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(528)
- News (147)
- Research (311)
- Multimedia (22)
- Faculty Publications (234)
Show Results For
- All HBS Web
(528)
- News (147)
- Research (311)
- Multimedia (22)
- Faculty Publications (234)
- 21 Oct 2013
- News
Netflix's Marketing Strategy: Is It Sustainable?
- November 2022
- Case
Goonj: Growing in the Face of a Pandemic
By: V. Kasturi Rangan and Priyank Narayan
Founded by the husband and wife team of Anshu and Meenakshi Gupta in 1999, Goonj had quickly emerged as one of the leading disaster relief and rural development organizations in India. Their main mode of development was through providing a clothing kit to the village... View Details
Keywords: COVID-19 Pandemic; Management; Family Business; Natural Disasters; Social Issues; Entrepreneurship; Operations; Business and Community Relations; Strategy; India
Rangan, V. Kasturi, and Priyank Narayan. "Goonj: Growing in the Face of a Pandemic." Harvard Business School Case 523-051, November 2022.
- 01 Nov 2018
- News
On Hold for 45 Minutes? It Might Be Your Secret Customer Score
- 20 Aug 2015
- News
51 Companies that are Changing the World
- 12 Mar 2013
- First Look
First Look: March 12
of entrepreneurs supported. Paper: http://www.people.hbs.edu/wkerr/121212-Female1_Spatial.pdf For Mobile Devices, Think Apps, Not Ads Authors:Gupta, Sunil Publication:Harvard Business Review Abstract Many companies envision mobile ads... View Details
Keywords: Sean Silverthorne
- 28 Jun 2011
- First Look
First Look: June 28
by examining the association between top executive turnovers and guidance. Although firm and industry characteristics are important determinants of guidance, we conclude that CEOs participate in firm-level policy decisions, whereas CFOs... View Details
Keywords: Sean Silverthorne
- 10 Feb 2015
- First Look
First Look: February 10
intermediary's technology. We develop a model to show that the intermediary would want to restrict sellers from charging buyers more for transactions it intermediates. With this restriction an intermediary can profitably raise demand for its services View Details
Keywords: Sean Silverthorne
- October 2019
- Case
Street Symphony: Making Human Connections Through Music
By: Rohit Deshpandé
To Vijay Gupta, music was sacred. A highly accomplished and renowned violinist with The Los Angeles Philharmonic, Gupta believed the act of making and performing music was a deeply spiritual practice — one that had the power to heal audiences and musicians... View Details
Keywords: Arts; Cultural Entrepreneurship; Nonprofit Organizations; Social Issues; Business and Community Relations; Music Entertainment; Human Needs; Music Industry; Los Angeles; California; United States
Deshpandé, Rohit. "Street Symphony: Making Human Connections Through Music." Harvard Business School Multimedia/Video Case 520-701, October 2019.
- Awards
American Marketing Association. Marketing Communications Special Interest Group Best Paper Award
By: Sunil Gupta
Winner of the 2003 Best Paper Award from the Marketing Communications Special Interest Group of the American Marketing Association for "Long Term Impact of Promotion and Advertising on Consumer Brand Choice" (with Carl Mela and Donald R. Lehmann, Journal of... View Details
- 15 Mar 2015
- News
Business in the time of social media
- 02 Jun 2010
- News
25 Year Consortium Fellow Research Excellence Award
- 21 Sep 2011
- News
How Netflix Blundered
- 03 Jan 2011
- Research & Ideas
Most Popular Articles of 2010
Raghuram Iyengar, Sangman Han, and Sunil Gupta empirically assesses if friends indeed influence purchases. The answer: It depends. The End of Chimerica For the better part of the past decade, the world... View Details
Keywords: by Staff
- 05 Mar 2013
- First Look
First Look: March 5
issuers deteriorates during credit booms, and that this deterioration forecasts low excess returns to corporate bondholders. The key insight is that changes in the pricing of credit risk disproportionately affect the financing costs faced View Details
Keywords: Sean Silverthorne
- 10 Nov 2015
- First Look
November 10, 2015
Online Advertising By: Kireyev, Pavel, Koen Pauwels, and Sunil Gupta Abstract—As firms increasingly rely on online media to acquire consumers, marketing managers feel comfortable justifying higher online... View Details
Keywords: Sean Silverthorne
- 28 Jun 2021
- News
Earning Your Team’s Trust
- 11 Jun 2013
- News