Publications

25 Jul 2023
Research & Ideas

Could a Business Model Help Big Pharma Save Lives and Profit?

reasonable profits and reduced Hepatitis C, and rates of which are expected to fall by 86 percent between 2020 and 2030, according to Egypt’s Ministry of Health. This real-world example demonstrates how a business View Details

Keywords: by Esther Schrader; Pharmaceutical; Health

April 2024
Supplement

Cyrus 3.0: Turning a Traditional Business Model on Its Head (B)

By: James Heskett

The objective of improved work-life balance is achieved. However, it prompts a discussion of whether management should take on special events during what is now a long weekend in order to improve the bottom line even more. The case raises questions about other... View Details

Keywords: Business Model; Organizational Change and Adaptation; Work-Life Balance; Strategic Planning; Profit

July 2006
Article

Dynamic Mixed Duopoly: A Model Motivated by Linux vs. Windows

By: Ramon Casadesus-Masanell and Pankaj Ghemawat

This paper analyzes a dynamic mixed duopoly in which a profit-maximizing competitor interacts with a competitor that prices at zero (or marginal cost), with the cumulation of output affecting their relative positions over time. The modeling effort is motivated by... View Details

Find at Harvard

2020
Other Unpublished Work

An Operating Model for the Next Normal: Lessons from Agile Organizations in the Crisis

By: Christopher Handscomb, Deepak Mahadevan, Lars Schor, Marcus Sieberer, Euvin Naidoo and Suraj Srinivasan

Companies with agile practices embedded in their operating models have managed the impact of the COVID-19 crisis better than their peers. Here’s what helped them cope. View Details

Keywords: Operating Model; Agile Practices; Health Pandemics; Business Model; Crisis Management

Read Now

February 2000
Case

Bluemercury: Leveraging the Click and Mortar Business Model

By: Lynda M. Applegate and Karen Barone

Keywords: Business Model

Find at Harvard

January 2007
Exercise

Multifactor Models

By: Malcolm P. Baker

Students evaluate the performance of four mutual funds and compute the cost of capital for two companies using fixed benchmarks, the CAPM, and a multifactor model of returns. View Details

Keywords: Cost of Capital; Performance Evaluation; Business Model; Investment Funds; Investment Return; Motivation and Incentives; Markets

September 9, 2024
Article

Ten Questions for a Winning Climate-transition Business Strategy

By: George Serafeim

The move to a low-carbon economy will create opportunities for innovation and growth. To make the most of them, leaders must understand the challenges they could face along the way. View Details

Keywords: Technology; Organizational Transformations; Business Model Innovation; Innovation and Invention; Climate Change; Transformation; Leadership; Business Strategy; Environmental Sustainability; Change Management; Entrepreneurship

Read Now

October 2001 (Revised June 2002)
Case

Centagenetix (A): Building a Business Model for Genetic Longevity

Describes a start-up company seeking to exploit population genetic data from long-lived, healthy people. The company must address legal, financial, ethical, and personal issues among its team to launch the company. View Details

Keywords: Ethics; Genetics; Business Startups; Biotechnology Industry

September 1992
Background Note

Kodak Business Imaging Systems Division, ROI Model Note

By: Marie-Therese M. Flaherty and Steven C. Wheelwright

Find at Harvard

March 2019
Module Note

The Entrepreneurial Manager, Module 3: Operating the Business Model

By: Stig Leschly, Mark Roberge and Christopher T. Stanton

August 2004
Article

A Function-Centered Model of Interest Assessment for Business Careers

By: Timothy Butler and James Waldroop

Keywords: Personal Development and Career; Interests; Surveys

October 1999
Case

Intel Labs (B): A New Business Model for Commercializing Research in Photolithography

Intel deployed a creative business model to commercialize its EUV technology in photolithography. This model assigned intellectual property and machine priority in an industry consortium. View Details

Keywords: Commercialization; Operations; Research and Development

April 2024
Case

Cyrus: Turning a Traditional Business Model on Its Head (A)

By: James Heskett

The loss of the lease at their Michelin-starred Cyrus 1.0 in Sonoma County, California gives the partners an opportunity to shut down and rework a “broken” business model, one with labor intensive experiences six or seven nights a week, high burnout, high... View Details

Keywords: Business Model; Retention; Organizational Change and Adaptation; Leasing; Work-Life Balance; Strategic Planning; Loss; Profit; Working Conditions; California

2009
Chapter

Company Strategy: Business Model Reconfiguration for Innovation and Internationalization

By: Ramon Casadesus-Masanell and Joan E. Ricart

Keywords: Business Strategy; Business Model; Competitive Advantage; Innovation and Management; Organizational Change and Adaptation; Globalized Firms and Management

August 2012 (Revised October 2012)
Technical Note

Congruence Model Note

By: Shon R. Hiatt and James Weber

This note describes the Congruence Model, a method by which an organization can assess whether its building blocks (critical tasks, formal organizational arrangements, people, and culture) are aligned (congruent) with its strategy. The model postulates that... View Details

Keywords: Organizational Design; Organizational Structure; Business Processes; Alignment

April 2020 (Revised November 2020)
Case

Ping An: Pioneering the New Model of ‘Technology-driven Finance’

By: Feng Zhu, Anthony K. Woo and Nancy Hua Dai

In mid-December 2018, Peter Ma, Chairman and CEO of Ping An Insurance (Group) Company of China, Ltd. was considering whether the company should grow a fifth ecosystem of Smart City Services. Established in 1988, Ping An was one of the top 10 global financial... View Details

Keywords: Business Ecosystems; Fintech; Finance; Information Technology; Business Model; Expansion; Competitive Strategy; Financial Services Industry; Technology Industry

Research Summary

Models of Success

By: Myra M. Hart

Myra Hart is conducting research on the career and personal paths that Harvard Business School alumnae pursue over the course of their lives. She is developing programs to encourage and support the creation of dynamic and multi-facted models of success. These programs... View Details

January 2023
Supplement

Organizational Climate Transition Risk Model

By: George Serafeim and Benjamin Maletta

Keywords: Risk Assessment; Opportunities; Environmental Sustainability; Transition; Carbon Footprint; Business Analysis; Valuation; Climate Change