.... View Details

Keywords: by Susanna Gallani, Lidia Moura, and Katie Sonnefeldt; Health

01 Dec 2017
News

Case Study: The Doctor Deficit

the concept while preserving and establishing satisfactory cash flow. —Roger Strang (DBA 1977) Expand as rapidly as possible within any con straints of capital. There are probably very few barriers to entry in creating such a marketplace.... View Details

Keywords: April White

04 Mar 2008
News

HBS Blogs

Bulletin blog. I have included only ongoing blogs that have had entries in 2008. Though the number of blogs listed is small, the range of their topics is broad, including kite-surfing, food and wine, technology, politics, and investing.... View Details

Keywords: Keith Larson; Information; News, Library, Internet, and Other Services; Information

04 Sep 2007
Research & Ideas

Jumpstarting Innovation: Using Disruption to Your Advantage

or adding new products? Industry Dynamics: Are there fragmented industries where significant value can be delivered through consolidation? Are there shifts in power (e.g., entry or exit of a key player or consolidation of several players)... View Details

Keywords: by Lynda M. Applegate

December 2007 (Revised July 2009)
Case

Given Imaging Ltd. - First We Take Manhattan, Then We Take Berlin?

GI has developed a revolutionary video pill for imaging the small bowel in the gastro-intestinal tract. The development has required the integration of wide variety of technologies. GI founder and CEO Gabriel Meron must determine GI's marketing strategy and prioritize... View Details

Keywords: Medical Specialties; Globalized Markets and Industries; Decisions; Technological Innovation; Marketing Strategy; Market Entry and Exit; Entrepreneurship; Health Care and Treatment; Corporate Finance; Medical Devices and Supplies Industry; Japan; United States; Europe

June 2008
Teaching Note

Amanco: Developing the Sustainability Scorecard (TN)

By: Robert S. Kaplan

Teaching Note for [inse107038]. View Details

Keywords: Balanced Scorecard; Strategy; Performance; Groups and Teams; Management Systems; Market Entry and Exit; Competition; Social Enterprise; Motivation and Incentives; Goals and Objectives; Manufacturing Industry; Latin America; Brazil