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  • All HBS Web  (2,173)
    • People  (13)
    • News  (364)
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  • All HBS Web  (2,173)
    • People  (13)
    • News  (364)
    • Research  (1,315)
    • Events  (1)
    • Multimedia  (5)
  • Faculty Publications  (812)
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  • 20 Jan 2023
  • News

Free Spirits

Island, Golden Road Brewing, and Omission, also offer low or no-alcohol beers. But the company’s flagship is Bud Zero, which arrived on the scene in 2020, in a splashy partnership with the retired NBA player Dwayne Wade. “We saw that as an interesting way to bring the... View Details
Keywords: Jen McFarland Flint; Food Services and Drinking Places; Hospitality
  • 01 Oct 1999
  • News

Q & A: Jeanne P. Jackson: A New Regime at Banana Republic

President and CEO of Banana Republic since 1995, Jeanne Jackson (MBA '78) has been credited with transforming the faltering safari clothing brand into one of the nation's leaders in - and definers of - casual attire. In 1998, Business... View Details
  • 01 Jun 2025
  • News

Barbie: Reviving a Cultural Icon at Mattel

Creating Brand Value, Ofek and his co-authors look at the company’s evolution from toy manufacturer to IP franchise manager and the reinvigoration of the famous and famously fraught brand. It wasn’t just the... View Details
Keywords: Christine Speer Lejeune; Illustrations by Miguel Porlan; Educational Services
  • 01 Oct 2001
  • News

HBS Press Books in Brief

maintain that in order to survive, traditional multinationals must stop playing yesterday's global game — essentially creating a homegrown strategy and then projecting it around the world — and start competing the metanational way. The Infinite Asset: View Details
Keywords: Management; Management; Management; Management
  • 19 Sep 2012
  • News

On a Sound Track

management consultant at Monitor, which sharpened my perspective on business and industry strategy. I learned a huge amount at HBS in discussions of leadership, entrepreneurial marketing, finance, and ethics. I also spent some time at... View Details
Keywords: Deborah Blagg; audio equipment; fashion; Computer and Electronic Product Manufacturing; Manufacturing
  • 04 Sep 2019
  • News

Clicks and Mortar

has to create a branded experience that goes beyond the purely transactional—one that aims to build a relationship with the customer and communicate the brand in an experiential way. There’s still a purpose... View Details
Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade
  • 01 Jun 2003
  • News

Alumni Bookshelf

profits. Investment Banking: Addressing the Management Issues by Steven I. Davis (MBA '58) (Palgrave Macmillan) In his eighth book, international banking consultant Davis offers a timely analysis of the global issues facing the View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Jun 2007
  • News

Uncorked

an advertisement for perfume.” In 1972, E. & J. Gallo Winery called out of the blue and invited McClelland to its Modesto headquarters to manage its network television purchases. Eventually becoming the family company’s first female vice... View Details
Keywords: sanitary napkins; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Mar 2014
  • News

Cutting Edge

an executive at several food companies, Silk had revived other century-old brands such as Jell-O, Lea & Perrins, Hebrew National, and Armour. Based on those successes, New York–based hedge fund York Capital View Details
Keywords: Manufacturing; Food and Beverage Stores; Retail Trade
  • 01 Sep 2012
  • News

Who Owns Yoga?

yoga style. Then there’s the former model and ballet dancer Tara Stiles, who isn’t particularly interested in yoga’s roots or rules but rather in mixing up styles of yoga to create a beneficial exercise. “These are two different examples of View Details
Keywords: Kim Girard; yoga; Arts, Sports, Language, Driving, and Other Schools; Educational Services; Colleges, Universities, and Professional Schools; Educational Services
  • 09 May 2013
  • News

Road Trip

Southeast states. (Fans recommend the Cold Mountain Winter Ale and award-winning Black Mocha Stout.) "Highland is well-known for its support of the Asheville community," notes Baker. "It's an especially interesting business because it's a locally based and growing... View Details
Keywords: Management; Management
  • 01 Jun 2005
  • News

Ideas: Books

are examined not only as economic entities but as businesses affecting almost all areas of our experience. The book explores the history and various aspects of the multinational, concluding with the principal developments of the 20th century and a look at the future.... View Details
Keywords: Alfred D. Chandler Jr.; Chandler
  • 26 Jul 2016
  • News

Alumni Capture the Essence of Pokemon GO Craze

can be derived from the phenomenon. To gather alumni thoughts and takeaways, we went on social media with a question: “How can other brands replicate the breakout success of Pokemon GO or can they?” Here are a sampling of their responses:... View Details
Keywords: Arts, Entertainment
  • 01 Jun 2013
  • News

Brick by Brick

Meanwhile, birth rates declined, and children had less interest in toys that didn't offer instant gratification. Serious jolts were also taking place in the LEGO Group. Kjeld, out of the office for a year following a serious illness in 1993, appointed a View Details
Keywords: toys; Miscellaneous Store Retailers; Retail Trade
  • 01 Jun 2020
  • News

Inside Out

multiply it by 0.9. That’s your indoor age. If we are lucky enough to live to 80, most of us will have spent 72 years inside! We spend nearly all of our time indoors—so much so that Velux, a Danish company that specializes in skylights, cleverly View Details
Keywords: Dan Morrell; Corporate, Subsidiary, and Regional Managing Offices; Corporate, Subsidiary, and Regional Managing Offices
  • 01 Dec 2008
  • News

Designing Change

most of the talking. Slowly, he gets the buy-in he’s been looking for as affiliates see the new logo’s influence on clients. At the same time, Boyd and his senior management team invigorate a jaded corporate culture that is divorced from... View Details
Keywords: Julia Hanna
  • 01 Mar 2015
  • News

Providing an Environment for Ideas to Grow

brand shouldn’t be about erecting barriers to keep consumers out; indeed, growth requires the welcoming of new faces,” concludes HBS marketing professor Anat Keinan in a July 2014 Harvard Business Review article, “How ‘Brand Tourists’ Can... View Details
Keywords: Business Schools & Computer & Management Training; Business Schools & Computer & Management Training
  • 01 Dec 2010
  • News

Faculty Research Online

recent Mindful Leadership conference taught with a Buddhist meditation master. See http://hbswk.hbs.edu/item/6482.html. The Consumer Appeal of Underdog Branding Research by Assistant Professor Anat Keinan and colleagues explains how and... View Details
  • 26 Jul 2011
  • News

An Entrepreneur of the Arts

moved to the United States in 1993 and settled in Chicago. An early blooming entrepreneur, Efimova founded Russian Pointe, her first company, in 1998 while she was a junior in college. Russian Pointe, a brand of luxury ballet shoes, is a... View Details
Keywords: ballet; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises
  • 20 Jul 2022
  • News

Wired to be Inspired

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Professor Ranjay Gulati, whose research looks at how the most resilient companies approach growth and profitability, chaired the Advanced Management Program at HBS for many... View Details
Keywords: Management of Companies and Enterprises; Management of Companies and Enterprises
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